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Marketing Plan Checklist
We are in the development stages of all our marketing.
Phase 1 -
INITIATED 1a. Website /Merchant Banking /Fulfillment /Call Center
1b. On line Animation (unique welcome to the site).
1c. Video linked to website (Infomercial)
1d. Clubs & Benefits – incentives to participate
INITIATED 1e. Merchant banking
Phase 2 -
2a. Banner Ads - (On 800,000 web sites)
2b. Opt-in Email (tests).
2c. Shopping Networks (QVC / HSN / Shop@Home /America’s Store)
2d. Malls On line
2f. Press, Publicity - 100,000 media outlets Nationwide
2g. Radio Spot – Professional copy and MP3
2h. Print and On line Catalogs
2i. Reps (for distribution of Safe Day Packs)
2j. Magazine Ads – (Submitted to network of magazines)
2k. Financial PR – (Submitted to network of broker dealers)
2l. Universal Engine – (Translation services for 12 languages (50 countries) and pay-per-click advertising in foreign search engines.)
Phase 3 -
3a. Radio- (30- Second Spots)
Radio- (60- Second Spots)
3b. Television- Commercials (30-Second)
Television- Commercials (60-Second)
Phase 4 -
This complete comprehensive, multi-media program is developed after the successful completion of a series of tests designed to refine such things as compelling message, target audience, type of media and other factors that maximize the efficiency/effectiveness quotient. Most plans utilize a combination of a P.I. (per inquiry) and/or discounted media resources. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
NOVEMBER 2008
SAFE DAY EVENTS BUSINESS PLAN for a Better World
TABLE OF CONTENTS:
1- HISTORY
2- OUR CAUSE
3- MARKET
4- ACTIVITIES
5- RECENT EVENTS
6- EXPECTED RESULTS
7- CURRENT FUNDING PLAN
8- CASH FLOW & COMMISSIONS
9- DISTRIBUTIONS OF INCOME
10- TRACKABLE BUSINESS INCOME PROJECTION
11- THREE YEAR CASH FLOW
12- SELLING, GENERAL & ADMINISTRATION EXPENSES
13- FINANCIAL SUMMARY
14- LONG TERM FUNDING PLAN
APPENDIX A: ADVERTISING/SPONSORSHIP OPPORTUNITY
APPENDIX B: BUSINESS AGREEMENT
Safe Day Events, (www.safedayevents.com) with Hawaii’s Buck Rodgers Entertainment Corporation (www.buckzboyz.com), is focused on cultivating safe and healthy living through entertainment and education. The purpose of this overview is to clarify our dream and to find business individuals and team members. By no means is this plan our goal; it is the beginning of a worthwhile journey to make a better world with safer days and nights for everyone, young and old.
1- HISTORY
Founders are Marilyn Rodgers, Department of Education Master Teacher and her husband Buck Rodgers of Buck Rodgers Entertainment and producer of Olelo TV Show "Star Tracks".
Their two sons, Jai (23) and Danny (19) known as the Buckz Boyz Band perform and host their dad’s TV show, compose tunes, play several instruments and have played with their parents in
The Allright Family Band since early childhood. Bill “Buck” is son of Bob Wills & the Texas Playboys original bass player, Merle Rodgers, who sang “Antonio Rose”. Buck, with a mighty career in entertainment himself, is also second cousin to Buddy Holly, rock/pop star legend.
In 1977 Marilyn experienced sipping a drug-laced ounce of fruit punch put there by an unknown predator and is now passionately motivated to reduce this horrible experience. Compelled by their awareness, they pioneered gentle childbirth choices and with entertainment and education taught in the early 80's with an award-winning video by Point of View Productions called, “Water Baby”, about their daughter Merlenna’s unique water birth. Using education, entertainment, and related products and services they combined this effectively to enhance audience awareness and cultivate healthy outcomes then, and they want to do it now to reduce sexual assault, domestic violence, drug & alcohol abuse.
Danny & Jai Rodgers, both water babies themselves, and their Buckz Boyz Band are the first celebrity endorsers of Safe Day Events. Their 2 CD’s have received great reviews. Their musical endeavor is to advance their career by signing with a major recording/entertainment concern. A DVD of two of their tunes, “Simmer Down” and “Another Day” may be here and on the world wide web in various places. These boys host their own TV show in Hawaii every Friday evening at 7:30 PM on Olelo.org (Channel 56).
2 - THE CAUSE
Safe Day Events is launching a national awareness campaign with a flagship product known as the Drink Detective (www.drinkdetective.com) a comprehensive drink drug tester to detect over 60 drugs, commonly known as date rape drugs. This product has been proven, with proper use and awareness, to reduce date rape, robbery and other predator-related crimes. Drink Detective website (www.drinkdetective.com) has a 15-second video demonstrating how it works. Buckz Boyz, Buck Rodgers Entertainment, and Safe Day Events will promote this product along with scores of other fantastic products that cultivate good character.
According to The Commonwealth Fund 1998 Survey, one in five women will be sexually assaulted in their lifetime (Collins KS SC, Joseph S, et al, 1999). Sexual assault, robbery, and violence have been observed on our college campuses. There is a strong relationship between sexual assault and drug use. In a study, "Estimate of the Incidence of Drug Facilitated Sexual Assault in the USA", 61% of 144 subjects were taking drugs, 35% were raped. (Negrusz, Juhascik, Gaensslen, 2005)
The Safe Day Events Team stress and exemplify harmony and a spirit of community among otherwise diverse populations. Appreciation of music and other forms of art and entertainment, LIVE web streaming video productions with a "pay-per-view" format, and a great celebrity line-up have made this project what it is today and what it will be tomorrow.
This “winning business entertainment brand” is a model worth emulating because good entertainment inspires positive emotions, good education brings awareness, and good related products and services provides vital tools.
3- OUR MARKET
Safe Day Events is based on the need to protect women and children with truly meaningful and effective "safety" education and to reduce violence against women and children by providing models for men to emulate.
Young people, adolescents and young adults with an active lifestyle are most at-risk on college and school campuses, at sporting events, concerts, malls, stores, restaurants, bars, private clubs and parties.
Safe Day Events will help individuals choose non-violent healthy responses, help participants feel safer in mixed social circles (day and night), and as part of a safer community will help businesses thrive.
4- ACTIVITIES
With a Program Director, Safety Education Coordinator, Event Coordinator, Musical Performance Coordinator, and Public Relations Coordinator, Safe Day Events is in a position to succeed. Promoted by Yaktivate.com (www.yaktivate.com), a hub in the pod casting and video-streaming network, and other SEO networks, Safe Day Events will achieve their objectives with entertainment, education and related products using:
- "A Celebrity Program". Contracts and agreements will be made with a variety of additional celebrities who are positive role models in support of our drug and alcohol “non-abuse” policy.
- "A Zero Tolerance Venue Program (ZTV Show)". We will enlist and register venues and businesses that stand against predators, under-age drinking, drunk driving, drink spiking, date rape, robbery, and assault. Those enlisted will be promoted to visitor bureau, travel sites, and commerce bureaus as safe places to go, thus helping businesses thrive.
-"The Women and Kids Safety Education Group" (www.wseg.org). This program will teach a standardized and integrated safety education presentation, funded through the sale of women and children’s safety products and corporate contributions. Basic self-defense skills, predator awareness, and the knowledge of how to develop a personal safety plan have been a part of this program since 2005.
"The LCE Black Box" (www.4-platinuminc.com) projects live streaming video from any event delivering pay-per-view content around the world. Video conferencing, television, web casting, FM Radio, PC, telephone, DVD player and burner capability (through on easily portable system), right into your living room via cable, DSL or satellite technology. SAFE DAY EVENTS will bring our black box, lease one, sell one, and train your team to use one to fund your favorite charity, create extra revenue streams, and educate others in hard to reach lesser developed areas.
“VIP Business/Leisure Retreats” feature home-like vacations in Oahu surrounded by the best beaches on the planet. Clients experience elegance with the latest technology (see above) and protocols for musical recording, video, CD, web, and multi-media with a pampered cutting edge lifestyle. Starting with a 12,000 sq. ft. property, a swimming pool with 3 bedrooms, 2 private suites, spectacular views, and vacation opportunities, this project has multiple, simple revenue generators that reduce risk, increase profitability, and have rapid growth potential.
We are recruiting eight trainers /celebrities and program coordinators/celebrities to present to 1,500 individuals per month and to unlimited individuals and families on LIVE web streaming video pay-per-view with the LCE Black Box, networked by Yaktivate and others.
Participants will learn:
(1) how to deter an unsafe situation with a better attitude and awareness,
(2) how to deter an unsafe situation with the right choice of words and your voice,
(3) how to deter an unsafe situation using simple techniques, such as how to get out of several holds or grabs and
(4) how to use stronger techniques, if needed.
Related safety tools, such as highway safety signs (www.headups.com), pepper spray key chains, drink detectives, Dating-Without-Drama literature, and personal safety plans will be linked to 50 other products and information at www.safedayevents.com.
5- PAST RECENT EVENTS:
Safe Day Events has an advisory team of members from various expert groups, such as Crime Stoppers, National Guard, US Navy, City & County of Honolulu, Leutenant Governor of Hawaii. Marilyn has submitted a Grant to both State and Federal Grant Agencies. This document is posted for viewing on www.buckzboyz.com, first tab on the left. During the month of May 2008, the Buckz Boyz performed for the Waialua Polo Fields Game, Lanikai Elementary School’s “Concert Under the Stars”, and the Pearl Harbour Health & Wellness Fair. Now they are in collaboration with many local and national organizations to promote events as Fundraisers using the Safe Day Pack and the products and services in the pack to bring safety awareness and business skills to the participants.
6- EXPECTED RESULTS
Marilyn Rodgers, (with over 30 years of experience developing and teaching programs for students with behavioral and emotional challenges, with the support of her husband Buck Rodgers, with her band and other entertainers, and with her team of advisors and mentors), has outlined these overall objectives and assessments:
a. Establish partnerships with independent contractors to provide a fast track path to the ultimate goal of establishing a Senior Trainer/Celebrity and 8 trainer/celebrities.
b. Maintain and improve the system, in technical, entertainment, educational, and operational areas.
c. Develop administration, accounting and bookkeeping, information technology management, sales/marketing, training, and operations (product and customer service).
d. Build a company that substantially reverses the measured negative affects of adult entertainment and restores and maintains elegance, romance, and magnificence in the entertainment circles that we influence.
e. Assist men and boys to make healthy choices by listening to and applying the core values they experience with us.
f. Assist men, women and children to receive low cost, effective, quality safety education as a proactive means of reducing violence.
g. Develop valuable partnerships with groups that share the same goals.
7- CURRENT FUNDING PLAN
Our immediate Seed Round Fund Expense totals $300,000
Sponsoring Festival & Tour (2008-9) 175,000
Legal, insurance, and professional 35,000
Products and supplies 100,000
For long term funding refer to Section 14 below.
This current funding plan will enable commissions and income in the following ways:
8 - CASH FLOW AND COMMISSIONS
Web shopping program is in the works at www.safedayevents.com.
LCE Black Box sales, leases, events, and revenue streams offers commissions and pay per view sales.
Entertainer cash flow is acquired through venues, sponsorships, advertising, and commissions.
Public Relations Coordinator receives a 15% commission for customizing sponsorships and securing advertising.
Safety Education Trainers receive 40% commissions and cash through presentations and is provided with a sales and training kit.
Program Coordinators market effectively and earn a flat fee commission with residual sales and commissions for books and other business-to-business sales.
Hosts receive safety products (www.buyheadsup.com) and a ZTV listing.
Independent consultants are paid on as as-needed basis.
9 - DISTRIBUTION OF INCOME
The distribution of income will be as follows:
30% for operating costs, i.e. recording, manufacturing, packaging, and commissions;
30% for promotions, i.e. banner ads, CD samplers, postcards, etc;
15% for extra help i.e. interns, friends, and consultants;
25% to re-invest into the business.
10 - TRACKABLE BUSINESS OBJECTIVES (Conservative Income Projections)
2007 2008 2009 2010 2011
Shows $21,000 $42,000 $85,000 $179,000 $360,000
# of Events 42 108 216 430 860
CDs 1200/$15K 3750/$45K 7500/$90K 15K/180K 30K/$360K
“Pay Per View” N.A. $3100 $6500 $13,000 $26,000
Merchandise $18,300 $47,000 $100,000 $200,000 $400,000
Licensing Revenue N.A. $2,700 $6,000 $12,000 $24,000
Recordings $1,000 $10,000 $20,000 $40,000 $80,000
Fan Numbers 1000 4000 8000 16000 32000
Street Teams 1 3 7 15 30
Radio Stations 2 6 35 75 225
Media 12 36 72 150 300
11 - THREE YEAR CASH FLOW
REVENUE Year 1 Year 2 Year 3
CD Sales 40,000 90,998 204,525
Merchandising 47,000 100,000 225,000
Shows s 42,000 85,000 191,250
Sponsorships 5,000 15,000 35,000
Licensing 2,700 5,400 12,150
Recordings 12,000 18,000 40,500
Total Revenue $148,000 340,400 $708,425
COST OF SALES
CD Manufacturing 8,800 19.998 44,995
Purchasing 10,340 22,000 49,500
Shows 9,240 18,700 42,075
Sponsorship n/a n/a n/a
Licensing 594 1,188 2,673
Recording 2,640 3,960 8,910
Total Cost of Goods 31,614 65,846 148,153
GROSS PROFIT $116,386 $248,654 $ 560,272
12 - SELLING, GENERAL & ADMINSTRATION EXPENSES
a. OVERHEAD COSTS (FIXED)
Headquarters 25,000 25,100 25,200
Utilities 5,000 5,100 5,200
Broadband 1,000 1,100 1,200
Equipment 1,200 1,260 1,323
Service Fees 360 378 397
Office 720 756 794
Professional 6,000 6,500 6,700
Insurance 480 510 530
Domain Name 80 90 100
Total Overhead $39,840 $40,794 $41,444
b. TOURING COSTS (VARIABLE)
RV Insurance 1,500 1,600 1,800
Gas 12,000 14,000 16,000
Food (x6) 8,000 9,000 11,000
Lodging 3,600 4,500 5,200
Miscellaneous 2,500 2,880 3,500
Total Touring $27,600 $31,980 $35,500
c. PROMOTIONAL COSTS (VARIABLE)
CD ($1.50/unit) 8,750 10,938 13,672
T-shirts ($3/unit) 4,000 5,000 6,000
Merchandise 2,500 3,125 3,906
Postage 1,800 2,250 2,813
Printing 1,500 1,875 2,344
CD Production 5,500 8,000 9,000
Post Production 700 1,200 1,500
Digital Distribution 60 20 20
Total Promo Costs $24,810 $32,408 $39,380
d. TOTAL COSTS
Overhead Costs 34,614 40,794 41,444
Touring Costs 27,600 31,980 35,500
PR Costs 24,810 32,408 39,380
Total Expenses $ 92,250 $ 105,182 $ 116,324
13 - FINANCIAL SUMMARY
GROSS PROFIT $116,386 $ 284,654 $ 560,272
- EXPENSES - 92,250 - 105,182 - 116,324
NET PROFIT $24,136 $143,472 $443,948
14 - CONSERVATIVE LONG TERM FUNDING PLAN
It is our intention to use funds to develop School and University Campus Tours, Concerts, LIVE web streaming pay-per-view television shows. This Long Term plan also will include a recording and/or entertainment contract and support for Fran McGee’s “Healing Love Foundation”. Fran McGee is known for some of her roles in OSCAR-winning movies such as Martin Scorsese's "Good Fellas" & Woody Allen's "Bullets Over Broadway".
To do so, our program will consider the following highly qualified and unique additions to our
Program:
1) Rez Sound System (www.quantumphonic.com),
2) Super Teaching stage (www.superteaching.com),
3) Band Wizard Dance Floor (www.allegromultimedia.com),
4) Character-Education Module and
5) Fifty or more related products and services.
First Round Expense totals $2,000,000
Salaries 1,200,000
Marketing & Branding 600,000
Office Expenses 80,000
Inventory 30,000
Accounting/Legal/Payroll 40,000
Miscellaneous, Lights, Staging, Equipment 50,000
APPENDIX A:
SAFE DAY EVENTS ADVERTISING / SPONSORSHIP OPPORTUNITY
(please note that the following information is subject to be much better and is only a sample of things to come!!!)
Gold Sponsor ~ $175,000 ~ Presenting sponsor will be named by emcee at events, e.g. sponsored by _____________(your name)", recognition on website, LIVE web video streaming, media releases, promotion, advertising, print brochures, TV, radio, on event flyers to be distributed to thousands, literature distributed and displayed at events, event t-shirt and hats, booth space, table, chair, and electricity, if applicable, and recognized by headlining performers or speakers.
Silver Sponsor ~ $150,000 ~ name listed on media releases, websites, LIVE web video streaming, promotions, advertising, print, TV, radio, on event flyer to be distributed to thousands, literature distributed and displayed at events, t-shirts and hats, booth Space, table, chair, and electricity at events, if applicable.
Bronze Sponsor ~ $125,000 ~ on media releases, web video streaming, websites, event flyer to be distributed to thousands, literature distributed and displayed at events, event t-shirts and hats, booth space, table, space, chairs, and electricity, etc, if applicable.
Business Sponsor ~ $15,000 ~ on media releases, listed on websites, LIVE web video streaming, and written ads. All sponsors will also have an opportunity to visit Hawaii to work with us.
Media Sponsor ~ in-kind sponsor, product placement, business-to-business, leveraging, corporate/cause alliance, cross promoting, endorsements, media underwriting, product donation and sampling.
Celebrity Sponsor ~ No Charge ~ in exchange, we ask for help through lists and resources. Celebrities who would like to be the poster sponsor for a new Drink Detective label wanted.
"Safety Presentations" Sponsor ~ arrange for businesses, schools, meetings or events to have a safety presentation (www.wseg.org).
Entertainment Sponsor ~ arrange a performance for your event with light acoustic or full concert.
Costs for advertising/sponsorship ARE NEGOTIABLE and subject to get better.
Name of Sponsor_____________________ Date ________________
Address_____________Contact #_______________________
APPENDIX B
BUSINESS PARTNERSHIP AGREEMENT - LONG TERM
This
information is only a sample of how to become a business partner; there
are almost infinite possibilities of making money with us. Just get in
touch and give us your ideas.
___________________shall be referred to an “Artists”.
___________________shall be referred to an “Partner”.
“Musical and/or Entertainment Endeavors” are defined as any promotional venture requested by the artist with the soul intent of further advancement of the artists in their journey to signing to a major recording and/or entertainment concern.
“Recording and/or Entertainment Concern” is herein defined as a company that has gross sales in excess of one million recordings annually as well as includes no less than 1 million dollar advance to artists for recording an album and/or an entertainment concern.
The partner and artists agree to fulfillment of contract agreements for the term of 1 year, with a 3 year option upon discretion of individual parties.
The partner agrees to allow 200,000 dollars for the further advancement of the artists’ endeavors for the term of one year.
Initial sum of the amount of 10,000 dollars is to be paid by the partner to the artists.
Funds may be dispersed among the members, and shall be used as the artists’ discretion to finance any personal debt, or expenses created as a result of the formation of _____________since the date of it’s origin.
The partner will not delegate where, when, or how this money shall be spent and will rely on the good faith of the artists to delegate money to appropriate parties.
Remaining 190,000 dollars will remain under the authority of the partner and shall be dispersed accordingly at the discretion of the partner. The partner agrees to make available the remaining portion ($190,000) for the term of one year with the following stipulations:
All endeavors requiring financial support will be reported to and discussed with partners prior to release of said funds.
The partner will not deny ANY such request unless deemed by partner to be tragically harmful to the artists, their financial well being, or safety.
The funds will be directly sent from partner to company, group, or individual providing specified product or assistance to the artists. There may be instances where funds will be directly given to the artists whereby they will disperse fund to appropriate entities, this being at the soul discretion of the partner.
The partner, or representative of the partner, will arrange any out of town needs including hotel accommodations, transportation, etc. prior to arrival at said venue, unless otherwise requested by artists not to do so.
If at any time the partner comes to the determination the allotted funds are being misused (without intent to further the artists in their musical and/or entertainment endeavors) such activity will be discussed with partner/artists with the option of the partner to end contract with the artists.
If the partner chooses to terminate contract previously agreed to by both the partner and the artists, the artists will remain under no financial obligation to partner, or required to repay funds previously given prior to contract termination.
The artists agree their soul intention in using such funds is to further their musical and/or entertainment endeavors in effort to obtain a contract with a major recording and/or entertainment concern/ indie label offering $1,000,000 or greater to artists as advance on first album.
Option 1
Length of contract: 1 Year
Total funds provided: $200,000
The partner will recover 150% of total funds given to the artists upon signing contract of major recording or entertainment concern. Repayment will be strictly from signing advance. Therefore, if $1,000,000 or greater is paid to artists as advance, the partner shall retain $300,000 (200,000 recoup + 100,000 return). The partner hereby relinquishes all rights to royalties accrued by the artists as determined by said recording company. The partner agrees return percentages will not be increased regardless of advance exceeding 1 million dollars.
Option 2
Length of contract: 2 Years
Total funds provided: $300,000
The partner will recover $175% of total funds given to the artists upon signing contract of major recording or entertainment concern. Repayment will be strictly from signing advance. Therefore, if $1,000,000 is paid to artists as an advance, the partner shall retain $525,000 (300,000 recoup + 225,000 return). Artist shall pay such funds to partner over a term no longer than two years, or $262,000 per year. Thereby, the partner relinquishes all rights to royalties accrued by the artists as determined by said recording company at time of signing. The partner agrees return percentages will not be increased regardless of advance exceeding 1 million dollars.
Option 3
Length of contract: 3 Years
Total funds provided: $400,000
The partner will recover 200% of total funds given to the artist upon signing contract of major recording or entertainment concern. Repayment will be strictly from signing advance. Therefore, if $1,000,000 is paid to artists as an advance, the partner shall retain 800,000 (400,000 recoup + 400,000 return). Artist shall pay such funds to partner over a term no longer than three years, or $266,000 per year. Thereby, the partner relinquishes all rights to royalties accrued by the artists as determined by said recording company at time of signing.
The partner refuses rights to collect royalties in any capacity from artists; any repayments, and/or returns, will be strictly derived from signing advances made to artist from major recording and/or entertainment concern. Artists must become a major recording and/or entertainment entity in and of themselves.
Buyout option: Third party entity, or artists, may opt to buy out of the contract for a sum of 200% of 200,000 during the first year of agreement, 225% of 300,000 during 2nd year, or 250% of 400,000 during fourth year of contract and subsequent years following, assuming artists favor, and support, third party entity.
If at any time during the duration of said contract the artist’s net worth equals or exceed, 2 million dollars per year, or artists gross sales in excess of $1,000.000 recording annually, then they will be considered a major recording entity in and of themselves. The partner will retain ownership of said label and buyout option will be 1,000, 000 dollars to be paid by artists to partners. If Artists wish to continue the relationship with the partner, the partner will offer artists 80% ownership in said concern with partner retaining 20% ownership in this concern. The partner will be entitled to 15% of all profits generated by said entertainment or recording contract in any and all capacities for the duration of the existence of said label or until artists buyout partner's ownership.
Signed _____________________(Partner) Date__________________________
Signed______________________(Artist) Date__________________________
Notice: The above mentioned or attached material by Buck Rodgers Entertainment Corporation (BREC) has not had this information verified for its accuracy. It is not for use as a primary basis of investment decisions nor is it to be construed to meet the needs of any investor. Any action that you take with respect to the mentioned Company or Companies should be taken based on your own due diligence review. This is not a representation or a solicitation of an offer to sell or buy any security. Any securities to which this material refers may not be eligible for solicitation in all States. BREC, its officers, advisors, affiliates, consultants, employees, and or family members may own, buy, or sell securities and have an interest in the Company represented. Opinions are subject to change and past performance does not guarantee future results. The Company's actual results may differ materially from those noted above due to a variety of circumstances. Forward looking statements involve risks and uncertainties with respect to future events and a Company's plans and expectations may not be achieved. BREC has not provided legal, tax, or investment advice, therefore consult your own legal, tax, and investment advisors with respect to this matter. BREC is not a licensed broker/dealer nor is it acting in that capacity.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~THAT'S IT...EVERYTHING ELSE IS GRAVY AND VEGETABLES. YOU'VE BASICALLY READ OUR PLAN. THE FOLLOWING INFO IS A JOURNAL OF DISCOVERY INTO THE MUSIC EDUCATION MATRIMONY OF BUCK & MARILYN, AND IN ESSENSE IS QUITE PERSONAL...BUT IF YOU MUST, THEN GO AHEAD AND READ ON.......
IT IS VERY INTERESTING, I THINK....MUCH OF IT IS PURE SPECULATION, DREAMS IN MY MIND, SIFTING THROUGH THE SILVER LINING TO FIND THE PURE MANIFESTED DREAM COME TRUE SPACES OF CREATIVITY AND REALITY.
ARCHIVES - July 2007 to October 2008:
October 2008 - Updates of our progress to make Safe Day Events a household name! And Drink Detectives in every pocket....
September 2008 - Safe Day Pack Contents/Family is Upgrading & Down-Sizing
August 2008 - Questions to You - Becoming a 501-c3.
July 2008 - How You Benefit
June 2008 - Dinner Theatres
May 2008 - Safe Day Grant Proposal (not in effect)
April 2008 - Business Plan & Marketing Plan
March 2008 - Healing Love TV
February 2008 - Women's Safety Education Group
January 2008 - Who We Are? Buckz Boyz Vision
December 2007 - Buck Rodgers Entertainment
November 2007 - The Beginning of It All....Buckz Boyz voted #1
October 2007 - Paradise Point Estates, Blue Angels Air Show, Ceospace
September 2007 - Work/Leisure Vacation Destination, Safe Day Events
August 2007 - Healing Love Foundation Vision Team, Buckz Boyz
July 2007 - The Drink Detective
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
October 2008
You may be thinking nothing is happening for us, but I am here to let you know the contrary. Here is what I have to say regarding putting Drink Detectives where they should be....in everyone's pockets. As a strong strong cheerleader for this, graze through this note, so you know we are still alive and kicking over here despite turbulent economic times we live in.
We now have Federal 501-c3 status as New York CitiWorks of Hawaii with Safe Day Events as our first project therefore donations can now pour in and will produce tax deductions for those who generously support our work.
We also have an LCE black box, donated by Jeff Zinn, to largely broadcast from anywhere to anywhere via satellite. We intend to complete a 5 min, 3 min, 1 min version of a PSA about Drink Detectives.........the local tv public access station will spatter this out and it will be online too. The newspaper interviewed us this week.
Our home is sold. We are down-sizing, up-grading, and prepping to be touring with Drink Detective in our Safe Day Packs. We received a small contribution from a gentleman who has launched several products and are considering his services as a fulfillment call center when we are ready for that.
A gentleman we know is initiating discussions with legislators on our behalf to see what they can do with us. He is also able to start DD retail sales in 250 stores in Waikiki and Honolulu, and at the airports.
Boyz are considering a tour doing a "Beach Boys tribute" with a gentlemen who is working on a recording contract and performed with the BB this Sunday. Having modeling and acting comp cards and Infinite Productions is working on having the boyz in "Lost".
Liv Sxinney (zxoom international) is sponsoring music tours with Glenna (she opened for Colin Raye and asked to open for Jewel. Jai put up her Hawaii website and started promoting here (see www.livsxinneyhawaii.com). Boys have this and DD to sink their teeth into now and have a marketing genius mentor who is promoting DD with us too. Boys feel more comfy with this alliance....whoopie!!!
Mrs. Oahu and Miss Young Intl Hawaii have expressed an interest in having Safe Day Events as their platform for their year as crowned queen. Youngest daughter is a cartoonist who is working on the label for the Safe Day Packs. As you know, the pack starts with a tiny comic book and ads for all the products soon to be placed in the SAFE DAY STORE online, CD, and DD in it. This pack has been promoted and advertised since last December and now that it is almost ready, I will have it ready for sales and fundraisers.
Almost 5000 postcards about DD have been distributed. The Mayor of Honolulu has been hiring the boys for the Parks and Rec Music Program all year and asked me to talk with him, as well, after the elections about DD placement in Hawaii's clubs, etc. Cops will do it. My goal is for DD to be in all pubs, nightclubs, restaurants, retail stores in Hawaii very soon. The Safe Day Pack will adjust the age group and target market so it gets to multi-cultures and multi-generations.
The ex-Chief of the DEA from Chicago, (his name escapes me) is someone I am considering working with us in some capacity. His wife/secretary is all for it. He would add an enormous Federal credibility to the pie. He does drug tests already, and will satisfy the independent test in the USA.
A new associate got us on a show (20,000 spectators) at the capital rotunda. He has worked in the State Department of Ed for the last 20 years and also knows several key club owners. He may be a good partner with the schools. And so, we are building our team of experts, positioning ourselves as experts ourselves, practicing "giving" opportunities, sending a strong message that we have something that everyone needs, positioning ourselves to have a strong web presence to communicate to massive amounts of people, having others sing our praises.
The basics of the Safe Day Grant, Safe Day Biz Plan, and Marketing Plan are on the web (posted discreetly there for those who have the capacity to fund a great cause.
Eddie Sherman phoned me yesterday. Eddie was agent for Abbot & Costello, Eddie sold his company to William Morris in 1957 so I think he must be 100 yrs old. Knows everyone in show biz. Got to hurry up and meet him. He has a new product, a water from the deep blue sea and is looking for partnerships. When his marketing chief returns from Korea, we will see if there is a real amazing alliance. From Hawaii all the way to the east coast.....and beyond. Everyone wants to go hula now!!!
Aloha,
Marilyn Rodgers
808-232-6152
www.safedayevents.com
We are actively looking for oil company executivs who may want to offer a gasoline stipend for our tour bus!!! Anyone out there you may know who has the philanthropists heart is welcome to talk with me about this further.
Pay Attention, Never Give UP, Be Happy.
*********************************************
SEPTEMBER 2008
BUCKZ BOYZ BAND ARE HOSTS OF "STAR TRACKS" TV SHOW, CHANNEL 52, FRIDAYS, 7:30 PM AND ARE THE FIRST CELEBRITY ENDORSERS IN LOVE WITH THE SAFE DAY PACK.
HELP OUR EXEC TEAM HYPER-GROW WITH US TO FILL A NATIONAL FULFILLMENT CALL CENTER BY PRE-ORDERING YOUR VERY OWN PACK,
A $200 VALUE FOR ONLY $49.
BETTER YET, JOIN OUR SPONSORS AND GET LOTS OF ADVERTISMENT...BE ON OUR HANDOUTS, MEDIA FRENZIES, ON T-SHIRTS, WEBSITES, AND ON BANNERS BY THE STAGE AT A LOW RATE OF $100/MONTH. TRY IT FOR ONE MONTH AND SEE!
SAFE DAY PACKS INCLUDE:
1 DRINK DETECTIVE
1 LIQUID VITAMIN POCKET SPRAY
1 SAFETY NECKLACE WHISTLE
1 HIGHWAY SAFETY FLAG
1 CD/DVD
1 SAFETY COMIC BOOK
TICKETS TO ANY OF OUR EVENTS YOU CHOOSE.
WE CUSTOMIZE ~ 70% OF FUNDS MAY BE RETAINED FOR YOUR COMMUNITY, CLUB, SCHOOL OR CAUSE.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
September 2008
Our family is stream-lining, down-sizing, and up-grading to accommodate the next step on our path. Please feel free to phone 808-232-6152 to let us know how we can work with each other.
Marilyn
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
August 2008
Questions for you or anyone you may know:
Are you....
1- ....in a position to distribute Drink Detectives and Safe Day Packs as promotional items?
2 - ....in a position to distribute literature or list us as a product and service in other programs?
3 - ....aware of any service we can provide? ....we are in a position to distribute items for you at our events, advertise, PR your product or service.
4 - ....benefit from being listed on our event programs? On the PR? Be mentioned at our event? Have literature there? Have items to pass out?
5 - ....want tickets to any of our shows? .....LIVE webcasts?
6- .....able to engage our services for an event, presentation, performance, and fundraiser in the near future? ....know of any events where we can be of service?
7 - ....have anything similar to our cause that you have already endorsed in the past? ....how were you able to combine two entities successfully?
8 - ....have any advice to help us?
MARILYN
July 2008
Thank you for taking the time to review this more detailed proposal from Buckz Boyz Band about the new Safe Day Pack we are endorsing for our mom's business, Safe Day Events, LLC.
This is a unique and never-before-been-globally marketed pack which contains a Drink Detective, a business-sized card tester against 60 known predator drugs, most commonly known as date-rape drugs, and many other safety related items.
We are looking for businesses and organizations who would like to be marketed with us, advertised with us, or who have the capability to distribute the SAFE DAY PACK with our without us.
Don't let the Buckz Boyz stand in anyone's way, of course!!!
There are 6 ways we have come up with for YOU and your businesses to benefit from our project:
1) Safe Day Pack Fund Raisers - 70% of projects
2) Joint Ventures - 50% of projects
3) Associates-Affiliates - 7 to 25% of projects
4) Agents - 10 to 25% of projects
5) Sponsors - Promo & Advertising for YOU everywhere we go!
6) Equity Interest, and many more options!
Safe Day Events also has single Drink Detectives available. These are nifty enough to be used as labels or tags for already exiting product lines or as incentives to market with your related lines of merchandise or services. We appreciate any referrals you may have to those in a position to move this project forward with us.
Safe Day Events is embarking on a National Awareness Campaign and we are inviting you to work together with us since we are connecting to many celebrities, like ourselves, who will feel great helping this worthwhile cause. We have the opportunity to distribute this remarkable and effective pack as widely as possible, and we think this should happen right now. How about you?
Online Resources:
1. Videos of how to use the Drink Detectives, click Science on http://www.drinkdetective.com/
2. To view Safe Day Events Biz Plan....scroll down.
3. Entertainment, education, and related products and services.
http://www.safedayevents.com/
Bottom Line Costs (approximations):
1. Drink Detectives wholesale for $2.00 unit plus shipping, in an attractive dispenser box w/ 12 units, the cost is $24.00.
2. Safe Day Packs wholesale for $15.00. Fundraisers may sell them for up to $50.00 or more, as additional products are added.
This pack is the best First Aid Kit for the future. It has the potential to include a variety of safety items such as "safety" comic books, tunes, cds, DVD, Drink Detectives, “Buy Heads Up” highway safety signs, SAFE whistles, stickers, web club membership, free and discounted event tickets, prizes, a shopping center, family-friendly URL, fund-raisers, and other incentives.
Benefits For You:
1. Your company continues to be appreciated and recognized as a vital and top contributor to a “good cause”. This serves to increase your revenue, provide efficient distribution, attract new customers, increase your market share, increase your customer retention,
maintain happy shareholders, bring products to market faster than competitors, and provide your company with less risk, peace of mind, high performing partners, good personal image, good company image, and happy employees willing to work hard to bring your company more success.
2. This pack sends a strong message to predators and criminals to stay away.
3. With less fear in mixed social circles, individuals choose healthier
reactions, and this increases businesses everywhere day and night.
4. Our strong marketing plan will advertise and monetize your program to wider audiences as we gain celebrity, teacher, and community support.
5. SAFE DAY PACKS set the standard for "Safe Days" together and in a strong national awareness campaign brings in merchant support.
6. Business Plan and Marketing Plan in collaborative development with your company, 1 million worth of marketing and advertising, a variety show and Home Shopping Network television shows are currently under construction.
7. Our team of experts are extremely supportive of new ideas.
Current Goals of Our Company:
1. We intend to design a label and brand this commodity positively and attractively, perhaps even re-labeling it with your own company’s favorite new ideas. A label that is cool, trendy, and hip for multi-generational and multi-cultural use is worth considering because everyone deserves to feel safer. Businesses thrive as we support a non-alcohol non-drug abuse policy. Shoppers will enjoy a safer and better shopping atmosphere.
2. We welcome purchase order(s) of all sizes. This will insure our exclusive licensed US & Canadian distributorship, open markets in other countries, contract fulfillment, effective marketing, and reinvestment as equity partners to own 49% of Drink Detectives.
3. We endeavor to be sponsored as an effective National Awareness Campaign.
Next Step:
Please consider sending your letter of intent and/or purchase orders today! We cannot go forward alone. Business partnerships, cross promotions, business alliances, marketing strategies, grants, angel investors, venture interest welcome. Call today.
Also, we'd be privileged to participate in your program in whatever capacity you feel is best, and invite you to consider how our mutual long-term goals may be more easily realized with each other. We are ready to roll!
If you have any questions or concerns, please feel free to give us a call or email us. Thanks again. We look forward to further discussion with you very soon.
All our best,
Marilyn Rodgers
marilyn@drinkdetective.com
808-232-6152
~~~~~~~~~~~~~~~~
June 2008
Dinner Theatre, here we come! WEDNESDAYS SHOWS' intention is to create a full house, success, and mutual support with first class entertainment. As you can see, there is more than ample classy acts here with proof of success:
Healing Love Television
Kaiulani Spices
Hawaii Slam Poetry
Jazzy Music or Conscious Style Rap
Song Writers – Folk rock
Sean Kennard School of Classical Music
Buckz Boyz Band host TV Night - Brothers Casamaro, John Cruz
Films from UH schools & Clubs -
“Dial a Chef” Dinner Taste for Food Channel Pilot
“Simmer Down” Musical
"ParadICE" Drama
LIVE Pay-Per-View web-casting
Comedy Festival (Last Comedian Standing)
Fashion Shows
Event Attainment
Red Guerilla Productions – high end audio video productions.
Millenial Stars
Youth2Youth
Students $20
General Admission $30 w/ Taste of Chef,
Full Dinner & Show $50.
Call me w/ ideas and questions.
Get on Mondays Marvelous Call as a team member.
(scroll down for info)
*******************************************************************
Important Items are:
(1) Grant Project (May 12th) ~ This is not in operation/ Not Happening
(2) Business Plan (April 29th)
(3) "Simmer Down" & "Another Day" DVD www.musicdebutradio.com
(4) Weekly Conference Call (Mondays, 3 PM HT, 6 PM PT, 7 PM MT, 8 PM CT, 9PM EST)
1-308-344-6400, 608808#
(5) Time Sensitive Info: are you ready to be a
Sponsor for 2008-9 Comedy Tour to 52 colleges?
www.newjerseycomedyfestival.com
Thanks to YOU for coming here to visit.
All our best,
Marilyn Rodgers
safedayhawaii@yahoo.com
808-232-6152 (direct)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
May 2008
The following grant did not get funding on July 1st from the State of Hawaii, so our company is working on putting the Safe Day Pack together....see above. I leave this here because this information is "real" and continues to be a possibility in the not too distant future.
SAFE DAY EVENTS
“The most beautiful thing
about learning is that no one
can take it away from you!”
B. B. King
Safe Day Events
Marilyn Rodgers
354 Keolu Drive
Kailua, Hawaii 96734
808-232-6152
safedayhawaii@yahoo.com
www.safedayevents.com
Grant Proposal Application
Table of Contents
I. Program Overview......….........................
II. Experience and Capability........................
A. Necessary Skills................…...
B. Experience...................…...….
C. Quality Assurance and Evaluation
D. Coordination of Services.........
E. Facilities……....……………………….
III. Project Organization and Staffing...........
1 Staffing & Qualifications.......…..
2 Project Organization...............
3 Organization Chart.................
IV. Service Delivery.......................….......
1 Set Up & Orientation Plan........
2 Public Relations Plan..............
3 Safe Day Event Plan..............
4 Personal Safety Lesson Plan....
5 Music Performance Plan.........
6 Follow Up Plan.....................
.
V. Financials.......................…...............
Attachments
Cost Proposal
SPO-H-205 Proposed Budget
SPO-H-206A Budget Justification -
Personnel: Salaries & Wages
SPO-H-206B Budget Justification -
Payroll Taxes, Assessments, &
Fringe Benefits
Performance and Output Measurement Tables
Wales Police Force Letter
I. Program Overview
Safe Day Events conducts lessons plus musical performances in a variety of Oahu Hawaii School District public and private Middle, High, and College Programs and for programs that service Youth-At-Risk. Several Safe Day Staff are qualified as teachers, and those who are not certified are given updated and specific training to increase student self esteem, team work, and life skills, support healthy problem solving and learning, give a sense of belonging and responsibility in the community, foster positive changes in attitude and behaviors, and improve interpersonal skills.
Department of Education Teachers and families with students who are classified by the Department of Education as having at-risk challenges and who are in need of increasing their Performance Expectations are especially invited to collaborate, to the best of their ability, with Safe Day Staff to successfully produce events. Safe Day Events is available to private school students, families, and teachers, too.
Successful implementation of this goal enables Safe Day Staff to provide a quarterly newsletter, frequent training, and additional activities where “Safe Teams” are engaged in entrepreneurial activities and fund raisers with our Safe Day Packs, that have the potential to earn thousands of dollars for their programs. Systematic and structured lessons prepared as dramas, stories, discussions, and entertainment increase school attendance, increase school performance and make a better and safer environment for all our youth, especially our youth-at-risk.
Safe Day Events (www.safedayevents.com) is a new project using a “best practices” three-prong approach. Having an awareness campaign, attractive empowering inspirational music, and exciting products and services in a 45 to 90 minute program entails: (1) a character development lesson about how to have a “Personal Safety Plan” with discussions and pre/post-activities (20 to 30 minutes), (2) LIVE entertainment (25 to 45 minutes), and (3) plenty of follow-up including an annual membership in an activities club using a new state-of-the-art safe Internet Browser (15 minutes). This entire program evokes practical hands-on experiences and maintains core character values. Our goal is for participants to feel compelled to choose and practice right thinking, feeling, and acting before, during and after a program.
Safe Day Events demographics and target population is primarily for students of middle school and high school (ages 8 to 20), teachers, staff, and parents on Oahu. Through existing and evolving strategic partnerships with administrators of school events, community-based organization events, public and private organization events, and service agency events, our staff collaborates and determines in an orientation meeting with administrators the following info: a) when and where an event is to occur; b) pre-and-post session dates; c) specific needs and concerns revealed using the “Youth at Risk Behavior Survey” or other tested assessment surveys d) a preparation event check-list; and e) motivators and incentives to increase support and collaboration among teachers, parents, community and students.
II. Experience and Capability
Why Safe Day Events is needed? According to The Commonwealth Fund 1998 Survey, one in five women will be sexually assaulted in their lifetime (Collins KS SC, Joseph S, et al, 1999). Sexual assault, robbery, drug abuse and violence have been observed in record numbers on our college campuses. There is a strong relationship between sexual assault and drug use. In a study, "Estimate of the Incidence of Drug Facilitated Sexual Assault in the USA", 61% of 144 subjects were taking drugs, 35% were raped. (Negrusz, Juhascik, Gaensslen, 2005). In Hawaii, according to the Kapi’olani Medical Center for Women & Children Sex Abuse Treatment Center, statistics show the following prevalence: One in four girls and one in six boys will be sexually assaulted by age 18. (Finkelhor, et al.1990) One in seven women have experienced a completed forcible rape during their lives. (Ruggiero, Kilpatrick. 2003) One in six American women report having experienced an attempted or completed rape in their lifetime. (Tjaden, Thoennes 2000). One in 33 American men reports having experienced an attempted or completed rape in their lifetime.
These grim statistics continue to plague our communities despite continuous interventions by schools and communities with over 300 programs earmarked for funding, according to ncfy.acf.hhs.gov/publications/disadvantaged/AppendixH. The root of these behaviors most often stems from beliefs inculcated by verbal programming, modeling, and specific incidences very early in life. In Hawaii, over 50% of youth have been identified with some form of at-risk factor: a high percentage are youth with low socio-economics, special education, or limited English proficiency (Meda Chesney-Lind, 2003).
Also contributing to this is the entertainment industry, which provides a parade of mixed messages to counteract school and family interventions. Video games, feature shows, films, websites and live entertainment are a stable and viable influence that taps into a young mind to communicate proper or improper messages and celebrity role models undeniably have a very powerful influence on our culture (Anderson, Bushman, 2001).
Just as teachers strive to motivate their students with kinesthetic, visual, musical, verbal, artful, attractive lessons based on their individualized needs, Safe Day Events staff will support teachers with a multi-media Character Education Module. Teachers have contended that even dull science lessons have become more palatable after “The Magic School Bus” series enhanced traditional textbook lesson plans. Safe Day Events’ intention is to make “safety” highly palatable and beneficial to produce positive change in youth and families who are at-risk.
Since 2005 in Hawaii, for example, Sounding Joy Music Therapy Services has facilitated positive social interaction and decision-making, self-empowerment, emotional wellness, coping skills and the abstinence of at-risk behaviors with clinical and evidence-based music therapy programs for youth at risk. A substantial body of literature exists to support the effectiveness of music worldwide to change behavior even without the use of a credentialed professional from an approved music therapy program (Journal of Music Therapy, Music Therapy Perspectives, 2005).
Video and Internet education industries are among the fastest growing segment of the global educational economy. According to Forrester Research, more than 228 million computer and video games were sold in 2005, almost 2 games to every household in America. Furthermore, concert ticket sales reached $3.6 billion in North American Revenue. According to the Recording Industry Association of America, downloading single songs increased 163.3% form 2004 to 2005. Many students who are raised with these multi-faceted opportunities cope with school as if it is a doldrum, thus they resort to truancy, frustration, and low performance, thus getting into unsafe behaviors.
Because of the above references, Safe Day Events effectively combines music and lessons with a positive, impactful, enduring message, modeling real life conflict resolution in a captivating musical show.
A. Necessary Skills
Marilyn Rodgers, after 31 years of teaching, conceived of Safe Day Events. A Hawaii Department of Education Teacher, University of Hawaii Masters Program Graduate from Dr. Mary Jo Noonan’s Inclusion Specialist Program, Marilyn developed and taught the first Family Treatment Center Education Program for at-risk severe adolescents at Queens Medical Center from 1998 to 2001.
This challenging position compelled Marilyn to design interventions for these students who had fastidious behavioral and emotional challenges by collaborating with her husband Buck Rodgers in order to be a more effective teacher. Bill “Buck” Rodgers has been an entertainer since childhood, public access TV Show Producer, experienced Hawaii Department of Education “Artists in the Schools” Performer and Substitute Teacher. Marilyn began developing methodology for children with emotional and behavioral challenges in classrooms since 1994 in Big Island’s Pahoa Elementary School under Principal Nalani Sing; Lanikai Elementary Charter School under Principal Donna Estomago in 2001, Myron B. Thompson Academy Internet Program under Principal Diana Oshiro in 2004, and Kalaheo High School under Principal Dr. Schlosser in 2005. With her husband, they are interested in augmenting the No Child Left Behind legislative policies by researching and implementing “best practices” in character education, entrepreneurial skill development, performing arts, and technology. Music, performing, acting, and video is a strong motivator in all their programs and classrooms.
An excellent example of how inter-agency collaboration used music is the Roskilde Music Festival, the third largest concert in Europe since 2003. More than 75,000 guests and 25,000 staff attend. The festival promoters worked with the Department of Health to create an intervention to establish a norm within youth culture against drugs, through the use of mass media campaigns and informative materials.
Due to the success of their first initiative, by 2005, they launched a national campaign project subsidized by the National Board of Health involving various festival planners. The campaign included an anti-drug statement in the Roskilde festival program, on the website, a logo, Go-cards (electronic as well as printed), car streamers, badges, posters and fact folders on drugs. The campaign encouraged debate and discussion about drug use among the participants at the Roskilde festival. The anti-drug statement in the festival program and in large screen spots before major concerts and in buses were some of the elements considered to have had maximum effect. Evaluations claim that drug prevention messages at Roskilde festival reached 80 % of the participants, while 29 % discussed the campaign with their friends and 93 % agreed that it was a good idea. In addition, a new peer counseling prevention and harm reduction initiative entitled ‘Are you experienced?’, financed by the Ministry of Social Affairs aimed at drug users at the Roskilde festival was established. This was based in a graffiti-painted bus near the electronic music area, where former drug users provided counseling, information and practical support to young people.
Out of this work, Denmark’s Roskilde Music Festival and England’s the Center for Public Health, Club Health 2008 Program outlined ‘Safer clubbing’ guidelines. These guidelines, developed by organizers, club owners, organizations and prevention agencies, aim to create a safe physical environment. Health hazards in recreational settings arise from how events are organized, from overcrowding, poor ventilation, lack of affordable drinking water, violence and accidents from broken glass. Guidelines deal with drug dealing and the training of door supervisors to organize searches and supervise toilet areas. Training in first aid and early detection of drug-induced problems is included. Sometimes, ‘amnesty bins’ are put next to entrances. Recommendations for drug prevention by distributing information and outreach teams are included.
The guidelines include aspects related to local communities, for example promoting liaison with local agencies and police officers to organize safe transportation and ensure that people can get home safely. These guidelines are effectively being applied in Belgium, northern Italy and the United Kingdom, and can be viewed on their website http://www.clubhealth.org.uk.
On a much smaller scale, Safe Day Events is initiating a collaboration with the Hawaii School Safety Manager Program, and is inviting celebrity participation and is providing similar effective social and psychological support to intervene drug, alcohol, violence and school truancy in Hawaii’s youth.
Currently, as business managers and musical guest members of their son’s band, Marilyn and Bill “Buck” Rodgers support their own sons’ positive growth by keeping them busy in the performing arts. Danny (18) and Jai (23) grew up on the Big Island from 1986 to 1998 on a solar energy farm growing fruits and vegetables. They participated in healthy living programs as part of their family business and the family band, The Allright Family Band. When they moved into Oahu schools in 1998, one of the first observations they shared was that “kids push in the lunch line”, and they wondered why this was so. Obviously they were raised in a rural relaxed culture and this is evident in the theme of their music.
They have a well-rounded musical repertoire of original and classic hits. With 2 recorded CDs, radio and weekly TV airplay, 3-4 performances per week, and a few mainland tours under their belt, they have chosen Safe Day Events to be part of their mission. Safe Day Events is not a program to promote the band. Rather, the band’s efforts will be to attract fans, friends, celebrities and supporters who have adopted a non-drug, non sex-abuse, non-alcohol abuse policy and will promote Safe Day Events, too.
They are creating a “winning” brand to cultivate healthy living in their listeners. They are diligently working to evoke respect and good emotions among young and old alike. Brands like the Beatles, Elvis Presley, Star Wars, and Harry Potter have gone beyond brand status and have created such a strong link that audiences are willing to display icons on their garment, attend a fan festival, or line up for the next product. “Lifestyle” brands weave themselves into lives delivering superior results into communities while presenting a model worth emulating.
As the first of many celebrity endorsers of Safe Day Events, they are nurturing strong family ties. They have provided their music primarily to benefit other good community causes, most notably in 2007 for Mayor Mufi Hanneman’s “Sunset on the Beach” Program, The American Diabetes Association Fundraiser Luncheon, Crime Stoppers Fundraiser, Kaneohe’s Marine's “Blues-on-the-Bay” Festival, Castle Hospital’s Breast Cancer Research Fundraiser “Cool Hawaii Nights”, to name a few. Additional history, resumes, photos, and music videos are available on their website. These performers appreciate and value cultural diversity, provide models to reduce drugs, alcohol, and violence, and are adaptable to the needs of multi-generations and multi-cultures in their lyrics, message and music. They are excited about making a living and working in the community with Safe Day Events.
B. Experience
On December 11, 2007, Marilyn Rodgers set the terms for a two-year exclusive license with Dr. Stanley Grossman owner of Bloomsbury Innovations, LTD to distribute a unique 100% effective proprietary test kit for beverages (non-alcoholic, too ) that detects 60 known compounds, commonly known as date rape drugs (www.drinkdetective.com). Test marketing shows that having this kit available is like a personal safety system and often is enough to deter predators. Without having to use it, it can be compared to having a tire jack in the trunk of a car, something a driver will not feel safe without, and hopefully may never have to use. A Drink Detective is like carrying a personal safety system in your pocket that you thankfully may never have to use.
For the past two Decembers, the Wales Police Force provided 1000 Drink Detectives in a small town along with a brief PR Campaign and a poster. They reduced sexual assault, robbery, and indecent behavior by 15% in a week-long trial. (See Attachment F). The potential of this product to bring awareness and protect youth from consequences of drugs, drinking, and sexual perversity is worthy of consideration.
Safe Day Events terms of the license includes an option to purchase 49% of Bloomsbury. This product has attracted hundreds of letters of intent from individuals worldwide. Marilyn began researching drink spiking in December 2006. She was a victim of a drink spike in 1977 48 hours before she gave birth to a 3 month premature baby boy. This was not a happy moment in her life, and for Marilyn and her family the work of Safe Day Events is worth the effort.
Marilyn’s goal is to brand Drink Detectives differently so that younger children can learn safer drinking techniques long before they are prone to socializing out of their homes in mixed circles. She is consulting with Crime Stoppers, the National Guard, The American Screening Company and others who are valuable members of her Advisory Board and part of her team. Securing a Purchase Order of 50,000 units will set up a new label during manufacturing. Until then, Marilyn uses a circular sticker label on each Drink Detective to represent the Drink Detective properly, which is that non-alcoholic drinks are also spiked. To supplement this Purchase Order, Marilyn is researching various fund raiser models and strategic alliances with youth clubs, schools, and programs so that this life-saving product can be distributed widely.
On January 15, 2007, Marilyn Rodgers accepted a position as Program Director for the Internet-based Women’s Safety Education Group (www.wseg.org). On May 20, 2008, Marilyn gave a short presentation on “safety” along with having Jai and Daniel perform an acoustic set of music at the Pearl Harbor Health and Wellness Fair for Coordinator Mark McFarland, 479-6545, mark.mcfarland@navy.mil. On May 22, 2008, Marilyn gave a 30-minute “Safety Tips” Talk at the Pacific Club in Honolulu for the Professional Business Women's Network Luncheon. Contact Sharon Mujtabaa, VP, 623-1174, captionlady@hawaii.rr.com. On May 24th, Lanikai Elementary School had their annual “Concert Under the Stars. The Buckz Boyz performed at 8:30 pm and sold out 50 CD, and the elementary school students screamed, danced, and sang along to their entertaining set while parents sat under the stars in amazement.
Safe Day Events program is designed for students regardless of racial, ethnic or cultural identity, or religious orientation. Safe Day Events goals are, as written on www.safedayevents.com, to specifically assist individuals to choose non-violent responses, to feel safer in mixed social circles, and to help communities to thrive.
C. Quality Assurance and Evaluation
In order to evaluate its’ effectiveness, Safe Day Events uses a simple A/B/A Intervention Design Assessment Model. Schools complete a questionnaire (A), perhaps The Youth At Risk Behavior Survey, a few weeks prior to a scheduled Safe Day Event to assess current beliefs, attitudes, and responses. The same day as a Safe Day Event (B), participants complete an open-ended set of questions to determine their satisfaction and opinions about the program. Within the following month, the first questionnaire (A) complete the same questions to assess changes in beliefs, attitudes, and response after a program. Survey results are compiled, analyzed, and a “How Safe You Feel” School Report Card is given to each school. In this way, need for further interventions become evident.
Data collected from 1991 to 2003, by Dr. Meda Chesney-Lind in “How Safe Are Hawaii’s School’s Volume 1” and in “Arrest Trends, Gang Involvement & Truancy in Hawaii”, shows that a Youth At Risk Behavior Survey is place in some Hawaii Schools. This survey will continue to be used to determine Safe Day Events effectiveness. The following set of questions taken from Newsweek 2003 also furnishes valuable information for an evaluative ABA Design tool. A Specialist who designs evaluative tools will be consulted to refine our assessments.
(1) Do you personally feel safe from violence in school?
(2) Rank your biggest concerns in school (1 being biggest, 2 the next, etc.) My grades, my riends/social life, my safety, peer pressure.
(3) How would you grade the overall safety of your school?
(4) If you feel safer, would you: Learn more? Be happier in general?
(5) In the past year at school, have you…been robbed of something worth more than $10? Been hit, not in fun? Been in a physical fight? Been threatened physically? Been sexually harassed? Seen schoolmates argue loudly? Seen schoolmates physically fighting? Seen schoolmates getting picked on?
(6) How do you usually deal with anger? (Pick One) Try not to think about it. Write in a journal. Talk to a parent or other adult. Talk to a friend. Engage in physical activity, such as sports. Argue with the person making me angry. Get into physical fights with others.
(7) Do any kids regularly carry weapons in your school?
(8) Does your school use metal detectors, security guards, locker searches, security cameras?
(9) What would be the single best thing your school could do to make you feel safer. (Pick one) Metal detectors at all doors. More security guards or hall monitors. Conflict-resolution classes. Send “bad” kids to alternative schools.
(10) What are the most common causes of problems at your school? (Multiple answers allowed.) Girlfriend/boyfriend conflict. Drugs or alcohol. Race/ethnicity. Outsiders starting trouble. Gangs (in school). Expensive clothing/belongings. Stupid things (e.g. bumping into someone, looking at someone wrong).
(11) Name as many “cliques” at your school as you can.
(12) Are there any cliques that get picked on?
(13) Have you ever visited a bomb-making or hate website?
(14) Which, if any, of these media do you think promote violence among teens? (Multiple answers allowed.) TV Shows, Movies, Internet, Video Games, News Coverage, Music
(15) How long do you think it would take for a teen in your community to get a gun? A few hours, a day, at least a few days, they aren’t available, I have no idea.
(16) Is there a gun in your home? (16a) If yes, can you gain access to it?
(17) How did you feel about the shooting at the high schools and universities in the past several years? (Choose one). Ever since, I’ve been afraid of my own safety at school. It makes me afraid for my safety at school, then but not now. It made me think but it didn’t make me feel afraid. It didn’t affect me personally.
(18) How likely do you think it is that a major violent incident could occur at your school? Very likely, somewhat likely, and not at all likely.
(19) When you are your parents’ age, do you think the world will be safer, not as safe, or the same.
(20 - 23) Male or female___, Grade ___,School____________
Optional Essay in 200 words or less is: tell us what could make life safer for today’s teenagers, OR about an incident when someone at school helped you at a time when you felt unsafe.
D. Coordination of Services
Safe Day Events is not yet in possession of letters of agreement from schools and programs in Hawaii relevant to the proposed prevention services outlined in this document because Safe Day Events is a new legal entity. A 501-C3 non-profit organization NY CitiWorks Federal ID# 13-3083244 is offering to sponsor our program. We are determining how to do so in the State of Hawaii.
All indications from informal discussions with school administrators and program coordinators in Hawaii is that when Safe Day Events is ready to begin, programs will welcome this event. Many programs need fund raisers. Using Safe Day Packs gives programs the potential to generate thousands of dollars of revenue. Safe Day Events has generated directories of intent from mainland individuals who would like to work with Safe Day Events when it is ready to widen out nationally.
The following list of Board of Directors and Board of Advisor Members welcome contact from OYS regarding Safe Day Events. They are:
Marcie Hanhart, Business Advisor, Sequence Coaching, Marketing
908-696-0500, mhanhart@digitus-associates.com
Key executive since 1982. At IBM she orchestrated the market entry of laser technology, today’s CD-ROM and DVD. Advisor to Fortune 100 companies and international projects. She is versed in sequencing, resource planning, and projecting project requirements.
Cathryn S. Gawne, Attorney
408-286-9800, cgawne@hopkinscarley.com
Counsels public and private companies on corporate governance and disclosure issues and counsels clients who are starting or franchising new businesses with respect to general corporate matters and protection of their intellectual property. Cathy represents several nonprofit corporations and counsels them on structure and governance.
Andy Sexton ~ Musical Coordinator & Producer
808-852-8884
Serves Hawaii schools as a music coordinator, repairs broken instruments and is leader of is own band, Simplisity. Andy produced dozens of Cds and is proud father of UMI, current International Champion Fire Dancer. Andy provides the sound system (PA) for all Safe Day Events and performs on saxophone and sings with The Buckz Boyz.
Herman M. Moore ~ Director of Operations for Pacific Drug Testing
808-216-9076, pacificdrugtest@hawaiiantel.net
Lifelong resident of Kaneohe Hawaii, Herman spent thirty two years in law enforcement, fourteen years with the Honolulu Police Department working on the patrol, vice, and plain clothes units. He was promoted to the State Attorney’s crew as an investigator and was the Department of Public Safety’s Chief Investigator of Internal Affairs and was the Acting Deputy Director for Law Enforcement Sheriffs before leaving in 2003.
Kim Buffett ~ Sergeant/Coordinator for Crime Stoppers
808-529-3950, crimson@hits.net
Kim joined the Honolulu Police Department in December 1987 as a patrol officer until 1995. From 1995 to 2005 Kim worked in the Juvenile Services Division as a Gang Resistance Education and Training Instructor teaching life skills in the D.O.E. to 7th graders. Since 2002 Kim has been a National Trainer for the G.R.E.A.T. program and travels nationally to train officers to become instructors in the Middle Schools.
Glenn Mercante ~ Hawaii Public Relations
917-533-6202, info@eventattainment.com
Glenn has been a promoter for 24 years with a client list such as Time Warner, Christian Dior, American Express, Miramax, and Bank of America. He offers a full service event
management, entertainment booking and production, creative concepts, development, food, beverages, and vendor management.
Dr. Tom Casken, RN, MPH, PHD ~ The National Institute on Drug Abuse, 808-956-5750, casken@hawaii.edu
Associate Professor, School of Nursing & Dental Hygiene, University of Hawaii, Webster Hall, 4th Floor, Honolulu, HI 96822
Ron Schmidtling ~ Musical/Education Advisor
310-562-6800, ron@dinosounds.com
Ron is a singing paleontologist, author, painter, and entertainer who utilizes kids love of dinosaurs combined with pop music to teach and entertain through multimedia shows, concerts, DVDs, etc.
Augie Tulba ~ Comedian, Radio Personality, Actor
808-722-2922, www.augietulba.com
Dr. Stanley Grossman ~ owner/inventor of Drink Detectives
617-306-3256, sig@sgrossman.com
Sgt. Celeste Kivalu ~ Facilitator Hawaii National Guard
Counter Drug Support Office
808-218-9442, ckivalu@gmail.com
Dayna Hillcrest ~ Business Administrator
808-375-1252, dayna@picturetiles.com
Public speaking, team leadership, problem solving, networking, business administration.
Patrick Ching ~ Nature Artist, Author, Art Teacher, Rodeo Clown
808-271-5350, patrick@naturallyhawaiian.com
Naturally Hawaiian Art Galleries.
Sue Charles ~ Promotional Marketing and web support services
360-867-1964, suecharles2u@hotmail.com
Kathy Parks ~ web design for Safe Day Events
208-375-7931, kathy@yaktivate.com
Fran McGee ~ Facilitator, weekly conference call Hostess
212-254-8750, franmcgee1@yahoo.com
Facilitator of a network of producers, actors, directors, celebrities, hosts, to create, broadcast, distribute and disseminate shows, products, events, and services that promote healthy living.
Beryl Wolk ~ Accomplished Marketing Executive for 59 years
215-887-5700 x107, berylwolk@aol.com
Jan Holman ~ Author, Screenwriter, Hawaii Resident
808-778-0007, makuaproductions@hawaii.rr.com
Bruce Goldwell ~ www.worthynation.com, 801-318-5925
Jeff Zinn ~ Marketing, donated LCE Black Box Technology to Safe Day Events
Dennis Mathews for Technology and www.lce-i.com; Melody Jensen, MJTLC Collections.com for Nutritionals and www.mjtlccollections.com; Marty & Shauna Stein for Fashion; Lady Joyce Johannesburg for LJL Media, Africa Concert Tour Rep; Rosie Pearson for Millenial Stars and Dick Clark Productions; David Stanley for "Restoring My Fathers Honor", Movie Producer; Le Jon Stuart for Producing/Acting in Pirates of the Caribbean; Kenny Marrero from Fresh-i-Flix; Bruce Goldwell and Muriel Glasgow for www.worthynation.com; and most of all Berny Dohrmann from CEOSPACE www.ceospace.net and www.superteaching.org. All of the above have contributed their expertise and talents to formulate Safe Day Events.
E. Facilities
Safe Day Events Headquarters is located in Kailua Hawaii where an office holds a computer, printer, phone, video and music studio. Two vehicles, a 1995 Ford Van and 2006 Honda CRV are in service for this project and transport staff, equipment, musicians, and a public address system. At this time, the musicians own their musical equipment, wardrobe, props, and vehicles. The Musical Coordinator, Andy Sexton, rents the PA System to the program for performances.
III. Project Organization and Staffing
Safe Day Events has arranged for eight staff members to deliver the services described in this document. Advisors who have experience with mentoring programs, gang intervention programs, re-entry programs, community-based violence prevention programs, and after school programs have been selected by Safe Day Events Staff (as listed above) to review and refine our service delivery and activities.
Staff is comprised of:
1. Program Director (directly responsible to OYS and Program Administrator of Event Site)
Teacher Marilyn Rodgers coordinates all activities of Safe Day Events educational program, scheduling, educational scripts, educational materials, administers evaluation tool, check lists, provides lesson plans and activities for teachers, schedules orientation meetings, confers with performers to verify format of performance, writes script to coincide with performance, reviews scripts prepared by researchers, prepares brochures, provides maps for drivers, determines information, number, size, and names of student, staff, and family participants, verifies times and places for drop off and pick up of equipment, set up times, greets visitors, passes out brochures, answers questions, and escorts staff and students to the site of performance, delivers “Personal Safety” lessons at least two weeks prior to event, conducts lessons during event, and follows up at least two weeks after the Safe Day Event. Provides school personnel with info to introduces performers to students, presents scripts during performance, resolves logistical concerns, develop PR and marketing. (Full Time for $50,000 budgeted to this project contract)
2. Operations Manager (directly responsible to Program Director)
Trombone Player, TV Producer, Entertainer Bill “Buck” Rodgers manages the Safe Day Events program, ensures that implementation and prescribed activities are carried out, plans and develops procedures, directs and coordinates activities, and exercises control over personnel responsible for specific functions or phases. Confers with staff to explain program and individual responsibilities. Reviews reports and records of activities to ensure progress is being accomplished toward specified program objectives, modifies or changes methodology as required to redirect activities and attain objectives, prepares program reports for the Program Director, controls expenditures, determines work load, personnel, and equipment requirements, and forecast needs. Prepares layouts and drawings of stage, music, and other needs of the performers. Inspects equipment, vehicles, and wardrobe. Determines accuracy and completeness of financial accounts and records. ($16,600 budgeted to this contract)
3. Musical Producer (directly responsible to Operations Manager)
Horn Player, Singer Andy Sexton directs and coordinates activities in vocal and instrumental music for all musicians performing in Safe Day Events, consults with teaching and administrative staff to plan and develop the music program, observes, evaluates, and recommends changes to strengthen skills in the performance, analyzes music program to evaluate methods and materials, orders materials, supplies, equipment designed to meet program goals and needs of students, authorizes purchase of equipment, inspects and authorizes repairs of equipment and instruments, establishes band performance to represent Safe Day Events in all performances. Andy has been a performer and teacher for 25 years both DOE and private. ($16,600 budgeted to this contract.)
4. Band Leader, Singer and Harmony Singer, Lead Guitarist, Writer (directly responsible to Operations Manager and Musical Producer)
Jai Rodgers performs as Leader of Safe Day Events Musical Staff to entertain and inspire audiences to reduce violence and other at-risk behaviors and to work together to feel and be safer. Band Leader studies, writes, and rehearses music to learn and interpret score for Safe Day Events, plays from memory or by following score, transposes music to play in alternate keys, improvises, composes, plays instruments to signal activity at Safe Day Events, may be designated to perform on piano, drums, or horns, and may accompany soloist or other musicians. Jai received a music scholarship to UH and has been working for the YMCA in an after school program. ($11,650 budgeted to this contract)
5. Harmony Singer and Lead Singer, Pianist, Drummer, Writer
(directly responsible to Band Leader)
Daniel Rodgers performs as soloist or accompanying member of Safe Day Events Musical Staff to write, interpret music and uses his knowledge to inspire audiences to reduce violence and other at-risk behaviors and to work together to feel and be safer. Band members use knowledge of harmony, melody, rhythm, and voice production, to present characterization or to achieve individual style of vocal delivery. Sings, following printed text and musical notation, or memorizes score, may sing a capella or with musical accompaniment, watches lead performer for directions and cues. ($11,650 budgeted to this contract)
6. Equipment Manager and Bass Player (directly responsible to Band Leader)
Tim Oliver (directly responsible to Band Leader) accompanies the other performers to interpret music to entertain and inspire the values and goals of Safe Day Events. Tim is also responsible for supervising the other members of the band in packing and unpacking the musical equipment and supplies, keeping strict inventory, and reporting any missing or broken items to the Musical Coordinator. ($11,650 budgeted to this contract)
7. Set Designer and Drummer
(directly responsible to Band Leader)
Ron Gaines (directly responsible to Operations Manager) selects decorations and coordinates activities of workers who decorate sets for Safe Day Events, reads script to determine decoration requirements, selects furniture, draperies, pictures, and rugs for decorative quality and appearance. Gives directions to band members and other staff in placing items on set. Examines dressed sets to ensure props and scenery do not interfere with movements or views. ($11,650 budgeted to this contract)
8. Business & Accounting Administrator
(directly responsible to Program Director)
Dayna Hillcrest is responsible for maintaining accounting records and fiscal reporting, and for filing timely expenditure, reports and invoices required by this RFP, assists in the programs compliance with guidelines and effectiveness on all materials, files, and documents relating to the provision of Safe Day Event services. ($8,000 budgeted to this contract).
Employees are checked to be sure there is no background that poses a risk to youth through the State and FBI Criminal History Check, Sex Offender Registry, and the Child Abuse and Neglect Registry Clearance, and documents are maintained in files and available for review. Record checks will be conducted annually. Board of Advisor members, staff, trainers, and professionals working with Safe Day Events will be reviewed regarding their expertise and experience working with youth at risk prior to participation in Safe Day Events. Provisions and mandates required to be reviewed by the OYS will be completed including filing outcome plans, performance targets and milestones, assurance of collaboration, quarterly progress reports, and other documents of contract monitoring including adherence to the SDFS Health Insurance Portability and Accountability Act (HIPAA).
B. Project Organization
1- Program Director
/ \
2- Operations Manager 3- Business Manager
/
4- Music Coordinator
/ \ \
5- Band Leader (Guitarist/Singer) -6- Set Coordinator (Drummer)
\
7- Equipment Manager (Bass Player)
/ \ \ \
All Performers ~ 8- Keyboardist/Singer
IV. Service Delivery
Just as Earth Day took decades to become established to bring awareness to the environmental issues we face today, so too Safe Day starts with students and teachers who want to make a difference in our personal safety. Here in Hawaii, it is possible to make a difference in one more individual’s life in the future, as long as we care to reach out and share what we know works today.
Many large projects, even those with healthy Research and Development Departments, find that great ideas and new programs are often created and developed by smaller, more agile programs. This is why Safe Day Events has the potential to open many new doors for kids who want to sing and play music, to be a part of a group, and especially for those who are challenged with poor models, unwholesome verbal conditioning, and harsh incidences. These circumstances make it difficult for them to imagine and utilize the power they have inside of themselves to change their futures.
Safe Day Events is focused on developing a community of youth attracted to playing and listening to good music, performing, helping each other, safe on-line communities, having fun playing games, and writing lyrics, poems, art, all to empower them to make changes and continue to grow in a healthy direction.
With a family-friendly vehicle and content-rich educational programs, Safe Day Events helps win the high stakes “battle for the mind” of our youth. The future of entertainment is interactive. Breaking students free of violent and mindless current games is a challenge, but it is being done.
Safe Day Events delivers enough family friendly content, fun, exciting, and educational information all in one package. This appeals to universal family values and cuts across gender and demographic lines, allowing access to activities and musicians that cross-promotes with other valuable programs in our communities. Safe Day Events targets mass market appeal in the entertainment, education, and activities we provide. We expect to establish partnerships, improve our systems, develop our accounting, reverse negative effects of adult entertainment, assist youth to make healthy choices, provide low-cost safety education as a pro-active way to reduce violence, and develop valuable partnerships with groups that share the same goals.
Set Up & Orientation Work Plan
Once site location and logistics are set up between Program Director and School Administrator(s), the Program Director schedules a time within a month of the event to visit the host program. Program Director and Operations Manager meet at the site with school representatives and distribute a “Safe Day Pack”. This contains a survey (to be used for evaluating effectiveness of this program), a plan, a resource library of videos, books, brochures, and resources, a checklist outlining what is coming soon to their venue, specific logistics, staff expectations. Fund Raising through advanced tickets and Safe Day Pack pre-sales is also planned.
Public Relations Work Plan
Public Service Announcement, multi-media PR to “Make a Better World w/ Safe Day Events” as outlined by our Advisor Mr. Beryl Wolk (www.berylsworld.com) goes through 4 phases, commonly known as crawling, walking, running. Student participants are encouraged to take on responsibilities to learn sequencing and marketing for Safe Day Events with our staff members throughout the year.
Phase 1 -
1a. Website /Merchant Banking /Fulfillment /Call Center
1b. On line Animation (unique welcome to the site).
1c. Video linked to website (Infomercial)
1d. Clubs & Benefits – incentives to participate
1e. Merchant banking
Phase 2 -
2a. Banner Ads - (On 800,000 web sites)
2b. Opt-in Email (tests).
2c. Shopping Networks (QVC / HSN / Shop@Home /America’s Store)
2d. Malls On line
2f. Press, Publicity - 100,000 media outlets Nationwide
2g. Radio Spot – Professional copy and MP3
2h. Print and On line Catalogs
2i. Reps (for distribution of Safe Day Packs)
2j. Magazine Ads – (Submitted to network of magazines)
2k. Financial PR – (Submitted to network of broker dealers)
2l. Universal Engine – (Translation services for 12 languages (50 countries) and pay-per-click advertising in foreign search engines.)
Phase 3 -
3a. Radio- (30- Second Spots)
Radio- (60- Second Spots)
3b. Television- Commercials (30-Second)
Television- Commercials (60-Second)
Phase 4 -
This complete comprehensive, multi-media program is developed after the successful completion of a series of tests designed to refine such things as compelling message, target audience, type of media and other factors that maximize the efficiency/effectiveness quotient. Most plans utilize a combination of a P.I. (per inquiry) and/or discounted media resources.
Regardless of how much PR is completed, “Safe Day Packs” are handed out at each event. There is a sign-up registration sheet for parent volunteers to support future Safe Day Events. Inter-agency collaboration is encouraged. Club memberships, event evaluation sheets, and a Post-Safety Assessment Survey is given to host facilities at each event.
Safe Day Event Work Plan
After audience is assembled, the show begins. The script is in the development stages and will align with the theme from the songs on our CD, "Simmer Down" and "Livin' In Hawaii". The following narrative is a powerful motivator for prompting discussion, along with audience participation to begin our program. However, much collaboration will allow the best of the best to be used in our program:
“A Different Drug Problem” by a Concerned Citizen
The other day someone at a store in our town read that a methamphetamine lab had been found in an old farmhouse in the adjoining county and he asked a rhetorical question, “Why didn't we have a drug problem when you and I were growing up?” I replied, I had a drug problem when I was young. I was drug to church on Sunday morning. I was drug to church for weddings and funerals. I was drug to family reunions and community socials no matter what the weather. I was drug by my ears when I was disrespectful to adults. I was also drug to the woodshed when I disobeyed my parents, told a lie, brought home a bad report card, did not speak with respect, spoke ill of the teacher or the preacher, or if I didn't put forth my best effort in everything that was asked of me. I was drug to the kitchen sink to have my mouth washed out with soap if I uttered a profanity. I was drug out to pull weeds in mom's garden. I was drug to the homes of family, friends, and neighbors to help out some poor soul who had no one to mow the yard, repair the clothesline, or chop some firewood, and if my mother had ever known that I took a single dime as a tip for this kindness, she would have drug me back to the woodshed. Those drugs are still in my veins and they affect my behavior in everything I do, say, or think. They are stronger than cocaine, crack, or heroin, and if today's children had this kind of drug problem, America would be a better place. God bless the parents who drugged us.
Script writers and community programs with dramatic interpretations of the issues and concerns are being auditioned for events in the future.
Personal Safety Plan
A personal plan provides students with tips, techniques, and circumstances where students may need to:
(1) deter unsafe situations with the powerful right attitude and super awareness,
(2) deter unsafe situations using the right choice of words and voice,
(3) deter unsafe situations using simple techniques such as how to get out of holds and grabs, etc. and (4) tips on what to do to remove oneself safely from escalated incidences.
Related safety tools, such as highway safety signs, cell phones are mentioned, however, anything which falls in the category of “simple stronger techniques” is not discussed in our program. Students learn steps 1 to 4 as part of this personal safety plan. Parents and professionals who would like to have information about resources that teach self-defense are available through our advisors, but Safe Day Events relies on proactive prevention and non-violent positive choices. Unless a fundraiser for the Drink Detectives has been approved, we mention them as tools available, and do no sales at our school Safe Day Event.
Musical Performance Plan
The music of the performers, at this time, three young men (ages 23, 20, 18) and three seasoned men (their dad and uncles) is multi-cultural multi-generations positive upbeat original music with dance and sing-a-long lyrics expressing and cultivating healthy living.
Below are two songs, for example:
“No Time To Waste”, written by Jai Rodgers (Age 23)
Pack my bags head out the door, not too much left anymore
Yes, yes I’m ready to go, run free and start the show.
You can come with me if you want too,
destined for great things only YOU can stop you
The gold is on the other side,
I come ready to ride, ready to ride.
Like a dog without a leash, a free bird
Flying high, Flying high.
Eagle eyes on the prize
No time to waste, I got the sun shine across my face,
My cups half full, and I know Jahs in my place
Yes you can come with me if you want too
destined for great things, only YOU can stop you
Feel the drum beat don’t stop,
Nobodys gonna hold me down,
Nobodys gonna break my stride
I’m ready to ride, ready to ride, ready to fly, ready to fly.
Lend me your ears, take heed to what I say,
It’s your time, time to shine today
Keep on the path of the right way
And your blessings will be abundant, oh yeah.
~~~~~~~~~~~~~~~~~~~~~~
“Livin’ In This World Today”, written by Danny Rodgers (Age 18)
Livin’ in this world today,
We’ve got so much pleasure, so much pain.
if we can find each other,
We’ll be alright.
Chorus: If we work together
And love one another,
And help each other to stop this pain forever.
We’ve got to work work work work together
And love one another
Help each other
Oh yeah, lal al la lala ooh
And if we work together, we’ll be alright
And if we help each other, we can win.
Six or seven songs are performed in a 30-45 minute set, followed by performers and staff taking questions and answers, discussing issues and concerns, and handing out to each student a personal and autographed “Safe Day Pack”. At this time, Safe Day Packs include a “cool & safe” booklet with safety tips, a book cover or poster, and a nifty sticker. With the support of our continuous fund raising efforts and community sponsorships, a DVD music video of the best songs, including a DVD compilation with other celebrities who are endorsing this program, some safe tools, such as a Drink Detectives, highway safety signs, a complementary membership to the fun, exciting pre-approved website browser Club Tuki, and other incentives are included. Increases in content and value of the Safe Day Pack are anticipated. Performers remain as long as allowed to talk to students, encourage friendships, and establish a sense of belonging.
Follow-Up Work Plan
After a Safe Day Event, a follow-up date is scheduled with Administrators to determine additional needs, answer concerns, and pick up completed evaluation and assessment surveys.
After review, analysis, and reporting is completed and filed, a Report Card and “Safe Space” Sticker is sent to each school in time for a year-end assembly. Future fund-raising opportunities are arranged for programs interested in continuing to raise funds. “Teams” of volunteers register to be Leaders-in-Training to support the production of future public inter-agency “safe” events.
Based on statistics derived from our assessment and evaluation surveys and tools in determining whether our program is effective in reducing violent choices and making mixed social circles safer in our target population, then Safe Day Events works hand-in-hand with the community and participates in additional off campus events that focus on providing education, awareness, and tools to increase everyone‘s personal safety.
Business Administrator Work Plan
Accounting records, fiscal reporting, and filing are kept in order by Business Administrator who are employed for the Safe Day Events Program for 5 hours per week and complete information as required by the funding source. Safe Day Events Business Administrator maintains statistical, clinical, and administrative records pertaining to services of this RFP.
Event Timetable Dates Responsibility
Set Up Plan x 25 Events 7/8/08 to 10/30/08 Program Director
Orientation Meeting Month Before Event Program Director & Operations Mgr.
Event, Safety, & Performance (8 HRS) Teachers & Performers
Follow-Up Plan Month After Event Program Director
Send Report Card Year End Assembly Business Admin.
File Reports to OYS Quarterly Business Admin.
Videos, CD, DVDs, and Live Performances are available of the musical program.
V. Financials (available by request) $137,800 Salaries
62,200 Operations
$200,000 Total Grant
SPO-H-205 Attachment
SPO-H-206A Attachment
SPO-H-206B Attachment
PERFORMANCE AND OUTPUT MEASUREMENT TABLES
ATTACHMENT D
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
April 2008
SAFE DAY EVENTS BUSINESS PLAN for a Better World
TABLE OF CONTENTS:
1- HISTORY
2- OUR CAUSE
3- MARKET
4- ACTIVITIES
5- RECENT EVENTS
6- EXPECTED RESULTS
7- CURRENT FUNDING PLAN
8- CASH FLOW & COMMISSIONS
9- DISTRIBUTIONS OF INCOME
10- TRACKABLE BUSINESS INCOME PROJECTION
11- THREE YEAR CASH FLOW
12- SELLING, GENERAL & ADMINISTRATION EXPENSES
13- FINANCIAL SUMMARY
14- LONG TERM FUNDING PLAN
APPENDIX A: ADVERTISING/SPONSORSHIP OPPORTUNITY
APPENDIX B: BUSINESS AGREEMENT
Safe Day Events, (www.safedayevents.com) together with Hawaii’s Buck Rodgers Entertainment Corporation (www.buckzboyz.com), is focused on cultivating safe and healthy living among young people through entertainment and education. The purpose of this overview is to clarify our dream and to find business individuals and team members. By no means is this plan our goal; it is just the beginning of a worthwhile journey to make a better world with safer days and nights for everyone, young and old.
1- HISTORY
Founders are Marilyn Rodgers, Department of Education Master Teacher and her husband Buck Rodgers of Buck Rodgers Entertainment and producer of Olelo TV Show "Star Tracks".
Their two sons, Jai (23) and Danny (18) known as the Buckz Boyz Band perform and host their dad’s TV show, compose tunes, play several instruments and have played with their parents in
The Allright Family Band since early childhood. Bill “Buck” is son of Bob Wills & the Texas Playboys original bass player, Merle Rodgers, who sang “Antonio Rose”. Buck, with a mighty career in entertainment himself, is also second cousin to Buddy Holly, rock/pop star legend.
In 1977 Marilyn experienced sipping a drug-laced ounce of fruit punch put there by an unknown predator and is now passionately motivated to reduce this horrible experience. Compelled by their awareness, they pioneered gentle childbirth choices and with entertainment and education taught in the early 80's with an award winning video by Point of View Productions called, “Water Baby”, about their daughter Merlenna’s unique water birth. Using education, entertainment, and related products and services they combined this effectively to enhance audience awareness and cultivate healthy outcomes then, and again they want to do it now to reduce sexual assault, domestic violence, drug & alcohol abuse.
Danny & Jai Rodgers, both water babies themselves, and their Buckz Boyz Band are the first celebrity endorsers of Safe Day Events. Their 2 CD’s have received great reviews. Their musical endeavor is to advance their career by signing with a major recording/entertainment concern. A DVD of two of their tunes, “Simmer Down” and “Another Day” may be viewed on www.musicdebutradio.com. These boys host their own tv show in Hawaii every Friday evening at 7:30 PM on Olelo.org (Channel 56).
2 - THE CAUSE
Safe Day Events intends to launch a national awareness campaign with a flagship product known as the Drink Detective (www.drinkdetective.com) a comprehensive drink tester to detect over 60 drugs commonly known as date rape drugs. This product has been proven, with proper use and awareness, to reduce date rape, robbery and other predator-related crimes. Drink Detective website has a 15-second video demonstrating how it works. Buckz Boyz, Buck Rodgers Entertainment, and Safe Day Events will promote this product along with scores of other fantastic products that cultivate good character.
According to The Commonwealth Fund 1998 Survey, one in five women will be sexually assaulted in their lifetime (Collins KS SC, Joseph S, et al, 1999). Sexual assault, robbery, and violence have been observed on our college campuses. There is a strong relationship between sexual assault and drug use. In a study, "Estimate of the Incidence of Drug Facilitated Sexual Assault in the USA", 61% of 144 subjects were taking drugs, 35% were raped. (Negrusz, Juhascik, Gaensslen, 2005)
Their team stresses and exemplifies harmony and a spirit of community among otherwise diverse populations. Appreciation of music and other forms of art and entertainment, LIVE web streaming video productions with a "pay-per-view" format, and a great celebrity line-up have made this project what it is today and what it will be tomorrow.
This “winning business entertainment brand” is a model worth emulating because good entertainment inspires positive emotions, good education brings awareness, and good related products and services provides tools.
3- OUR MARKET
Safe Day Events is based on the need to protect women and children with truly meaningful and effective "safety" education and to reduce violence against women and children by providing models for men to emulate.
Young people, adolescents and young adults with an active lifestyle are most at-risk on college and school campuses, at sporting events, concerts, malls, stores, restaurants, bars, private clubs and parties.
Safe Day Events will help individuals choose non-violent healthy responses, help participants feel safer in mixed social circles (day and night), and as part of a safer community will help businesses thrive.
4- ACTIVITIES
With a Program Director, Safety Education Coordinator, Event Coordinator, Musical Performance Coordinator, and Public Relations Coordinator, Safe Day Events is in a position to succeed. Promoted by Yaktivate.com (www.yaktivate.com), a hub in the pod casting and video-streaming network, and other SEO networks, Safe Day Events will achieve their objectives with entertainment, education and related products using:
- "A Celebrity Program". Contracts and agreements will be made with a variety of additional celebrities who are positive role modeto support our drug and alcohol “non-abuse” policy.
- "A Zero Tolerance Venue Program (ZTV Show)". We will enlist and register venues and businesses that stand against predators, under-age drinking, drunk driving, drink spiking, date rape, robbery, and assault. Those enlisted will be promoted to visitor bureau, travel sites, and commerce bureaus as safe places to go, thus helping businesses thrive.
-"The Women and Kids Safety Education Group" (www.wseg.org). This program will teach a standardized and integrated safety education presentation, funded through the sale of women and children’s safety products and corporate contributions. Basic self-defense skills, predator awareness, and the knowledge of how to develop a personal safety plan have been a part of this program since 2005.
"The LCE Black Box" (www.4-platinuminc.com) projects live streaming video from any event delivering pay-per-view content around the world. Video conferencing, television, web casting, FM Radio, PC, telephone, DVD player and burner capability (through on easily portable system), right into your living room via cable, DSL or satellite technology. SAFE DAY EVENTS will bring our black box, lease one, sell one, and train your team to use one to fund your favorite charity, create extra revenue streams, and educate others in hard to reach lesser developed areas.
“VIP Business/Leisure Retreats” feature home-like vacations in Oahu surrounded by the best beaches on the planet. Clients experience elegance with the latest technology (see above) and protocols for musical recording, video, CD, web, and multi-media with a pampered cutting edge lifestyle. Starting with a 12,000 sq. ft. property, a swimming pool with 3 bedrooms, 2 private suites, spectacular views, and vacation opportunities, this project has multiple, simple revenue generators that reduce risk, increase profitability, and have rapid growth potential.
We will recruit eight trainer /celebrities and program coordinators/celebrities to present to 1,500 individuals per month and to unlimited individuals and families on LIVE web streaming video pay-per-view with the LCE Black Box, networked by Yaktivate and others.
Participants will learn:
(1) how to deter an unsafe situation with a better attitude and awareness,
(2) how to deter an unsafe situation with the right choice of words and your voice,
(3) how to deter an unsafe situation using simple techniques, such as how to get out of several holds or grabs and
(4) how to use stronger techniques, if needed.
Related safety tools, such as highway safety signs (www.headups.com), pepper spray key chains, drink detectives, Dating-Without-Drama literature, and personal safety plans will be linked to 50 other products and information at www.safedayevents.com.
5- PAST RECENT EVENTS:
Safe Day Events has an advisory team of members from various expert groups, such as Crime Stoppers, National Guard, US Navy, City & County of Honolulu, Leutenant Governor of Hawaii. Marilyn has submitted a Grant to both State and Federal Grant Agencies. This document is posted for viewing on www.buckzboyz.com, first tab on the left. During the month of May 2008, the Buckz Boyz performed for the Waialua Polo Fields Game, Lanikai Elementary School’s “Concert Under the Stars”, and the Pearl Harbour Health & Wellness Fair. Now they are in collaboration with Cirque de Hawaii to promote a gala event for their company, and have a goal to sponsor the New Jersey Comedy Festival’s 51 College Tour for 2008-9 www.newjerseycomedyfestival.com . With sponsor/advertiser support, this will be a good strategy to move Safe Day Events forward and to achieve the expected results below.
6- EXPECTED RESULTS
Marilyn Rodgers, (with over 30 years of experience developing and teaching programs for students with behavioral and emotional challenges, with the support of her husband Buck Rodgers, with her band and other entertainers, and with her team of advisors and mentors), has outlined these overall objectives and assessments:
a. Establish partnerships with independent contractors to provide a fast track path to the ultimate goal of establishing a Senior Trainer/Celebrity and 8 trainer/celebrities.
b. Maintain and improve the system, in technical, entertainment, educational, and operational areas.
c. Develop administration, accounting and bookkeeping, information technology management, sales/marketing, training, and operations (product and customer service).
d. Build a company that substantially reverses the measured negative affects of adult entertainment and restores and maintains elegance, romance, and magnificence in the entertainment circles that we influence.
e. Assist men and boys to make healthy choices by listening to and applying the core values they experience with us.
f. Assist men, women and children to receive low cost, effective, quality safety education as a proactive means of reducing violence.
g. Develop valuable partnerships with groups that share the same goals.
7- CURRENT FUNDING PLAN
Our immediate Seed Round Fund Expense totals $300,000
Sponsoring Comedy Festival & Tour (2008-9) 175,000
Legal, insurance, and professional 35,000
Products and supplies 100,000
For long term funding refer to Section 14 below.
This current funding plan will enable commissions and income in the following ways:
8 - CASH FLOW AND COMMISSIONS
Web shopping program is in the works at www.safedayevents.com.
LCE Black Box sales, leases, events, and revenue streams offers commissions and pay per view sales.
Entertainer cash flow is acquired through venues, sponsorships, advertising, and commissions.
Public Relations Coordinator receives a 15% commission for customizing sponsorships and securing advertising.
Safety Education Trainers receive 40% commissions and cash through presentations and is provided with a sales and training kit.
Program Coordinators market effectively and earn a flat fee commission with residual sales and commissions for books and other business-to-business sales.
Hosts receive safety products (www.buyheadsup.com) and a ZTV listing.
Independent consultants are paid on as as-needed basis.
9 - DISTRIBUTION OF INCOME
The distribution of income will be as follows:
30% for operating costs, i.e. recording, manufacturing, packaging, and commissions;
30% for promotions, i.e. banner ads, CD samplers, postcards, etc;
15% for extra help i.e. interns, friends, and consultants;
25% to re-invest into the business.
10 - TRACKABLE BUSINESS OBJECTIVES (Conservative Income Projections)
2007 2008 2009 2010 2011
Shows $21,000 $42,000 $85,000 $179,000 $360,000
# of Events 42 108 216 430 860
CDs 1200/$15K 3750/$45K 7500/$90K 15K/180K 30K/$360K
“Pay Per View” N.A. $3100 $6500 $13,000 $26,000
Merchandise $18,300 $47,000 $100,000 $200,000 $400,000
Licensing Revenue N.A. $2,700 $6,000 $12,000 $24,000
Recordings $1,000 $10,000 $20,000 $40,000 $80,000
Fan Numbers 1000 4000 8000 16000 32000
Street Teams 1 3 7 15 30
Radio Stations 2 6 35 75 225
Media 12 36 72 150 300
11 - THREE YEAR CASH FLOW
REVENUE Year 1 Year 2 Year 3
CD Sales 40,000 90,998 204,525
Merchandising 47,000 100,000 225,000
Shows s 42,000 85,000 191,250
Sponsorships 5,000 15,000 35,000
Licensing 2,700 5,400 12,150
Recordings 12,000 18,000 40,500
Total Revenue $148,000 340,400 $708,425
COST OF SALES
CD Manufacturing 8,800 19.998 44,995
Purchasing 10,340 22,000 49,500
Shows 9,240 18,700 42,075
Sponsorship n/a n/a n/a
Licensing 594 1,188 2,673
Recording 2,640 3,960 8,910
Total Cost of Goods 31,614 65,846 148,153
GROSS PROFIT $116,386 $248,654 $ 560,272
12 - SELLING, GENERAL & ADMINSTRATION EXPENSES
a. OVERHEAD COSTS (FIXED)
Headquarters 25,000 25,100 25,200
Utilities 5,000 5,100 5,200 Broadband 1,000 1,100 1,200
Equipment 1,200 1,260 1,323
Service Fees 360 378 397
Office 720 756 794
Professional 6,000 6,500 6,700
Insurance 480 510 530
Domain Name 80 90 100
Total Overhead $39,840 $40,794 $41,444
b. TOURING COSTS (VARIABLE)
RV Insurance 1,500 1,600 1,800
Gas 12,000 14,000 16,000
Food (x6) 8,000 9,000 11,000
Lodging 3,600 4,500 5,200
Miscellaneous 2,500 2,880 3,500
Total Touring $27,600 $31,980 $35,500
c. PROMOTIONAL COSTS (VARIABLE)
CD ($1.50/unit) 8,750 10,938 13,672
T-shirts ($3/unit) 4,000 5,000 6,000
Merchandise 2,500 3,125 3,906
Postage 1,800 2,250 2,813
Printing 1,500 1,875 2,344
CD Production 5,500 8,000 9,000
Post Production 700 1,200 1,500
Digital Distribution 60 20 20
Total Promo Costs $24,810 $32,408 $39,380
d. TOTAL COSTS
Overhead Costs 34,614 40,794 41,444
Touring Costs 27,600 31,980 35,500
PR Costs 24,810 32,408 39,380
Total Expenses $ 92,250 $ 105,182 $ 116,324
13 - FINANCIAL SUMMARY
GROSS PROFIT $116,386 $ 284,654 $ 560,272
- EXPENSES - 92,250 - 105,182 - 116,324
NET PROFIT $24,136 $143,472 $443,948
14 - CONSERVATIVE LONG TERM FUNDING PLAN
It is our intention to use funds to develop School and University Campus Tours, Concerts, LIVE web streaming pay-per-view television shows. This Long Term plan also will include a recording and/or entertainment contract and support for Fran McGee’s “Healing Love Foundation”. Fran McGee is known for some of her roles in OSCAR-winning movies such as Martin Scorsese's "Good Fellas" & Woody Allen's "Bullets Over Broadway".
To do so, our program will cosider the following highly qualified and unique additions to our
Program:
1) Rez Sound System (www.quantumphonic.com),
2) Super Teaching stage (www.superteaching.com),
3) Band Wizard Dance Floor (www.allegromultimedia.com),
4) Character-Education Module and
5) Fifty or more related products and services.
First Round Expense totals $2,000,000
Salaries 1,200,000
Marketing & Branding 600,000
Office Expenses 80,000
Inventory 30,000
Accounting/Legal/Payroll 40,000
Miscellaneous, Lights, Staging, Equipment 50,000
APPENDIX A:
SAFE DAY EVENTS ADVERTISING / SPONSORSHIP OPPORTUNITY
(please note that the following information is subject to be much better and is only a sample of things to come!!!)
Gold Sponsor ~ $175,000 ~ Presenting sponsor will be named by emcee at events, e.g. sponsored by _____________(your name)", recognition on website, LIVE web video streaming, media releases, promotion, advertising, print brochures, TV, radio, on event flyers to be distributed to thousands, literature distributed and displayed at events, event t-shirt and hats, booth space, table, chair, and electricity, if applicable, and recognized by headlining performers or speakers.
Silver Sponsor ~ $150,000 ~ name listed on media releases, websites, LIVE web video streaming, promotions, advertising, print, TV, radio, on event flyer to be distributed to thousands, literature distributed and displayed at events, t-shirts and hats, booth Space, table, chair, and electricity at events, if applicable.
Bronze Sponsor ~ $125,000 ~ on media releases, web video streaming, websites, event flyer to be distributed to thousands, literature distributed and displayed at events, event t-shirts and hats, booth space, table, space, chairs, and electricity, etc, if applicable.
Business Sponsor ~ $15,000 ~ on media releases, listed on websites, LIVE web video streaming, and written ads. All sponsors will also have an opportunity to visit Hawaii to work with us.
Media Sponsor ~ in-kind sponsor, product placement, business-to-business, leveraging, corporate/cause alliance, cross promoting, endorsements, media underwriting, product donation and sampling.
Celebrity Sponsor ~ No Charge ~ in exchange, we ask for help through lists and resources. Celebrities who would like to be the poster sponsor for a new Drink Detective label wanted.
"Safety Presentations" Sponsor ~ arrange for businesses, schools, meetings or events to have a safety presentation (www.wseg.org).
Entertainment Sponsor ~ arrange a performance for your event with light acoustic or full concert.
Costs for advertising/sponsorship ARE NEGOTIABLE and subject to get better.
Name of Sponsor_____________________ Date ________________
Address_____________Contact #_______________________
MARCH 2008
EPIC READERS BLOG, thanks to Web-Empowered Technology
(scroll all the way back to July 2007):
Thank you for taking the time to review this more detailed proposal from Buckz Boyz Band about the new Safe Day Pack we are endorsing for our mom's business, Safe Day Events, LLC.
This is a unique and never-before-been-globally marketed pack which contains a Drink Detective, a business-sized card tester against 60 known predator drugs, most commonly known as date-rape drugs, and many other safety related items.
We are looking for businesses and organizations who would like to be marketed with us, advertised with us, or who have the capability to distribute the SAFE DAY PACK with our without us.
Don't let the Buckz Boyz stand in anyone's way, of course!!!
There are 6 ways we have come up with for YOU and your businesses to benefit from our project:
1) Safe Day Pack Fund Raisers - 70% of projects
2) Joint Ventures - 50% of projects
3) Associates-Affiliates - 7 to 25% of projects
4) Agents - 10 to 25% of projects
5) Sponsors - Promo & Advertising for YOU everywhere we go!
6) Equity Interest, and many more options!
Safe Day Events also has single Drink Detectives available. These are nifty enough to be used as labels or tags for already exiting product lines or as incentives to market with your related lines of merchandise or services. We appreciate any referrals you may have to those in a position to move this project forward with us.
Safe Day Events is embarking on a National Awareness Campaign and we are inviting you to work together with us since we are connecting to many celebrities, like ourselves, who will feel great helping this worthwhile cause. We have the opportunity to distribute this remarkable and effective pack as widely as possible, and we think this should happen right now. How about you?
Online Resources:
1. Videos of how to use the Drink Detectives, click Science on http://www.drinkdetective.com/
2. To view Safe Day Events Biz Plan....scroll down.
3. Entertainment, education, and related products and services.
http://www.safedayevents.com/
Bottom Line Costs (approximations):
1. Drink Detectives wholesale for $2.00 unit plus shipping, in an attractive dispenser box w/ 12 units, the cost is $24.00.
2. Safe Day Packs wholesale for $15.00. Fundraisers may sell them for up to $50.00 or more, as additional products are added.
This pack is the best First Aid Kit for the future. It has the potential to include a variety of safety items such as "safety" comic books, tunes, cds, DVD, Drink Detectives, “Buy Heads Up” highway safety signs, SAFE whistles, stickers, web club membership, free and discounted event tickets, prizes, a shopping center, family-friendly URL, fund-raisers, and other incentives.
Benefits For You:
1. Your company continues to be appreciated and recognized as a vital and top contributor to a “good cause”. This serves to increase your revenue, provide efficient distribution, attract new customers, increase your market share, increase your customer retention,
maintain happy shareholders, bring products to market faster than competitors, and provide your company with less risk, peace of mind, high performing partners, good personal image, good company image, and happy employees willing to work hard to bring your company more success.
2. This pack sends a strong message to predators and criminals to stay away.
3. With less fear in mixed social circles, individuals choose healthier
reactions, and this increases businesses everywhere day and night.
4. Our strong marketing plan will advertise and monetize your program to wider audiences as we gain celebrity, teacher, and community support.
5. SAFE DAY PACKS set the standard for "Safe Days" together and in a strong national awareness campaign brings in merchant support.
6. Business Plan and Marketing Plan in collaborative development with your company, 1 million worth of marketing and advertising, a variety show and Home Shopping Network television shows are currently under construction.
7. Our team of experts are extremely supportive of new ideas.
Current Goals of Our Company:
1. We intend to design a label and brand this commodity positively and attractively, perhaps even re-labeling it with your own company’s favorite new ideas. A label that is cool, trendy, and hip for multi-generational and multi-cultural use is worth considering because everyone deserves to feel safer. Businesses thrive as we support a non-alcohol non-drug abuse policy. Shoppers will enjoy a safer and better shopping atmosphere.
2. We welcome purchase order(s) of all sizes. This will insure our exclusive licensed US & Canadian distributorship, open markets in other countries, contract fulfillment, effective marketing, and reinvestment as equity partners to own 49% of Drink Detectives.
3. We endeavor to be sponsored as an effective National Awareness Campaign.
Next Step:
Please consider sending your letter of intent and/or purchase orders today! We cannot go forward alone. Business partnerships, cross promotions, business alliances, marketing strategies, grants, angel investors, venture interest welcome. Call today.
Also, we'd be privileged to participate in your program in whatever capacity you feel is best, and invite you to consider how our mutual long-term goals may be more easily realized with each other. We are ready to roll!
If you have any questions or concerns, please feel free to give us a call or email us. Thanks again. We look forward to further discussion with you very soon.
All our best,
Marilyn Rodgers
marilyn@drinkdetective.com
808-232-6152
~~~~~~~~~~~~~~~~
June 2008
Dinner Theatre, here we come! WEDNESDAYS SHOWS' intention is to create a full house, success, and mutual support with first class entertainment. As you can see, there is more than ample classy acts here with proof of success:
Healing Love Television
Kaiulani Spices
Hawaii Slam Poetry
Jazzy Music or Conscious Style Rap
Song Writers – Folk rock
Sean Kennard School of Classical Music
Buckz Boyz Band host TV Night - Brothers Casamaro, John Cruz
Films from UH schools & Clubs -
“Dial a Chef” Dinner Taste for Food Channel Pilot
“Simmer Down” Musical
"ParadICE" Drama
LIVE Pay-Per-View web-casting
Comedy Festival (Last Comedian Standing)
Fashion Shows
Event Attainment
Red Guerilla Productions – high end audio video productions.
Millenial Stars
Youth2Youth
Students $20
General Admission $30 w/ Taste of Chef,
Full Dinner & Show $50.
Call me w/ ideas and questions.
Get on Mondays Marvelous Call as a team member.
(scroll down for info)
*******************************************************************
Important Items are:
(1) Grant Project (May 12th) ~ This is not in operation/ Not Happening
(2) Business Plan (April 29th)
(3) "Simmer Down" & "Another Day" DVD www.musicdebutradio.com
(4) Weekly Conference Call (Mondays, 3 PM HT, 6 PM PT, 7 PM MT, 8 PM CT, 9PM EST)
1-308-344-6400, 608808#
(5) Time Sensitive Info: are you ready to be a
Sponsor for 2008-9 Comedy Tour to 52 colleges?
www.newjerseycomedyfestival.com
Thanks to YOU for coming here to visit.
All our best,
Marilyn Rodgers
safedayhawaii@yahoo.com
808-232-6152 (direct)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
May 2008
The following grant did not get funding on July 1st from the State of Hawaii, so our company is working on putting the Safe Day Pack together....see above. I leave this here because this information is "real" and continues to be a possibility in the not too distant future.
SAFE DAY EVENTS
“The most beautiful thing
about learning is that no one
can take it away from you!”
B. B. King
Safe Day Events
Marilyn Rodgers
354 Keolu Drive
Kailua, Hawaii 96734
808-232-6152
safedayhawaii@yahoo.com
www.safedayevents.com
Grant Proposal Application
Table of Contents
I. Program Overview......….........................
II. Experience and Capability........................
A. Necessary Skills................…...
B. Experience...................…...….
C. Quality Assurance and Evaluation
D. Coordination of Services.........
E. Facilities……....……………………….
III. Project Organization and Staffing...........
1 Staffing & Qualifications.......…..
2 Project Organization...............
3 Organization Chart.................
IV. Service Delivery.......................….......
1 Set Up & Orientation Plan........
2 Public Relations Plan..............
3 Safe Day Event Plan..............
4 Personal Safety Lesson Plan....
5 Music Performance Plan.........
6 Follow Up Plan.....................
.
V. Financials.......................…...............
Attachments
Cost Proposal
SPO-H-205 Proposed Budget
SPO-H-206A Budget Justification -
Personnel: Salaries & Wages
SPO-H-206B Budget Justification -
Payroll Taxes, Assessments, &
Fringe Benefits
Performance and Output Measurement Tables
Wales Police Force Letter
I. Program Overview
Safe Day Events conducts lessons plus musical performances in a variety of Oahu Hawaii School District public and private Middle, High, and College Programs and for programs that service Youth-At-Risk. Several Safe Day Staff are qualified as teachers, and those who are not certified are given updated and specific training to increase student self esteem, team work, and life skills, support healthy problem solving and learning, give a sense of belonging and responsibility in the community, foster positive changes in attitude and behaviors, and improve interpersonal skills.
Department of Education Teachers and families with students who are classified by the Department of Education as having at-risk challenges and who are in need of increasing their Performance Expectations are especially invited to collaborate, to the best of their ability, with Safe Day Staff to successfully produce events. Safe Day Events is available to private school students, families, and teachers, too.
Successful implementation of this goal enables Safe Day Staff to provide a quarterly newsletter, frequent training, and additional activities where “Safe Teams” are engaged in entrepreneurial activities and fund raisers with our Safe Day Packs, that have the potential to earn thousands of dollars for their programs. Systematic and structured lessons prepared as dramas, stories, discussions, and entertainment increase school attendance, increase school performance and make a better and safer environment for all our youth, especially our youth-at-risk.
Safe Day Events (www.safedayevents.com) is a new project using a “best practices” three-prong approach. Having an awareness campaign, attractive empowering inspirational music, and exciting products and services in a 45 to 90 minute program entails: (1) a character development lesson about how to have a “Personal Safety Plan” with discussions and pre/post-activities (20 to 30 minutes), (2) LIVE entertainment (25 to 45 minutes), and (3) plenty of follow-up including an annual membership in an activities club using a new state-of-the-art safe Internet Browser (15 minutes). This entire program evokes practical hands-on experiences and maintains core character values. Our goal is for participants to feel compelled to choose and practice right thinking, feeling, and acting before, during and after a program.
Safe Day Events demographics and target population is primarily for students of middle school and high school (ages 8 to 20), teachers, staff, and parents on Oahu. Through existing and evolving strategic partnerships with administrators of school events, community-based organization events, public and private organization events, and service agency events, our staff collaborates and determines in an orientation meeting with administrators the following info: a) when and where an event is to occur; b) pre-and-post session dates; c) specific needs and concerns revealed using the “Youth at Risk Behavior Survey” or other tested assessment surveys d) a preparation event check-list; and e) motivators and incentives to increase support and collaboration among teachers, parents, community and students.
II. Experience and Capability
Why Safe Day Events is needed? According to The Commonwealth Fund 1998 Survey, one in five women will be sexually assaulted in their lifetime (Collins KS SC, Joseph S, et al, 1999). Sexual assault, robbery, drug abuse and violence have been observed in record numbers on our college campuses. There is a strong relationship between sexual assault and drug use. In a study, "Estimate of the Incidence of Drug Facilitated Sexual Assault in the USA", 61% of 144 subjects were taking drugs, 35% were raped. (Negrusz, Juhascik, Gaensslen, 2005). In Hawaii, according to the Kapi’olani Medical Center for Women & Children Sex Abuse Treatment Center, statistics show the following prevalence: One in four girls and one in six boys will be sexually assaulted by age 18. (Finkelhor, et al.1990) One in seven women have experienced a completed forcible rape during their lives. (Ruggiero, Kilpatrick. 2003) One in six American women report having experienced an attempted or completed rape in their lifetime. (Tjaden, Thoennes 2000). One in 33 American men reports having experienced an attempted or completed rape in their lifetime.
These grim statistics continue to plague our communities despite continuous interventions by schools and communities with over 300 programs earmarked for funding, according to ncfy.acf.hhs.gov/publications/disadvantaged/AppendixH. The root of these behaviors most often stems from beliefs inculcated by verbal programming, modeling, and specific incidences very early in life. In Hawaii, over 50% of youth have been identified with some form of at-risk factor: a high percentage are youth with low socio-economics, special education, or limited English proficiency (Meda Chesney-Lind, 2003).
Also contributing to this is the entertainment industry, which provides a parade of mixed messages to counteract school and family interventions. Video games, feature shows, films, websites and live entertainment are a stable and viable influence that taps into a young mind to communicate proper or improper messages and celebrity role models undeniably have a very powerful influence on our culture (Anderson, Bushman, 2001).
Just as teachers strive to motivate their students with kinesthetic, visual, musical, verbal, artful, attractive lessons based on their individualized needs, Safe Day Events staff will support teachers with a multi-media Character Education Module. Teachers have contended that even dull science lessons have become more palatable after “The Magic School Bus” series enhanced traditional textbook lesson plans. Safe Day Events’ intention is to make “safety” highly palatable and beneficial to produce positive change in youth and families who are at-risk.
Since 2005 in Hawaii, for example, Sounding Joy Music Therapy Services has facilitated positive social interaction and decision-making, self-empowerment, emotional wellness, coping skills and the abstinence of at-risk behaviors with clinical and evidence-based music therapy programs for youth at risk. A substantial body of literature exists to support the effectiveness of music worldwide to change behavior even without the use of a credentialed professional from an approved music therapy program (Journal of Music Therapy, Music Therapy Perspectives, 2005).
Video and Internet education industries are among the fastest growing segment of the global educational economy. According to Forrester Research, more than 228 million computer and video games were sold in 2005, almost 2 games to every household in America. Furthermore, concert ticket sales reached $3.6 billion in North American Revenue. According to the Recording Industry Association of America, downloading single songs increased 163.3% form 2004 to 2005. Many students who are raised with these multi-faceted opportunities cope with school as if it is a doldrum, thus they resort to truancy, frustration, and low performance, thus getting into unsafe behaviors.
Because of the above references, Safe Day Events effectively combines music and lessons with a positive, impactful, enduring message, modeling real life conflict resolution in a captivating musical show.
A. Necessary Skills
Marilyn Rodgers, after 31 years of teaching, conceived of Safe Day Events. A Hawaii Department of Education Teacher, University of Hawaii Masters Program Graduate from Dr. Mary Jo Noonan’s Inclusion Specialist Program, Marilyn developed and taught the first Family Treatment Center Education Program for at-risk severe adolescents at Queens Medical Center from 1998 to 2001.
This challenging position compelled Marilyn to design interventions for these students who had fastidious behavioral and emotional challenges by collaborating with her husband Buck Rodgers in order to be a more effective teacher. Bill “Buck” Rodgers has been an entertainer since childhood, public access TV Show Producer, experienced Hawaii Department of Education “Artists in the Schools” Performer and Substitute Teacher. Marilyn began developing methodology for children with emotional and behavioral challenges in classrooms since 1994 in Big Island’s Pahoa Elementary School under Principal Nalani Sing; Lanikai Elementary Charter School under Principal Donna Estomago in 2001, Myron B. Thompson Academy Internet Program under Principal Diana Oshiro in 2004, and Kalaheo High School under Principal Dr. Schlosser in 2005. With her husband, they are interested in augmenting the No Child Left Behind legislative policies by researching and implementing “best practices” in character education, entrepreneurial skill development, performing arts, and technology. Music, performing, acting, and video is a strong motivator in all their programs and classrooms.
An excellent example of how inter-agency collaboration used music is the Roskilde Music Festival, the third largest concert in Europe since 2003. More than 75,000 guests and 25,000 staff attend. The festival promoters worked with the Department of Health to create an intervention to establish a norm within youth culture against drugs, through the use of mass media campaigns and informative materials.
Due to the success of their first initiative, by 2005, they launched a national campaign project subsidized by the National Board of Health involving various festival planners. The campaign included an anti-drug statement in the Roskilde festival program, on the website, a logo, Go-cards (electronic as well as printed), car streamers, badges, posters and fact folders on drugs. The campaign encouraged debate and discussion about drug use among the participants at the Roskilde festival. The anti-drug statement in the festival program and in large screen spots before major concerts and in buses were some of the elements considered to have had maximum effect. Evaluations claim that drug prevention messages at Roskilde festival reached 80 % of the participants, while 29 % discussed the campaign with their friends and 93 % agreed that it was a good idea. In addition, a new peer counseling prevention and harm reduction initiative entitled ‘Are you experienced?’, financed by the Ministry of Social Affairs aimed at drug users at the Roskilde festival was established. This was based in a graffiti-painted bus near the electronic music area, where former drug users provided counseling, information and practical support to young people.
Out of this work, Denmark’s Roskilde Music Festival and England’s the Center for Public Health, Club Health 2008 Program outlined ‘Safer clubbing’ guidelines. These guidelines, developed by organizers, club owners, organizations and prevention agencies, aim to create a safe physical environment. Health hazards in recreational settings arise from how events are organized, from overcrowding, poor ventilation, lack of affordable drinking water, violence and accidents from broken glass. Guidelines deal with drug dealing and the training of door supervisors to organize searches and supervise toilet areas. Training in first aid and early detection of drug-induced problems is included. Sometimes, ‘amnesty bins’ are put next to entrances. Recommendations for drug prevention by distributing information and outreach teams are included.
The guidelines include aspects related to local communities, for example promoting liaison with local agencies and police officers to organize safe transportation and ensure that people can get home safely. These guidelines are effectively being applied in Belgium, northern Italy and the United Kingdom, and can be viewed on their website http://www.clubhealth.org.uk.
On a much smaller scale, Safe Day Events is initiating a collaboration with the Hawaii School Safety Manager Program, and is inviting celebrity participation and is providing similar effective social and psychological support to intervene drug, alcohol, violence and school truancy in Hawaii’s youth.
Currently, as business managers and musical guest members of their son’s band, Marilyn and Bill “Buck” Rodgers support their own sons’ positive growth by keeping them busy in the performing arts. Danny (18) and Jai (23) grew up on the Big Island from 1986 to 1998 on a solar energy farm growing fruits and vegetables. They participated in healthy living programs as part of their family business and the family band, The Allright Family Band. When they moved into Oahu schools in 1998, one of the first observations they shared was that “kids push in the lunch line”, and they wondered why this was so. Obviously they were raised in a rural relaxed culture and this is evident in the theme of their music.
They have a well-rounded musical repertoire of original and classic hits. With 2 recorded CDs, radio and weekly TV airplay, 3-4 performances per week, and a few mainland tours under their belt, they have chosen Safe Day Events to be part of their mission. Safe Day Events is not a program to promote the band. Rather, the band’s efforts will be to attract fans, friends, celebrities and supporters who have adopted a non-drug, non sex-abuse, non-alcohol abuse policy and will promote Safe Day Events, too.
They are creating a “winning” brand to cultivate healthy living in their listeners. They are diligently working to evoke respect and good emotions among young and old alike. Brands like the Beatles, Elvis Presley, Star Wars, and Harry Potter have gone beyond brand status and have created such a strong link that audiences are willing to display icons on their garment, attend a fan festival, or line up for the next product. “Lifestyle” brands weave themselves into lives delivering superior results into communities while presenting a model worth emulating.
As the first of many celebrity endorsers of Safe Day Events, they are nurturing strong family ties. They have provided their music primarily to benefit other good community causes, most notably in 2007 for Mayor Mufi Hanneman’s “Sunset on the Beach” Program, The American Diabetes Association Fundraiser Luncheon, Crime Stoppers Fundraiser, Kaneohe’s Marine's “Blues-on-the-Bay” Festival, Castle Hospital’s Breast Cancer Research Fundraiser “Cool Hawaii Nights”, to name a few. Additional history, resumes, photos, and music videos are available on their website. These performers appreciate and value cultural diversity, provide models to reduce drugs, alcohol, and violence, and are adaptable to the needs of multi-generations and multi-cultures in their lyrics, message and music. They are excited about making a living and working in the community with Safe Day Events.
B. Experience
On December 11, 2007, Marilyn Rodgers set the terms for a two-year exclusive license with Dr. Stanley Grossman owner of Bloomsbury Innovations, LTD to distribute a unique 100% effective proprietary test kit for beverages (non-alcoholic, too ) that detects 60 known compounds, commonly known as date rape drugs (www.drinkdetective.com). Test marketing shows that having this kit available is like a personal safety system and often is enough to deter predators. Without having to use it, it can be compared to having a tire jack in the trunk of a car, something a driver will not feel safe without, and hopefully may never have to use. A Drink Detective is like carrying a personal safety system in your pocket that you thankfully may never have to use.
For the past two Decembers, the Wales Police Force provided 1000 Drink Detectives in a small town along with a brief PR Campaign and a poster. They reduced sexual assault, robbery, and indecent behavior by 15% in a week-long trial. (See Attachment F). The potential of this product to bring awareness and protect youth from consequences of drugs, drinking, and sexual perversity is worthy of consideration.
Safe Day Events terms of the license includes an option to purchase 49% of Bloomsbury. This product has attracted hundreds of letters of intent from individuals worldwide. Marilyn began researching drink spiking in December 2006. She was a victim of a drink spike in 1977 48 hours before she gave birth to a 3 month premature baby boy. This was not a happy moment in her life, and for Marilyn and her family the work of Safe Day Events is worth the effort.
Marilyn’s goal is to brand Drink Detectives differently so that younger children can learn safer drinking techniques long before they are prone to socializing out of their homes in mixed circles. She is consulting with Crime Stoppers, the National Guard, The American Screening Company and others who are valuable members of her Advisory Board and part of her team. Securing a Purchase Order of 50,000 units will set up a new label during manufacturing. Until then, Marilyn uses a circular sticker label on each Drink Detective to represent the Drink Detective properly, which is that non-alcoholic drinks are also spiked. To supplement this Purchase Order, Marilyn is researching various fund raiser models and strategic alliances with youth clubs, schools, and programs so that this life-saving product can be distributed widely.
On January 15, 2007, Marilyn Rodgers accepted a position as Program Director for the Internet-based Women’s Safety Education Group (www.wseg.org). On May 20, 2008, Marilyn gave a short presentation on “safety” along with having Jai and Daniel perform an acoustic set of music at the Pearl Harbor Health and Wellness Fair for Coordinator Mark McFarland, 479-6545, mark.mcfarland@navy.mil. On May 22, 2008, Marilyn gave a 30-minute “Safety Tips” Talk at the Pacific Club in Honolulu for the Professional Business Women's Network Luncheon. Contact Sharon Mujtabaa, VP, 623-1174, captionlady@hawaii.rr.com. On May 24th, Lanikai Elementary School had their annual “Concert Under the Stars. The Buckz Boyz performed at 8:30 pm and sold out 50 CD, and the elementary school students screamed, danced, and sang along to their entertaining set while parents sat under the stars in amazement.
Safe Day Events program is designed for students regardless of racial, ethnic or cultural identity, or religious orientation. Safe Day Events goals are, as written on www.safedayevents.com, to specifically assist individuals to choose non-violent responses, to feel safer in mixed social circles, and to help communities to thrive.
C. Quality Assurance and Evaluation
In order to evaluate its’ effectiveness, Safe Day Events uses a simple A/B/A Intervention Design Assessment Model. Schools complete a questionnaire (A), perhaps The Youth At Risk Behavior Survey, a few weeks prior to a scheduled Safe Day Event to assess current beliefs, attitudes, and responses. The same day as a Safe Day Event (B), participants complete an open-ended set of questions to determine their satisfaction and opinions about the program. Within the following month, the first questionnaire (A) complete the same questions to assess changes in beliefs, attitudes, and response after a program. Survey results are compiled, analyzed, and a “How Safe You Feel” School Report Card is given to each school. In this way, need for further interventions become evident.
Data collected from 1991 to 2003, by Dr. Meda Chesney-Lind in “How Safe Are Hawaii’s School’s Volume 1” and in “Arrest Trends, Gang Involvement & Truancy in Hawaii”, shows that a Youth At Risk Behavior Survey is place in some Hawaii Schools. This survey will continue to be used to determine Safe Day Events effectiveness. The following set of questions taken from Newsweek 2003 also furnishes valuable information for an evaluative ABA Design tool. A Specialist who designs evaluative tools will be consulted to refine our assessments.
(1) Do you personally feel safe from violence in school?
(2) Rank your biggest concerns in school (1 being biggest, 2 the next, etc.) My grades, my riends/social life, my safety, peer pressure.
(3) How would you grade the overall safety of your school?
(4) If you feel safer, would you: Learn more? Be happier in general?
(5) In the past year at school, have you…been robbed of something worth more than $10? Been hit, not in fun? Been in a physical fight? Been threatened physically? Been sexually harassed? Seen schoolmates argue loudly? Seen schoolmates physically fighting? Seen schoolmates getting picked on?
(6) How do you usually deal with anger? (Pick One) Try not to think about it. Write in a journal. Talk to a parent or other adult. Talk to a friend. Engage in physical activity, such as sports. Argue with the person making me angry. Get into physical fights with others.
(7) Do any kids regularly carry weapons in your school?
(8) Does your school use metal detectors, security guards, locker searches, security cameras?
(9) What would be the single best thing your school could do to make you feel safer. (Pick one) Metal detectors at all doors. More security guards or hall monitors. Conflict-resolution classes. Send “bad” kids to alternative schools.
(10) What are the most common causes of problems at your school? (Multiple answers allowed.) Girlfriend/boyfriend conflict. Drugs or alcohol. Race/ethnicity. Outsiders starting trouble. Gangs (in school). Expensive clothing/belongings. Stupid things (e.g. bumping into someone, looking at someone wrong).
(11) Name as many “cliques” at your school as you can.
(12) Are there any cliques that get picked on?
(13) Have you ever visited a bomb-making or hate website?
(14) Which, if any, of these media do you think promote violence among teens? (Multiple answers allowed.) TV Shows, Movies, Internet, Video Games, News Coverage, Music
(15) How long do you think it would take for a teen in your community to get a gun? A few hours, a day, at least a few days, they aren’t available, I have no idea.
(16) Is there a gun in your home? (16a) If yes, can you gain access to it?
(17) How did you feel about the shooting at the high schools and universities in the past several years? (Choose one). Ever since, I’ve been afraid of my own safety at school. It makes me afraid for my safety at school, then but not now. It made me think but it didn’t make me feel afraid. It didn’t affect me personally.
(18) How likely do you think it is that a major violent incident could occur at your school? Very likely, somewhat likely, and not at all likely.
(19) When you are your parents’ age, do you think the world will be safer, not as safe, or the same.
(20 - 23) Male or female___, Grade ___,School____________
Optional Essay in 200 words or less is: tell us what could make life safer for today’s teenagers, OR about an incident when someone at school helped you at a time when you felt unsafe.
D. Coordination of Services
Safe Day Events is not yet in possession of letters of agreement from schools and programs in Hawaii relevant to the proposed prevention services outlined in this document because Safe Day Events is a new legal entity. A 501-C3 non-profit organization NY CitiWorks Federal ID# 13-3083244 is offering to sponsor our program. We are determining how to do so in the State of Hawaii.
All indications from informal discussions with school administrators and program coordinators in Hawaii is that when Safe Day Events is ready to begin, programs will welcome this event. Many programs need fund raisers. Using Safe Day Packs gives programs the potential to generate thousands of dollars of revenue. Safe Day Events has generated directories of intent from mainland individuals who would like to work with Safe Day Events when it is ready to widen out nationally.
The following list of Board of Directors and Board of Advisor Members welcome contact from OYS regarding Safe Day Events. They are:
Marcie Hanhart, Business Advisor, Sequence Coaching, Marketing
908-696-0500, mhanhart@digitus-associates.com
Key executive since 1982. At IBM she orchestrated the market entry of laser technology, today’s CD-ROM and DVD. Advisor to Fortune 100 companies and international projects. She is versed in sequencing, resource planning, and projecting project requirements.
Cathryn S. Gawne, Attorney
408-286-9800, cgawne@hopkinscarley.com
Counsels public and private companies on corporate governance and disclosure issues and counsels clients who are starting or franchising new businesses with respect to general corporate matters and protection of their intellectual property. Cathy represents several nonprofit corporations and counsels them on structure and governance.
Andy Sexton ~ Musical Coordinator & Producer
808-852-8884
Serves Hawaii schools as a music coordinator, repairs broken instruments and is leader of is own band, Simplisity. Andy produced dozens of Cds and is proud father of UMI, current International Champion Fire Dancer. Andy provides the sound system (PA) for all Safe Day Events and performs on saxophone and sings with The Buckz Boyz.
Herman M. Moore ~ Director of Operations for Pacific Drug Testing
808-216-9076, pacificdrugtest@hawaiiantel.net
Lifelong resident of Kaneohe Hawaii, Herman spent thirty two years in law enforcement, fourteen years with the Honolulu Police Department working on the patrol, vice, and plain clothes units. He was promoted to the State Attorney’s crew as an investigator and was the Department of Public Safety’s Chief Investigator of Internal Affairs and was the Acting Deputy Director for Law Enforcement Sheriffs before leaving in 2003.
Kim Buffett ~ Sergeant/Coordinator for Crime Stoppers
808-529-3950, crimson@hits.net
Kim joined the Honolulu Police Department in December 1987 as a patrol officer until 1995. From 1995 to 2005 Kim worked in the Juvenile Services Division as a Gang Resistance Education and Training Instructor teaching life skills in the D.O.E. to 7th graders. Since 2002 Kim has been a National Trainer for the G.R.E.A.T. program and travels nationally to train officers to become instructors in the Middle Schools.
Glenn Mercante ~ Hawaii Public Relations
917-533-6202, info@eventattainment.com
Glenn has been a promoter for 24 years with a client list such as Time Warner, Christian Dior, American Express, Miramax, and Bank of America. He offers a full service event
management, entertainment booking and production, creative concepts, development, food, beverages, and vendor management.
Dr. Tom Casken, RN, MPH, PHD ~ The National Institute on Drug Abuse, 808-956-5750, casken@hawaii.edu
Associate Professor, School of Nursing & Dental Hygiene, University of Hawaii, Webster Hall, 4th Floor, Honolulu, HI 96822
Ron Schmidtling ~ Musical/Education Advisor
310-562-6800, ron@dinosounds.com
Ron is a singing paleontologist, author, painter, and entertainer who utilizes kids love of dinosaurs combined with pop music to teach and entertain through multimedia shows, concerts, DVDs, etc.
Augie Tulba ~ Comedian, Radio Personality, Actor
808-722-2922, www.augietulba.com
Dr. Stanley Grossman ~ owner/inventor of Drink Detectives
617-306-3256, sig@sgrossman.com
Sgt. Celeste Kivalu ~ Facilitator Hawaii National Guard
Counter Drug Support Office
808-218-9442, ckivalu@gmail.com
Dayna Hillcrest ~ Business Administrator
808-375-1252, dayna@picturetiles.com
Public speaking, team leadership, problem solving, networking, business administration.
Patrick Ching ~ Nature Artist, Author, Art Teacher, Rodeo Clown
808-271-5350, patrick@naturallyhawaiian.com
Naturally Hawaiian Art Galleries.
Sue Charles ~ Promotional Marketing and web support services
360-867-1964, suecharles2u@hotmail.com
Kathy Parks ~ web design for Safe Day Events
208-375-7931, kathy@yaktivate.com
Fran McGee ~ Facilitator, weekly conference call Hostess
212-254-8750, franmcgee1@yahoo.com
Facilitator of a network of producers, actors, directors, celebrities, hosts, to create, broadcast, distribute and disseminate shows, products, events, and services that promote healthy living.
Beryl Wolk ~ Accomplished Marketing Executive for 59 years
215-887-5700 x107, berylwolk@aol.com
Jan Holman ~ Author, Screenwriter, Hawaii Resident
808-778-0007, makuaproductions@hawaii.rr.com
Bruce Goldwell ~ www.worthynation.com, 801-318-5925
Jeff Zinn ~ Marketing, donated LCE Black Box Technology to Safe Day Events
Dennis Mathews for Technology and www.lce-i.com; Melody Jensen, MJTLC Collections.com for Nutritionals and www.mjtlccollections.com; Marty & Shauna Stein for Fashion; Lady Joyce Johannesburg for LJL Media, Africa Concert Tour Rep; Rosie Pearson for Millenial Stars and Dick Clark Productions; David Stanley for "Restoring My Fathers Honor", Movie Producer; Le Jon Stuart for Producing/Acting in Pirates of the Caribbean; Kenny Marrero from Fresh-i-Flix; Bruce Goldwell and Muriel Glasgow for www.worthynation.com; and most of all Berny Dohrmann from CEOSPACE www.ceospace.net and www.superteaching.org. All of the above have contributed their expertise and talents to formulate Safe Day Events.
E. Facilities
Safe Day Events Headquarters is located in Kailua Hawaii where an office holds a computer, printer, phone, video and music studio. Two vehicles, a 1995 Ford Van and 2006 Honda CRV are in service for this project and transport staff, equipment, musicians, and a public address system. At this time, the musicians own their musical equipment, wardrobe, props, and vehicles. The Musical Coordinator, Andy Sexton, rents the PA System to the program for performances.
III. Project Organization and Staffing
Safe Day Events has arranged for eight staff members to deliver the services described in this document. Advisors who have experience with mentoring programs, gang intervention programs, re-entry programs, community-based violence prevention programs, and after school programs have been selected by Safe Day Events Staff (as listed above) to review and refine our service delivery and activities.
Staff is comprised of:
1. Program Director (directly responsible to OYS and Program Administrator of Event Site)
Teacher Marilyn Rodgers coordinates all activities of Safe Day Events educational program, scheduling, educational scripts, educational materials, administers evaluation tool, check lists, provides lesson plans and activities for teachers, schedules orientation meetings, confers with performers to verify format of performance, writes script to coincide with performance, reviews scripts prepared by researchers, prepares brochures, provides maps for drivers, determines information, number, size, and names of student, staff, and family participants, verifies times and places for drop off and pick up of equipment, set up times, greets visitors, passes out brochures, answers questions, and escorts staff and students to the site of performance, delivers “Personal Safety” lessons at least two weeks prior to event, conducts lessons during event, and follows up at least two weeks after the Safe Day Event. Provides school personnel with info to introduces performers to students, presents scripts during performance, resolves logistical concerns, develop PR and marketing. (Full Time for $50,000 budgeted to this project contract)
2. Operations Manager (directly responsible to Program Director)
Trombone Player, TV Producer, Entertainer Bill “Buck” Rodgers manages the Safe Day Events program, ensures that implementation and prescribed activities are carried out, plans and develops procedures, directs and coordinates activities, and exercises control over personnel responsible for specific functions or phases. Confers with staff to explain program and individual responsibilities. Reviews reports and records of activities to ensure progress is being accomplished toward specified program objectives, modifies or changes methodology as required to redirect activities and attain objectives, prepares program reports for the Program Director, controls expenditures, determines work load, personnel, and equipment requirements, and forecast needs. Prepares layouts and drawings of stage, music, and other needs of the performers. Inspects equipment, vehicles, and wardrobe. Determines accuracy and completeness of financial accounts and records. ($16,600 budgeted to this contract)
3. Musical Producer (directly responsible to Operations Manager)
Horn Player, Singer Andy Sexton directs and coordinates activities in vocal and instrumental music for all musicians performing in Safe Day Events, consults with teaching and administrative staff to plan and develop the music program, observes, evaluates, and recommends changes to strengthen skills in the performance, analyzes music program to evaluate methods and materials, orders materials, supplies, equipment designed to meet program goals and needs of students, authorizes purchase of equipment, inspects and authorizes repairs of equipment and instruments, establishes band performance to represent Safe Day Events in all performances. Andy has been a performer and teacher for 25 years both DOE and private. ($16,600 budgeted to this contract.)
4. Band Leader, Singer and Harmony Singer, Lead Guitarist, Writer (directly responsible to Operations Manager and Musical Producer)
Jai Rodgers performs as Leader of Safe Day Events Musical Staff to entertain and inspire audiences to reduce violence and other at-risk behaviors and to work together to feel and be safer. Band Leader studies, writes, and rehearses music to learn and interpret score for Safe Day Events, plays from memory or by following score, transposes music to play in alternate keys, improvises, composes, plays instruments to signal activity at Safe Day Events, may be designated to perform on piano, drums, or horns, and may accompany soloist or other musicians. Jai received a music scholarship to UH and has been working for the YMCA in an after school program. ($11,650 budgeted to this contract)
5. Harmony Singer and Lead Singer, Pianist, Drummer, Writer
(directly responsible to Band Leader)
Daniel Rodgers performs as soloist or accompanying member of Safe Day Events Musical Staff to write, interpret music and uses his knowledge to inspire audiences to reduce violence and other at-risk behaviors and to work together to feel and be safer. Band members use knowledge of harmony, melody, rhythm, and voice production, to present characterization or to achieve individual style of vocal delivery. Sings, following printed text and musical notation, or memorizes score, may sing a capella or with musical accompaniment, watches lead performer for directions and cues. ($11,650 budgeted to this contract)
6. Equipment Manager and Bass Player (directly responsible to Band Leader)
Tim Oliver (directly responsible to Band Leader) accompanies the other performers to interpret music to entertain and inspire the values and goals of Safe Day Events. Tim is also responsible for supervising the other members of the band in packing and unpacking the musical equipment and supplies, keeping strict inventory, and reporting any missing or broken items to the Musical Coordinator. ($11,650 budgeted to this contract)
7. Set Designer and Drummer
(directly responsible to Band Leader)
Ron Gaines (directly responsible to Operations Manager) selects decorations and coordinates activities of workers who decorate sets for Safe Day Events, reads script to determine decoration requirements, selects furniture, draperies, pictures, and rugs for decorative quality and appearance. Gives directions to band members and other staff in placing items on set. Examines dressed sets to ensure props and scenery do not interfere with movements or views. ($11,650 budgeted to this contract)
8. Business & Accounting Administrator
(directly responsible to Program Director)
Dayna Hillcrest is responsible for maintaining accounting records and fiscal reporting, and for filing timely expenditure, reports and invoices required by this RFP, assists in the programs compliance with guidelines and effectiveness on all materials, files, and documents relating to the provision of Safe Day Event services. ($8,000 budgeted to this contract).
Employees are checked to be sure there is no background that poses a risk to youth through the State and FBI Criminal History Check, Sex Offender Registry, and the Child Abuse and Neglect Registry Clearance, and documents are maintained in files and available for review. Record checks will be conducted annually. Board of Advisor members, staff, trainers, and professionals working with Safe Day Events will be reviewed regarding their expertise and experience working with youth at risk prior to participation in Safe Day Events. Provisions and mandates required to be reviewed by the OYS will be completed including filing outcome plans, performance targets and milestones, assurance of collaboration, quarterly progress reports, and other documents of contract monitoring including adherence to the SDFS Health Insurance Portability and Accountability Act (HIPAA).
B. Project Organization
1- Program Director
/ \
2- Operations Manager 3- Business Manager
/
4- Music Coordinator
/ \ \
5- Band Leader (Guitarist/Singer) -6- Set Coordinator (Drummer)
\
7- Equipment Manager (Bass Player)
/ \ \ \
All Performers ~ 8- Keyboardist/Singer
IV. Service Delivery
Just as Earth Day took decades to become established to bring awareness to the environmental issues we face today, so too Safe Day starts with students and teachers who want to make a difference in our personal safety. Here in Hawaii, it is possible to make a difference in one more individual’s life in the future, as long as we care to reach out and share what we know works today.
Many large projects, even those with healthy Research and Development Departments, find that great ideas and new programs are often created and developed by smaller, more agile programs. This is why Safe Day Events has the potential to open many new doors for kids who want to sing and play music, to be a part of a group, and especially for those who are challenged with poor models, unwholesome verbal conditioning, and harsh incidences. These circumstances make it difficult for them to imagine and utilize the power they have inside of themselves to change their futures.
Safe Day Events is focused on developing a community of youth attracted to playing and listening to good music, performing, helping each other, safe on-line communities, having fun playing games, and writing lyrics, poems, art, all to empower them to make changes and continue to grow in a healthy direction.
With a family-friendly vehicle and content-rich educational programs, Safe Day Events helps win the high stakes “battle for the mind” of our youth. The future of entertainment is interactive. Breaking students free of violent and mindless current games is a challenge, but it is being done.
Safe Day Events delivers enough family friendly content, fun, exciting, and educational information all in one package. This appeals to universal family values and cuts across gender and demographic lines, allowing access to activities and musicians that cross-promotes with other valuable programs in our communities. Safe Day Events targets mass market appeal in the entertainment, education, and activities we provide. We expect to establish partnerships, improve our systems, develop our accounting, reverse negative effects of adult entertainment, assist youth to make healthy choices, provide low-cost safety education as a pro-active way to reduce violence, and develop valuable partnerships with groups that share the same goals.
Set Up & Orientation Work Plan
Once site location and logistics are set up between Program Director and School Administrator(s), the Program Director schedules a time within a month of the event to visit the host program. Program Director and Operations Manager meet at the site with school representatives and distribute a “Safe Day Pack”. This contains a survey (to be used for evaluating effectiveness of this program), a plan, a resource library of videos, books, brochures, and resources, a checklist outlining what is coming soon to their venue, specific logistics, staff expectations. Fund Raising through advanced tickets and Safe Day Pack pre-sales is also planned.
Public Relations Work Plan
Public Service Announcement, multi-media PR to “Make a Better World w/ Safe Day Events” as outlined by our Advisor Mr. Beryl Wolk (www.berylsworld.com) goes through 4 phases, commonly known as crawling, walking, running. Student participants are encouraged to take on responsibilities to learn sequencing and marketing for Safe Day Events with our staff members throughout the year.
Phase 1 -
1a. Website /Merchant Banking /Fulfillment /Call Center
1b. On line Animation (unique welcome to the site).
1c. Video linked to website (Infomercial)
1d. Clubs & Benefits – incentives to participate
1e. Merchant banking
Phase 2 -
2a. Banner Ads - (On 800,000 web sites)
2b. Opt-in Email (tests).
2c. Shopping Networks (QVC / HSN / Shop@Home /America’s Store)
2d. Malls On line
2f. Press, Publicity - 100,000 media outlets Nationwide
2g. Radio Spot – Professional copy and MP3
2h. Print and On line Catalogs
2i. Reps (for distribution of Safe Day Packs)
2j. Magazine Ads – (Submitted to network of magazines)
2k. Financial PR – (Submitted to network of broker dealers)
2l. Universal Engine – (Translation services for 12 languages (50 countries) and pay-per-click advertising in foreign search engines.)
Phase 3 -
3a. Radio- (30- Second Spots)
Radio- (60- Second Spots)
3b. Television- Commercials (30-Second)
Television- Commercials (60-Second)
Phase 4 -
This complete comprehensive, multi-media program is developed after the successful completion of a series of tests designed to refine such things as compelling message, target audience, type of media and other factors that maximize the efficiency/effectiveness quotient. Most plans utilize a combination of a P.I. (per inquiry) and/or discounted media resources.
Regardless of how much PR is completed, “Safe Day Packs” are handed out at each event. There is a sign-up registration sheet for parent volunteers to support future Safe Day Events. Inter-agency collaboration is encouraged. Club memberships, event evaluation sheets, and a Post-Safety Assessment Survey is given to host facilities at each event.
Safe Day Event Work Plan
After audience is assembled, the show begins. The script is in the development stages and will align with the theme from the songs on our CD, "Simmer Down" and "Livin' In Hawaii". The following narrative is a powerful motivator for prompting discussion, along with audience participation to begin our program. However, much collaboration will allow the best of the best to be used in our program:
“A Different Drug Problem” by a Concerned Citizen
The other day someone at a store in our town read that a methamphetamine lab had been found in an old farmhouse in the adjoining county and he asked a rhetorical question, “Why didn't we have a drug problem when you and I were growing up?” I replied, I had a drug problem when I was young. I was drug to church on Sunday morning. I was drug to church for weddings and funerals. I was drug to family reunions and community socials no matter what the weather. I was drug by my ears when I was disrespectful to adults. I was also drug to the woodshed when I disobeyed my parents, told a lie, brought home a bad report card, did not speak with respect, spoke ill of the teacher or the preacher, or if I didn't put forth my best effort in everything that was asked of me. I was drug to the kitchen sink to have my mouth washed out with soap if I uttered a profanity. I was drug out to pull weeds in mom's garden. I was drug to the homes of family, friends, and neighbors to help out some poor soul who had no one to mow the yard, repair the clothesline, or chop some firewood, and if my mother had ever known that I took a single dime as a tip for this kindness, she would have drug me back to the woodshed. Those drugs are still in my veins and they affect my behavior in everything I do, say, or think. They are stronger than cocaine, crack, or heroin, and if today's children had this kind of drug problem, America would be a better place. God bless the parents who drugged us.
Script writers and community programs with dramatic interpretations of the issues and concerns are being auditioned for events in the future.
Personal Safety Plan
A personal plan provides students with tips, techniques, and circumstances where students may need to:
(1) deter unsafe situations with the powerful right attitude and super awareness,
(2) deter unsafe situations using the right choice of words and voice,
(3) deter unsafe situations using simple techniques such as how to get out of holds and grabs, etc. and (4) tips on what to do to remove oneself safely from escalated incidences.
Related safety tools, such as highway safety signs, cell phones are mentioned, however, anything which falls in the category of “simple stronger techniques” is not discussed in our program. Students learn steps 1 to 4 as part of this personal safety plan. Parents and professionals who would like to have information about resources that teach self-defense are available through our advisors, but Safe Day Events relies on proactive prevention and non-violent positive choices. Unless a fundraiser for the Drink Detectives has been approved, we mention them as tools available, and do no sales at our school Safe Day Event.
Musical Performance Plan
The music of the performers, at this time, three young men (ages 23, 20, 18) and three seasoned men (their dad and uncles) is multi-cultural multi-generations positive upbeat original music with dance and sing-a-long lyrics expressing and cultivating healthy living.
Below are two songs, for example:
“No Time To Waste”, written by Jai Rodgers (Age 23)
Pack my bags head out the door, not too much left anymore
Yes, yes I’m ready to go, run free and start the show.
You can come with me if you want too,
destined for great things only YOU can stop you
The gold is on the other side,
I come ready to ride, ready to ride.
Like a dog without a leash, a free bird
Flying high, Flying high.
Eagle eyes on the prize
No time to waste, I got the sun shine across my face,
My cups half full, and I know Jahs in my place
Yes you can come with me if you want too
destined for great things, only YOU can stop you
Feel the drum beat don’t stop,
Nobodys gonna hold me down,
Nobodys gonna break my stride
I’m ready to ride, ready to ride, ready to fly, ready to fly.
Lend me your ears, take heed to what I say,
It’s your time, time to shine today
Keep on the path of the right way
And your blessings will be abundant, oh yeah.
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“Livin’ In This World Today”, written by Danny Rodgers (Age 18)
Livin’ in this world today,
We’ve got so much pleasure, so much pain.
if we can find each other,
We’ll be alright.
Chorus: If we work together
And love one another,
And help each other to stop this pain forever.
We’ve got to work work work work together
And love one another
Help each other
Oh yeah, lal al la lala ooh
And if we work together, we’ll be alright
And if we help each other, we can win.
Six or seven songs are performed in a 30-45 minute set, followed by performers and staff taking questions and answers, discussing issues and concerns, and handing out to each student a personal and autographed “Safe Day Pack”. At this time, Safe Day Packs include a “cool & safe” booklet with safety tips, a book cover or poster, and a nifty sticker. With the support of our continuous fund raising efforts and community sponsorships, a DVD music video of the best songs, including a DVD compilation with other celebrities who are endorsing this program, some safe tools, such as a Drink Detectives, highway safety signs, a complementary membership to the fun, exciting pre-approved website browser Club Tuki, and other incentives are included. Increases in content and value of the Safe Day Pack are anticipated. Performers remain as long as allowed to talk to students, encourage friendships, and establish a sense of belonging.
Follow-Up Work Plan
After a Safe Day Event, a follow-up date is scheduled with Administrators to determine additional needs, answer concerns, and pick up completed evaluation and assessment surveys.
After review, analysis, and reporting is completed and filed, a Report Card and “Safe Space” Sticker is sent to each school in time for a year-end assembly. Future fund-raising opportunities are arranged for programs interested in continuing to raise funds. “Teams” of volunteers register to be Leaders-in-Training to support the production of future public inter-agency “safe” events.
Based on statistics derived from our assessment and evaluation surveys and tools in determining whether our program is effective in reducing violent choices and making mixed social circles safer in our target population, then Safe Day Events works hand-in-hand with the community and participates in additional off campus events that focus on providing education, awareness, and tools to increase everyone‘s personal safety.
Business Administrator Work Plan
Accounting records, fiscal reporting, and filing are kept in order by Business Administrator who are employed for the Safe Day Events Program for 5 hours per week and complete information as required by the funding source. Safe Day Events Business Administrator maintains statistical, clinical, and administrative records pertaining to services of this RFP.
Event Timetable Dates Responsibility
Set Up Plan x 25 Events 7/8/08 to 10/30/08 Program Director
Orientation Meeting Month Before Event Program Director & Operations Mgr.
Event, Safety, & Performance (8 HRS) Teachers & Performers
Follow-Up Plan Month After Event Program Director
Send Report Card Year End Assembly Business Admin.
File Reports to OYS Quarterly Business Admin.
Videos, CD, DVDs, and Live Performances are available of the musical program.
V. Financials (available by request) $137,800 Salaries
62,200 Operations
$200,000 Total Grant
SPO-H-205 Attachment
SPO-H-206A Attachment
SPO-H-206B Attachment
PERFORMANCE AND OUTPUT MEASUREMENT TABLES
ATTACHMENT D
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April 2008
SAFE DAY EVENTS BUSINESS PLAN for a Better World
TABLE OF CONTENTS:
1- HISTORY
2- OUR CAUSE
3- MARKET
4- ACTIVITIES
5- RECENT EVENTS
6- EXPECTED RESULTS
7- CURRENT FUNDING PLAN
8- CASH FLOW & COMMISSIONS
9- DISTRIBUTIONS OF INCOME
10- TRACKABLE BUSINESS INCOME PROJECTION
11- THREE YEAR CASH FLOW
12- SELLING, GENERAL & ADMINISTRATION EXPENSES
13- FINANCIAL SUMMARY
14- LONG TERM FUNDING PLAN
APPENDIX A: ADVERTISING/SPONSORSHIP OPPORTUNITY
APPENDIX B: BUSINESS AGREEMENT
Safe Day Events, (www.safedayevents.com) together with Hawaii’s Buck Rodgers Entertainment Corporation (www.buckzboyz.com), is focused on cultivating safe and healthy living among young people through entertainment and education. The purpose of this overview is to clarify our dream and to find business individuals and team members. By no means is this plan our goal; it is just the beginning of a worthwhile journey to make a better world with safer days and nights for everyone, young and old.
1- HISTORY
Founders are Marilyn Rodgers, Department of Education Master Teacher and her husband Buck Rodgers of Buck Rodgers Entertainment and producer of Olelo TV Show "Star Tracks".
Their two sons, Jai (23) and Danny (18) known as the Buckz Boyz Band perform and host their dad’s TV show, compose tunes, play several instruments and have played with their parents in
The Allright Family Band since early childhood. Bill “Buck” is son of Bob Wills & the Texas Playboys original bass player, Merle Rodgers, who sang “Antonio Rose”. Buck, with a mighty career in entertainment himself, is also second cousin to Buddy Holly, rock/pop star legend.
In 1977 Marilyn experienced sipping a drug-laced ounce of fruit punch put there by an unknown predator and is now passionately motivated to reduce this horrible experience. Compelled by their awareness, they pioneered gentle childbirth choices and with entertainment and education taught in the early 80's with an award winning video by Point of View Productions called, “Water Baby”, about their daughter Merlenna’s unique water birth. Using education, entertainment, and related products and services they combined this effectively to enhance audience awareness and cultivate healthy outcomes then, and again they want to do it now to reduce sexual assault, domestic violence, drug & alcohol abuse.
Danny & Jai Rodgers, both water babies themselves, and their Buckz Boyz Band are the first celebrity endorsers of Safe Day Events. Their 2 CD’s have received great reviews. Their musical endeavor is to advance their career by signing with a major recording/entertainment concern. A DVD of two of their tunes, “Simmer Down” and “Another Day” may be viewed on www.musicdebutradio.com. These boys host their own tv show in Hawaii every Friday evening at 7:30 PM on Olelo.org (Channel 56).
2 - THE CAUSE
Safe Day Events intends to launch a national awareness campaign with a flagship product known as the Drink Detective (www.drinkdetective.com) a comprehensive drink tester to detect over 60 drugs commonly known as date rape drugs. This product has been proven, with proper use and awareness, to reduce date rape, robbery and other predator-related crimes. Drink Detective website has a 15-second video demonstrating how it works. Buckz Boyz, Buck Rodgers Entertainment, and Safe Day Events will promote this product along with scores of other fantastic products that cultivate good character.
According to The Commonwealth Fund 1998 Survey, one in five women will be sexually assaulted in their lifetime (Collins KS SC, Joseph S, et al, 1999). Sexual assault, robbery, and violence have been observed on our college campuses. There is a strong relationship between sexual assault and drug use. In a study, "Estimate of the Incidence of Drug Facilitated Sexual Assault in the USA", 61% of 144 subjects were taking drugs, 35% were raped. (Negrusz, Juhascik, Gaensslen, 2005)
Their team stresses and exemplifies harmony and a spirit of community among otherwise diverse populations. Appreciation of music and other forms of art and entertainment, LIVE web streaming video productions with a "pay-per-view" format, and a great celebrity line-up have made this project what it is today and what it will be tomorrow.
This “winning business entertainment brand” is a model worth emulating because good entertainment inspires positive emotions, good education brings awareness, and good related products and services provides tools.
3- OUR MARKET
Safe Day Events is based on the need to protect women and children with truly meaningful and effective "safety" education and to reduce violence against women and children by providing models for men to emulate.
Young people, adolescents and young adults with an active lifestyle are most at-risk on college and school campuses, at sporting events, concerts, malls, stores, restaurants, bars, private clubs and parties.
Safe Day Events will help individuals choose non-violent healthy responses, help participants feel safer in mixed social circles (day and night), and as part of a safer community will help businesses thrive.
4- ACTIVITIES
With a Program Director, Safety Education Coordinator, Event Coordinator, Musical Performance Coordinator, and Public Relations Coordinator, Safe Day Events is in a position to succeed. Promoted by Yaktivate.com (www.yaktivate.com), a hub in the pod casting and video-streaming network, and other SEO networks, Safe Day Events will achieve their objectives with entertainment, education and related products using:
- "A Celebrity Program". Contracts and agreements will be made with a variety of additional celebrities who are positive role modeto support our drug and alcohol “non-abuse” policy.
- "A Zero Tolerance Venue Program (ZTV Show)". We will enlist and register venues and businesses that stand against predators, under-age drinking, drunk driving, drink spiking, date rape, robbery, and assault. Those enlisted will be promoted to visitor bureau, travel sites, and commerce bureaus as safe places to go, thus helping businesses thrive.
-"The Women and Kids Safety Education Group" (www.wseg.org). This program will teach a standardized and integrated safety education presentation, funded through the sale of women and children’s safety products and corporate contributions. Basic self-defense skills, predator awareness, and the knowledge of how to develop a personal safety plan have been a part of this program since 2005.
"The LCE Black Box" (www.4-platinuminc.com) projects live streaming video from any event delivering pay-per-view content around the world. Video conferencing, television, web casting, FM Radio, PC, telephone, DVD player and burner capability (through on easily portable system), right into your living room via cable, DSL or satellite technology. SAFE DAY EVENTS will bring our black box, lease one, sell one, and train your team to use one to fund your favorite charity, create extra revenue streams, and educate others in hard to reach lesser developed areas.
“VIP Business/Leisure Retreats” feature home-like vacations in Oahu surrounded by the best beaches on the planet. Clients experience elegance with the latest technology (see above) and protocols for musical recording, video, CD, web, and multi-media with a pampered cutting edge lifestyle. Starting with a 12,000 sq. ft. property, a swimming pool with 3 bedrooms, 2 private suites, spectacular views, and vacation opportunities, this project has multiple, simple revenue generators that reduce risk, increase profitability, and have rapid growth potential.
We will recruit eight trainer /celebrities and program coordinators/celebrities to present to 1,500 individuals per month and to unlimited individuals and families on LIVE web streaming video pay-per-view with the LCE Black Box, networked by Yaktivate and others.
Participants will learn:
(1) how to deter an unsafe situation with a better attitude and awareness,
(2) how to deter an unsafe situation with the right choice of words and your voice,
(3) how to deter an unsafe situation using simple techniques, such as how to get out of several holds or grabs and
(4) how to use stronger techniques, if needed.
Related safety tools, such as highway safety signs (www.headups.com), pepper spray key chains, drink detectives, Dating-Without-Drama literature, and personal safety plans will be linked to 50 other products and information at www.safedayevents.com.
5- PAST RECENT EVENTS:
Safe Day Events has an advisory team of members from various expert groups, such as Crime Stoppers, National Guard, US Navy, City & County of Honolulu, Leutenant Governor of Hawaii. Marilyn has submitted a Grant to both State and Federal Grant Agencies. This document is posted for viewing on www.buckzboyz.com, first tab on the left. During the month of May 2008, the Buckz Boyz performed for the Waialua Polo Fields Game, Lanikai Elementary School’s “Concert Under the Stars”, and the Pearl Harbour Health & Wellness Fair. Now they are in collaboration with Cirque de Hawaii to promote a gala event for their company, and have a goal to sponsor the New Jersey Comedy Festival’s 51 College Tour for 2008-9 www.newjerseycomedyfestival.com . With sponsor/advertiser support, this will be a good strategy to move Safe Day Events forward and to achieve the expected results below.
6- EXPECTED RESULTS
Marilyn Rodgers, (with over 30 years of experience developing and teaching programs for students with behavioral and emotional challenges, with the support of her husband Buck Rodgers, with her band and other entertainers, and with her team of advisors and mentors), has outlined these overall objectives and assessments:
a. Establish partnerships with independent contractors to provide a fast track path to the ultimate goal of establishing a Senior Trainer/Celebrity and 8 trainer/celebrities.
b. Maintain and improve the system, in technical, entertainment, educational, and operational areas.
c. Develop administration, accounting and bookkeeping, information technology management, sales/marketing, training, and operations (product and customer service).
d. Build a company that substantially reverses the measured negative affects of adult entertainment and restores and maintains elegance, romance, and magnificence in the entertainment circles that we influence.
e. Assist men and boys to make healthy choices by listening to and applying the core values they experience with us.
f. Assist men, women and children to receive low cost, effective, quality safety education as a proactive means of reducing violence.
g. Develop valuable partnerships with groups that share the same goals.
7- CURRENT FUNDING PLAN
Our immediate Seed Round Fund Expense totals $300,000
Sponsoring Comedy Festival & Tour (2008-9) 175,000
Legal, insurance, and professional 35,000
Products and supplies 100,000
For long term funding refer to Section 14 below.
This current funding plan will enable commissions and income in the following ways:
8 - CASH FLOW AND COMMISSIONS
Web shopping program is in the works at www.safedayevents.com.
LCE Black Box sales, leases, events, and revenue streams offers commissions and pay per view sales.
Entertainer cash flow is acquired through venues, sponsorships, advertising, and commissions.
Public Relations Coordinator receives a 15% commission for customizing sponsorships and securing advertising.
Safety Education Trainers receive 40% commissions and cash through presentations and is provided with a sales and training kit.
Program Coordinators market effectively and earn a flat fee commission with residual sales and commissions for books and other business-to-business sales.
Hosts receive safety products (www.buyheadsup.com) and a ZTV listing.
Independent consultants are paid on as as-needed basis.
9 - DISTRIBUTION OF INCOME
The distribution of income will be as follows:
30% for operating costs, i.e. recording, manufacturing, packaging, and commissions;
30% for promotions, i.e. banner ads, CD samplers, postcards, etc;
15% for extra help i.e. interns, friends, and consultants;
25% to re-invest into the business.
10 - TRACKABLE BUSINESS OBJECTIVES (Conservative Income Projections)
2007 2008 2009 2010 2011
Shows $21,000 $42,000 $85,000 $179,000 $360,000
# of Events 42 108 216 430 860
CDs 1200/$15K 3750/$45K 7500/$90K 15K/180K 30K/$360K
“Pay Per View” N.A. $3100 $6500 $13,000 $26,000
Merchandise $18,300 $47,000 $100,000 $200,000 $400,000
Licensing Revenue N.A. $2,700 $6,000 $12,000 $24,000
Recordings $1,000 $10,000 $20,000 $40,000 $80,000
Fan Numbers 1000 4000 8000 16000 32000
Street Teams 1 3 7 15 30
Radio Stations 2 6 35 75 225
Media 12 36 72 150 300
11 - THREE YEAR CASH FLOW
REVENUE Year 1 Year 2 Year 3
CD Sales 40,000 90,998 204,525
Merchandising 47,000 100,000 225,000
Shows s 42,000 85,000 191,250
Sponsorships 5,000 15,000 35,000
Licensing 2,700 5,400 12,150
Recordings 12,000 18,000 40,500
Total Revenue $148,000 340,400 $708,425
COST OF SALES
CD Manufacturing 8,800 19.998 44,995
Purchasing 10,340 22,000 49,500
Shows 9,240 18,700 42,075
Sponsorship n/a n/a n/a
Licensing 594 1,188 2,673
Recording 2,640 3,960 8,910
Total Cost of Goods 31,614 65,846 148,153
GROSS PROFIT $116,386 $248,654 $ 560,272
12 - SELLING, GENERAL & ADMINSTRATION EXPENSES
a. OVERHEAD COSTS (FIXED)
Headquarters 25,000 25,100 25,200
Utilities 5,000 5,100 5,200 Broadband 1,000 1,100 1,200
Equipment 1,200 1,260 1,323
Service Fees 360 378 397
Office 720 756 794
Professional 6,000 6,500 6,700
Insurance 480 510 530
Domain Name 80 90 100
Total Overhead $39,840 $40,794 $41,444
b. TOURING COSTS (VARIABLE)
RV Insurance 1,500 1,600 1,800
Gas 12,000 14,000 16,000
Food (x6) 8,000 9,000 11,000
Lodging 3,600 4,500 5,200
Miscellaneous 2,500 2,880 3,500
Total Touring $27,600 $31,980 $35,500
c. PROMOTIONAL COSTS (VARIABLE)
CD ($1.50/unit) 8,750 10,938 13,672
T-shirts ($3/unit) 4,000 5,000 6,000
Merchandise 2,500 3,125 3,906
Postage 1,800 2,250 2,813
Printing 1,500 1,875 2,344
CD Production 5,500 8,000 9,000
Post Production 700 1,200 1,500
Digital Distribution 60 20 20
Total Promo Costs $24,810 $32,408 $39,380
d. TOTAL COSTS
Overhead Costs 34,614 40,794 41,444
Touring Costs 27,600 31,980 35,500
PR Costs 24,810 32,408 39,380
Total Expenses $ 92,250 $ 105,182 $ 116,324
13 - FINANCIAL SUMMARY
GROSS PROFIT $116,386 $ 284,654 $ 560,272
- EXPENSES - 92,250 - 105,182 - 116,324
NET PROFIT $24,136 $143,472 $443,948
14 - CONSERVATIVE LONG TERM FUNDING PLAN
It is our intention to use funds to develop School and University Campus Tours, Concerts, LIVE web streaming pay-per-view television shows. This Long Term plan also will include a recording and/or entertainment contract and support for Fran McGee’s “Healing Love Foundation”. Fran McGee is known for some of her roles in OSCAR-winning movies such as Martin Scorsese's "Good Fellas" & Woody Allen's "Bullets Over Broadway".
To do so, our program will cosider the following highly qualified and unique additions to our
Program:
1) Rez Sound System (www.quantumphonic.com),
2) Super Teaching stage (www.superteaching.com),
3) Band Wizard Dance Floor (www.allegromultimedia.com),
4) Character-Education Module and
5) Fifty or more related products and services.
First Round Expense totals $2,000,000
Salaries 1,200,000
Marketing & Branding 600,000
Office Expenses 80,000
Inventory 30,000
Accounting/Legal/Payroll 40,000
Miscellaneous, Lights, Staging, Equipment 50,000
APPENDIX A:
SAFE DAY EVENTS ADVERTISING / SPONSORSHIP OPPORTUNITY
(please note that the following information is subject to be much better and is only a sample of things to come!!!)
Gold Sponsor ~ $175,000 ~ Presenting sponsor will be named by emcee at events, e.g. sponsored by _____________(your name)", recognition on website, LIVE web video streaming, media releases, promotion, advertising, print brochures, TV, radio, on event flyers to be distributed to thousands, literature distributed and displayed at events, event t-shirt and hats, booth space, table, chair, and electricity, if applicable, and recognized by headlining performers or speakers.
Silver Sponsor ~ $150,000 ~ name listed on media releases, websites, LIVE web video streaming, promotions, advertising, print, TV, radio, on event flyer to be distributed to thousands, literature distributed and displayed at events, t-shirts and hats, booth Space, table, chair, and electricity at events, if applicable.
Bronze Sponsor ~ $125,000 ~ on media releases, web video streaming, websites, event flyer to be distributed to thousands, literature distributed and displayed at events, event t-shirts and hats, booth space, table, space, chairs, and electricity, etc, if applicable.
Business Sponsor ~ $15,000 ~ on media releases, listed on websites, LIVE web video streaming, and written ads. All sponsors will also have an opportunity to visit Hawaii to work with us.
Media Sponsor ~ in-kind sponsor, product placement, business-to-business, leveraging, corporate/cause alliance, cross promoting, endorsements, media underwriting, product donation and sampling.
Celebrity Sponsor ~ No Charge ~ in exchange, we ask for help through lists and resources. Celebrities who would like to be the poster sponsor for a new Drink Detective label wanted.
"Safety Presentations" Sponsor ~ arrange for businesses, schools, meetings or events to have a safety presentation (www.wseg.org).
Entertainment Sponsor ~ arrange a performance for your event with light acoustic or full concert.
Costs for advertising/sponsorship ARE NEGOTIABLE and subject to get better.
Name of Sponsor_____________________ Date ________________
Address_____________Contact #_______________________
APPENDIX B
BUSINESS PARTNERSHIP AGREEMENT - LONG TERM
This information is only a sample of how to become a business partner; there are almost infinite possibilities of making money with us. Just get in touch and give us your ideas.
___________________shall be referred to an “Artists”.
___________________shall be referred to an “Partner”.
“Musical and/or Entertainment Endeavors” are defined as any promotional venture requested by the artist with the soul intent of further advancement of the artists in their journey to signing to a major recording and/or entertainment concern.
“Recording and/or Entertainment Concern” is herein defined as a company that has gross sales in excess of one million recordings annually as well as includes no less than 1 million dollar advance to artists for recording an album and/or an entertainment concern.
The partner and artists agree to fulfillment of contract agreements for the term of 1 year, with a 3 year option upon discretion of individual parties.
The partner agrees to allow 200,000 dollars for the further advancement of the artists’ endeavors for the term of one year.
Initial sum of the amount of 10,000 dollars is to be paid by the partner to the artists.
Funds may be dispersed among the members, and shall be used as the artists’ discretion to finance any personal debt, or expenses created as a result of the formation of _____________since the date of it’s origin.
The partner will not delegate where, when, or how this money shall be spent and will rely on the good faith of the artists to delegate money to appropriate parties.
Remaining 190,000 dollars will remain under the authority of the partner and shall be dispersed accordingly at the discretion of the partner. The partner agrees to make available the remaining portion ($190,000) for the term of one year with the following stipulations:
All endeavors requiring financial support will be reported to and discussed with partners prior to release of said funds.
The partner will not deny ANY such request unless deemed by partner to be tragically harmful to the artists, their financial well being, or safety.
The funds will be directly sent from partner to company, group, or individual providing specified product or assistance to the artists. There may be instances where funds will be directly given to the artists whereby they will disperse fund to appropriate entities, this being at the soul discretion of the partner.
The partner, or representative of the partner, will arrange any out of town needs including hotel accommodations, transportation, etc. prior to arrival at said venue, unless otherwise requested by artists not to do so.
If at any time the partner comes to the determination the allotted funds are being misused (without intent to further the artists in their musical and/or entertainment endeavors) such activity will be discussed with partner/artists with the option of the partner to end contract with the artists.
If the partner chooses to terminate contract previously agreed to by both the partner and the artists, the artists will remain under no financial obligation to partner, or required to repay funds previously given prior to contract termination.
The artists agree their soul intention in using such funds is to further their musical and/or entertainment endeavors in effort to obtain a contract with a major recording and/or entertainment concern/ indie label offering $1,000,000 or greater to artists as advance on first album.
Option 1
Length of contract: 1 Year
Total funds provided: $200,000
The partner will recover 150% of total funds given to the artists upon signing contract of major recording or entertainment concern. Repayment will be strictly from signing advance. Therefore, if $1,000,000 or greater is paid to artists as advance, the partner shall retain $300,000 (200,000 recoup + 100,000 return). The partner hereby relinquishes all rights to royalties accrued by the artists as determined by said recording company. The partner agrees return percentages will not be increased regardless of advance exceeding 1 million dollars.
Option 2
Length of contract: 2 Years
Total funds provided: $300,000
The partner will recover $175% of total funds given to the artists upon signing contract of major recording or entertainment concern. Repayment will be strictly from signing advance. Therefore, if $1,000,000 is paid to artists as an advance, the partner shall retain $525,000 (300,000 recoup + 225,000 return). Artist shall pay such funds to partner over a term no longer than two years, or $262,000 per year. Thereby, the partner relinquishes all rights to royalties accrued by the artists as determined by said recording company at time of signing. The partner agrees return percentages will not be increased regardless of advance exceeding 1 million dollars.
Option 3
Length of contract: 3 Years
Total funds provided: $400,000
The partner will recover 200% of total funds given to the artist upon signing contract of major recording or entertainment concern. Repayment will be strictly from signing advance. Therefore, if $1,000,000 is paid to artists as an advance, the partner shall retain 800,000 (400,000 recoup + 400,000 return). Artist shall pay such funds to partner over a term no longer than three years, or $266,000 per year. Thereby, the partner relinquishes all rights to royalties accrued by the artists as determined by said recording company at time of signing.
The partner refuses rights to collect royalties in any capacity from artists; any repayments, and/or returns, will be strictly derived from signing advances made to artist from major recording and/or entertainment concern. Artists must become a major recording and/or entertainment entity in and of themselves.
Buyout option: Third party entity, or artists, may opt to buy out of the contract for a sum of 200% of 200,000 during the first year of agreement, 225% of 300,000 during 2nd year, or 250% of 400,000 during fourth year of contract and subsequent years following, assuming artists favor, and support, third party entity.
If at any time during the duration of said contract the artist’s net worth equals or exceed, 2 million dollars per year, or artists gross sales in excess of $1,000.000 recording annually, then they will be considered a major recording entity in and of themselves. The partner will retain ownership of said label and buyout option will be 1,000, 000 dollars to be paid by artists to partners. If Artists wish to continue the relationship with the partner, the partner will offer artists 80% ownership in said concern with partner retaining 20% ownership in this concern. The partner will be entitled to 15% of all profits generated by said entertainment or recording contract in any and all capacities for the duration of the existence of said label or until artists buyout partner's ownership.
Signed _____________________(Partner) Date__________________________
Signed______________________(Artist) Date__________________________
Notice: The above mentioned or attached material by Buck Rodgers Entertainment Corporation (BREC) has not had this information verified for its accuracy. It is not for use as a primary basis of investment decisions nor is it to be construed to meet the needs of any investor. Any action that you take with respect to the mentioned Company or Companies should be taken based on your own due diligence review. This is not a representation or a solicitation of an offer to sell or buy any security. Any securities to which this material refers may not be eligible for solicitation in all States. BREC, its officers, advisors, affiliates, consultants, employees, and or family members may own, buy, or sell securities and have an interest in the Company represented. Opinions are subject to change and past performance does not guarantee future results. The Company's actual results may differ materially from those noted above due to a variety of circumstances. Forward looking statements involve risks and uncertainties with respect to future events and a Company's plans and expectations may not be achieved. BREC has not provided legal, tax, or investment advice, therefore consult your own legal, tax, and investment advisors with respect to this matter. BREC is not a licensed broker/dealer nor is it acting in that capacity.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~MARCH 2008
EPIC READERS BLOG, thanks to Web-Empowered Technology
(scroll all the way back to July 2007):
Phone 1-308-344-6400, 608808# Monday's Marvelous Meetings Calls
with Fran Mc Gee
3 PM Hawaii Time;
6 PM Pacific Time;
7 PM Mountain Time;
8 PM Central Time;
9 PM Eastern Time.
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January 2008 ~ Updates
WOMENS SAFETY EDUCATION GROUP ~ www.wseg.com
Please review this website for new developments surrounding the
Drink Detective, our flagship product. We are helping to distribute to
these to our fans, families, and communities. Please call us to discuss how you can have a speaker, presenter, or program for your group. Thank you. Marilyn Rodgers, 808-232-6152
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Who are we?
"We are a conscientious business-minded company with a dream of
cultivating healthy living and safe communities.
We tour events and places, and want to include
universities/college towns in the near future,
as a "Buckz Kin" (buckskin) Show
[this is not the name of it, I am just referring to...
....it this way for now] with
Buckz Boyz Band (www.buckzboyz.com),
dancers, singers, orchestras, and stage sets,
equipt with a mobile "Super Teaching" unit,
an amazing interactive "Band Wizard" dance floor,
a "REZ Sound" Speaker System, and Yaktivate Podcasting.
We will provide presentations, seminars and workshops
with a goal to inspire students, faculty, and residents
on personal safety tips and safe environments.
We will maintain a web and PR registry for retail establishments
with our ZTV Program (zero tolerance venues), have a reality TV program, are developing an enlightening educational module, and
distribute Drink Detectives and related products and services."
Who do you know who would like to be promoted with us at our current rate of $500/month or 7% of sales as sponsors and advertisers, or who would like to be a part of our hyper growth company.
Contact Marilyn Rodgers
808-232-6152
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Fran Mc Gee's weekly Vision Team Conference Call held continuously since CEOSPACE 707 has typically been right after the CEOSPACE 5 PM HT chat. Our call is at 6 PM HT. We are adding another call at 4 PM HT right before the chat. The conference call number is still 1-308-344-6400, passcode 608808#. It can be found in the tab "Drink Detective/Safe Day Ed" on www.buckzboyz.com.
The purpose of this conference call has initially been to help each caller SNAP and our aim is to support all who join the call with their goals through our own businesses or referrals to others we've met at the Forum and elsewhere. We use the principles taught by BJ in his book "Super Achiever Mindsets".
Applying what BJ teaches is often the missing piece and this call has contributed immensely to my growth in business this year.
Buck and I are continuing to prep our home to lease out or sell (timeline April 2008). We have a deal for a home buyer they cannot refuse, so let buyers know to call me. The Boyz are selling off a lot of home items in a 2-month long garage sale, too.
I am considering a fabulous non-profit, Women's Safety Education Group, www.wseg.org. Around $30K of seed money thus far promised, and a large investor getting back with me in February. Will not count chickens till they hatch, however! I know this year our company will see both sales and capital.
Here are 7 meaningful things I am considering from this week (confidential for now):
1) Rob Robinson, founder of the HVCG (Hawaii Venture Capitalist Group) became a co-member of the Kailua Chamber of Commerce. He is a professor at UH in Entrepreneural Education and on Friday after introducing the idea to his PHD grad class, called me to share with his students, Drink Detective.
He and his students are interested in taking on this project and teaming up with me to market it. The idea of having a University PHD Business Class franchise the company is inspiring to me.
2) Wayne Saito, who works for the City & County as an Alcohol and Beverage Supervisor would like to handle the project with me so that our Women's and Kid's Safety Education Group will have support within the municipalities. He is setting up a meeting for me with the City's Marketing Director.
3) Glenn Mercante, PR Firm launching a new $400K promo for Crime Stoppers and Hula Girl Beverages has mediated a deal for me to have my gift package distributed in their black tie affair March 28th. He wants to negotiate a strategic alliance for me with them indefinitely. They love the name and idea of Drink Detectives, so far..
4) I did finally get an appointment with Chris Lucero, millenial web master, to help us search engine optimize www.buckzboyz.com!!! He specializes in making web presence appealing to millenials!
5) Buckz Boyz song "Simmer Down" is in the top 20, so far, on www.ourstage.com. We are getting calls and emails daily to have them perform here and in California (since we've returned last week). For example, at Dave & Busters Tuesday morning at 11AM they will do a few numbers for the Diabetes Run, and we have 4 major gigs in front of 100 to 5000 spectators lined up through the end of March, and lots of smaller appearances such as high school reunions, tv appeareances, etc.
6) Monday I will begin reviewing again the largest deal ($25K) with University Pipeline for a future tour, and begin gathering lifestyle companies who want to market to the 10.5 million college students, faculty, and college towns out there.
7) We put a small down payment on a 26 ft. ITASCA RV in San Diego for use in California & for upcoming events, and have a black tie gig April 5th in Newport Beach for Melody Jensen (www.mjsignaturecollections.com) and one on April 1st in Hollywood with the Fools from the Renaissance Faire. They do theme parties 3 times per year, and they are just great!
We all plan to attend T Harv Eker's program in Los Angeles.
In December/January, we did 2 shows for Rossi's Pizza and a great crowd of CEOSPACE and new friends showed up for fun, friendship, and family entertainment with Dino Man and Buckz Kin (I say that cuz we have girls with us, now)....Richard & Sally videotaped, Greg Writer & family ate lots, and more new friends came to eat delicious pizza and network. John Borzelino and I are talking about discussing some business together.
8) Just got word from Duane "Dog" Chapman of their continued interest in an endorsement. I am having 3 events February 2 and 3 (see events on website) for freebies, contributors, and biz partners, and inviting them to come to the discrete event....or they will be swamped in public.....
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with Fran Mc Gee
3 PM Hawaii Time;
6 PM Pacific Time;
7 PM Mountain Time;
8 PM Central Time;
9 PM Eastern Time.
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February 2008
Womens Safety Education Group (wseg.org) & Buck Rodgers Entertainment Corporation (buckzboyz.com) under the IRS 501c3 legal umbrella of New YorkCitiWorks Incorporated, is an exceptional partnership and will earn mega-endorsements in our community. Entertainers, event promoters, and independent contractors (Sr.. Trainers and Trainers) using entertainment, education, and events teach safety tips, awareness, and good attitude. This occurs in such a unique and attractive way that it cultivates healthy living for individuals from all walks of life. This “winning brand” delivers superior results into the marketplace and presents a model worth emulating.
Womens Safety Education Group ~ The Womans Safety Education Group, founded by Denise Bach, teach women in businesses, organizations and schools. Funding is acquired through individuals and corporations, and a percentage of net proceeds is received from the sale of drink detectives, safety signals for car windshields, pepper spray and other women’s and children's safety products. Organizations such as women’s and children’s shelters for homeless families, where products cannot be sold, receive presentations voluntarily by trainers of the Womens Safety Education Group. The group's philosophy is “if there are 20 or more gathered together, we will speak.” The group's success has been due to their dedication to the ideal of educating and empowering women with basic self-defense skills, predator awareness, and a “personal safety plan”.
Marilyn and Buck Rodgers have joined forces with Ms. Bach to forward the objectives of WSEG as Program Directors, Buckz Boyz Band Managers, and The Drink Detectives exclusive USA licensed distributors in collaboration with New York CitiWorks, an IRS 501c3 legal umbrella, whose purpose is to create a City That Works for Everyone, bringing Diverse People TogetherHarmoniously. Persons and projects that are congruent with the mission and purpose of NYCW, that of creating a bridge between the spiritual world and the financial world, have been building the city of New York since 1986 and they have 100's of projects there reducing crime significantly.
Drink Detectives~ Drink Detectives (drinkdetective.com) are drink spiking testing cards that test for 60 different drugs used to date rape, rob, or harm someone. 25% of those surveyed had been drink spiked in their lifetime. The 2004 Popular Science Best Health Award Winner, this tester combined with safety education, and entertainment is an effective way to motivate sufficient social circles to reduce at-risk behaviors in mixed company. Markets include colleges, concerts, events, retail stores, restaurants and bars. Take a look at the video of "how to" use this card on the website. Test marketing results demonstrate in two police studies that a small amount of PR while providing this card to patrons of bars and restaurants reduced rape and robbery by a whopping 15% in just one week (Community Safety Department, South Wales, October 17, 2007).
Buckz Boyz Band ~ Since 2004, Buckz Boyz Band has been performing our original positive rock, reggae, big band, ska, easy-listening, funk, island-influenced music throughout the islands, but we can honestly remember singing and playing music while we were just small children with our parents on our solar farm in Opihikau Big Island Hawaii. Since 1987 we have been documenting our lifestyle and promoting Hawaiian local music in our reality television show on Olelo, called “Star Tracks” with our dad Buck Rodgers. Bill “Buck” Rodgers is son of Meryl Rodgers, bass player and singer of Bob Wills & the Texas Playboys, and leader of the Allright Family Band and Lead Feather. We have 2 CDs, over 30 original songs, radio play of song “Genuine” on Clear Channel, and we have just released 2 new songs “Simmer Down” and “Another Day”. Yaktivate and Google “Buckz Boyz” to see our videos and tunes on the world wide web and internationally. In October, “Genuine” was selected as number 1 on ourstage.com in reggae and number 17 in all genres. Still writing songs, we have recorded 16 of our 30 original songs, and each of us plays 2-3 instruments. We move around and play several instrument and sing three-part harmonies and like to experiment with all kinds of song styles. We have played "Sunset on the Beach" for the City and County since the beginning of that program. Buckz Boyz, members of the Kailua Chamber of Commerce, continue to perform for major events here, most recently The Blues on the Bay in Kaneohe for 50K spectators, Cool Kailua Nights for 8K spectators, and the American Diabetes Association Corporate Luncheon. Strong alliances with companies, like Crime Stoppers, Montel Williams, and a national reality TV network show are being considered by the family for Buckz Boyz.
Why get involved? ~ Marilyn and Buck Rodgers have been residents of Hawaii since 1986. They are parents of Jai (22) and Dan (18), both water-born guys and now the Buckz Boyz. We were among the first families in America to birth our children in water and have an award-winning video documentary of our daughter's birth in 1981, called “Water Baby”. Four years prior to this beautiful experience, I was drugged in a glass of fruit punch at an upscale San Francisco Pool Party, and that same day I delivered my first son, a pound and a half baby three months too soon. I turned this tragedy into triumph by choosing to face this with acceptance and forgiveness. I researched and selected a healthy preventative lifestyle so that my son would have a quality of life worth living. Buck married me in 1981, and we traveled as teachers, Rebirthers (health teachers) and as The Allright Family Band (Henry Kapono is on this album) performing our positive music internationally. We taught our new successful gentle child water birth experience to midwives, doctors and pregnant couples. Settling on a fruit and solar farm in Opihikau Hawaii in 1986, our children grew up while Marilyn developed and taught many programs for children of all grade levels (Pahoa Elementary School, Queens Medical Center's Family Treatment Center, Myron B. Thompson Academy Internet Program, Lanikai Elementary School, and Kalaheo High School) specializing in students with emotional challenges. A University of Hawaii Graduate holding a MA in Special Education Inclusion, entrepreneur, and promoter of healthy, safe living, I intend, with my husband and with our sons, the Buckz Boyz or “Buckz Kin” ( with girls), to continue to cultivate and nourish in others soundness of mind, good values, and strength of character. As of December 2007, we signed an exclusive licensed distributorship deal with Bloomsbury Innovations (inventor/owner of Drink Detectives) and we want to pass this opportunity onto our community. The outcome will be a reduction in crime, and the minimization of lifelong psychological and physical scars caused by these silent but deadly crimes like DUI, date rape, domestic abuse, and drug abuse. Buckz Boyz are the first celebrity endorsers, of course. A team of expert people are joining in with us every day.
Our Collaborative Objective~ we intend to provide low-cost, effective, quality safety education as a proactive means of reducing violence, done through events which can be presented to small groups of 20 or more. We will provide proactive tools, such as Highway Safety Signs and products, including deterrents such as drink detectives, and pepper spray, as part of a personal safety plan. We will provide a product/information website to promote awareness and safety. We will provide a registry for restaurants, beverage, lounge, bar, and retail stores as members of the “Zero Tolerance Venue (ZTV) Program” ~zero tolerance for under-age drinking, drunk driving, robbery, rape, drink spiking, assault, abuse. Those who register will be provided with a seal of approval and ID sticker for their entrance door, an attractive wall plaque, motivating poster, and a supply of life-saving products. Venues will be promoted on-line and through advertising as a safe place for customers to go to. We will support organizations such as crisis centers, homeless shelters, health programs and related foundations, which provides 24/7 assistance to rape and crime victims. We endeavor to provide youth with a role model to follow that is positive, forgiving, non-violent, and healthy. We will enable endorsements and sponsorships by celebrities, businesses, and agencies. We will tour, provide hit music, and tv shows.
Business Plans are available for WSEG and Drink Detective, at this time. Please let me know what more information I can provide for you.
"The Beatles have lots over us, but we have ALL the Buckz!"
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January 2008 ~ Updates
WOMENS SAFETY EDUCATION GROUP ~ www.wseg.com
Please review this website for new developments surrounding the
Drink Detective, our flagship product. We are helping to distribute to
these to our fans, families, and communities. Please call us to discuss how you can have a speaker, presenter, or program for your group. Thank you. Marilyn Rodgers, 808-232-6152
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Who are we?
"We are a conscientious business-minded company with a dream of
cultivating healthy living and safe communities.
We tour events and places, and want to include
universities/college towns in the near future,
as a "Buckz Kin" (buckskin) Show
[this is not the name of it, I am just referring to...
....it this way for now] with
Buckz Boyz Band (www.buckzboyz.com),
dancers, singers, orchestras, and stage sets,
equipt with a mobile "Super Teaching" unit,
an amazing interactive "Band Wizard" dance floor,
a "REZ Sound" Speaker System, and Yaktivate Podcasting.
We will provide presentations, seminars and workshops
with a goal to inspire students, faculty, and residents
on personal safety tips and safe environments.
We will maintain a web and PR registry for retail establishments
with our ZTV Program (zero tolerance venues), have a reality TV program, are developing an enlightening educational module, and
distribute Drink Detectives and related products and services."
Who do you know who would like to be promoted with us at our current rate of $500/month or 7% of sales as sponsors and advertisers, or who would like to be a part of our hyper growth company.
Contact Marilyn Rodgers
808-232-6152
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Fran Mc Gee's weekly Vision Team Conference Call held continuously since CEOSPACE 707 has typically been right after the CEOSPACE 5 PM HT chat. Our call is at 6 PM HT. We are adding another call at 4 PM HT right before the chat. The conference call number is still 1-308-344-6400, passcode 608808#. It can be found in the tab "Drink Detective/Safe Day Ed" on www.buckzboyz.com.
The purpose of this conference call has initially been to help each caller SNAP and our aim is to support all who join the call with their goals through our own businesses or referrals to others we've met at the Forum and elsewhere. We use the principles taught by BJ in his book "Super Achiever Mindsets".
Applying what BJ teaches is often the missing piece and this call has contributed immensely to my growth in business this year.
Buck and I are continuing to prep our home to lease out or sell (timeline April 2008). We have a deal for a home buyer they cannot refuse, so let buyers know to call me. The Boyz are selling off a lot of home items in a 2-month long garage sale, too.
I am considering a fabulous non-profit, Women's Safety Education Group, www.wseg.org. Around $30K of seed money thus far promised, and a large investor getting back with me in February. Will not count chickens till they hatch, however! I know this year our company will see both sales and capital.
Here are 7 meaningful things I am considering from this week (confidential for now):
1) Rob Robinson, founder of the HVCG (Hawaii Venture Capitalist Group) became a co-member of the Kailua Chamber of Commerce. He is a professor at UH in Entrepreneural Education and on Friday after introducing the idea to his PHD grad class, called me to share with his students, Drink Detective.
He and his students are interested in taking on this project and teaming up with me to market it. The idea of having a University PHD Business Class franchise the company is inspiring to me.
2) Wayne Saito, who works for the City & County as an Alcohol and Beverage Supervisor would like to handle the project with me so that our Women's and Kid's Safety Education Group will have support within the municipalities. He is setting up a meeting for me with the City's Marketing Director.
3) Glenn Mercante, PR Firm launching a new $400K promo for Crime Stoppers and Hula Girl Beverages has mediated a deal for me to have my gift package distributed in their black tie affair March 28th. He wants to negotiate a strategic alliance for me with them indefinitely. They love the name and idea of Drink Detectives, so far..
4) I did finally get an appointment with Chris Lucero, millenial web master, to help us search engine optimize www.buckzboyz.com!!! He specializes in making web presence appealing to millenials!
5) Buckz Boyz song "Simmer Down" is in the top 20, so far, on www.ourstage.com. We are getting calls and emails daily to have them perform here and in California (since we've returned last week). For example, at Dave & Busters Tuesday morning at 11AM they will do a few numbers for the Diabetes Run, and we have 4 major gigs in front of 100 to 5000 spectators lined up through the end of March, and lots of smaller appearances such as high school reunions, tv appeareances, etc.
6) Monday I will begin reviewing again the largest deal ($25K) with University Pipeline for a future tour, and begin gathering lifestyle companies who want to market to the 10.5 million college students, faculty, and college towns out there.
7) We put a small down payment on a 26 ft. ITASCA RV in San Diego for use in California & for upcoming events, and have a black tie gig April 5th in Newport Beach for Melody Jensen (www.mjsignaturecollections.com) and one on April 1st in Hollywood with the Fools from the Renaissance Faire. They do theme parties 3 times per year, and they are just great!
We all plan to attend T Harv Eker's program in Los Angeles.
In December/January, we did 2 shows for Rossi's Pizza and a great crowd of CEOSPACE and new friends showed up for fun, friendship, and family entertainment with Dino Man and Buckz Kin (I say that cuz we have girls with us, now)....Richard & Sally videotaped, Greg Writer & family ate lots, and more new friends came to eat delicious pizza and network. John Borzelino and I are talking about discussing some business together.
8) Just got word from Duane "Dog" Chapman of their continued interest in an endorsement. I am having 3 events February 2 and 3 (see events on website) for freebies, contributors, and biz partners, and inviting them to come to the discrete event....or they will be swamped in public.....
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January 2008
BUCKZ BOYZ VISION ~ Buckz Boyz is one of the best new musical bands with multi-cultural American origins and multi-generational players to come out of the Hawaiian Islands . The sound of Buckz Boyz may best be described as island-influenced easy listening with the goal of captivating listeners to sing and dance along with them, while inspiring high values, good ethics, and global consciousness. Buckz Boyz also promotes and sponsors many charity events, like The Drink Detective, which protects women and children. Our goal is to have a national campaign and concert tour.
OUR PRODUCTS ~ Buckz Boyz provide live performances, concert tours and original tunes on CDs, DVDs, and music videos in a variety of island music and top hit genres such as rock & roll, reggae, and ska. Since 1986, Buck Rodgers has hosted their own weekly TV show on public access called "Buck Rodgers Hawaiian Beat”, a musical variety show spotlighting and promoting local talent. As the boys grew, the show changed to “Star Tracks”.
First quarter 2008 performances at major events for 100 to 6000 individuals thus far include January 8 Rossi's Pizza (San Marco, California) Feb. 2 Cool Kailua Nights (Kailua Hawaii), March 28 Event with Crime Stoppers and Hula Girl Beverages Product Launch (Honolulu Hawaii), April 5 Celebrity Party (Hollywood); April 15 Waimanalo All Star Concert (Waimanalo Oahu), and Spring Tour w/ “Light” Dance Singing Troupe. RSVP to confirm.
We are interested in a college/university tour, and in reaching wider audiences. Our stage, unique and exciting, intends to have a "Super Teaching" mobile unit with three screens as our backdrop, Rez Sound Speaker System and a Band Wizard Interactive Dance Floors hooked to our mp3 files. We also will provide rape prevention education for women and children through
OUR CUSTOMERS ~ music listeners and families who like music with a positive spin that inspire high values, good ethics, and global consciousness. The Music Industry has and will continue to provide youth and their families with quality entertainment. Television programs, feature shows, films, websites, and live entertainment are a stable and viable business that actually taps into the market and communicates a message, and has the potential to let the market know that we have something they want. “Winning” entertainment brands become part of a lifestyle and evoke a certain respect or emotion from the consumer. Brands like the Beatles, Elvis Presley, Star Wars, for example, have gone beyond brand status by creating such a strong link to their customers that the customer is willing to display the icon on their garment, attend fan festivals, or line up at midnight for the next product. “Lifestyle” brands weave themselves into the lives of their customers, and these entertainment brands deliver superior results in the marketplace, and present a model worth emulating. Buckz Boyz is it.
OUR
OUR CURRENT PROJECT ~ 1- Concert tour and hit TV show.
2- a fun-filled enhanced Buckz Boyz
Want to be enhanced by Buckz Boyz? Contact Marilyn Rodgers, 808-232-6152safedayhawaii@yahoo.com
December 2007 ~
BUCK RODGERS OVERVIEW
FAQ: What kind of music are we? We perform easy listening island-inspired music that rocks ~ we play and love all genres!
OVERVIEW:
BUCK RODGERS ENTERTAINMENT CORPORATION (BREC) is a development company (on the road from December to mid January, so phone cell 808-232-6152) with a strong base in Hawaii. We have a business promoting safety, health, ecology & wellness to a culture of fans who will ultimately benefit and enjoy socializing, working together, and choosing healthy lifestyles without the fear of unwelcome consequences due to being in mixed company with those who may choose "at-risk" behaviors around them. We are leaders and welcome those who choose our lifestyle to model after us, as our mom, Marilyn Rodgers, and her company tells our story.
At this time, BREC promotes:
BUCKZ BOYZ BAND ~ with many top popular entertainers on a mission!
SAFE DAY EVENTS ~ safe hip trendy social educational events
DRINK DETECTIVES ~ www.drinkdetective.com
CEOSPACE ~ www.ceospace.net, and www.superteaching.org
A MATTER OF TIME ~ movie/book/redemption program
BUCKZ BOYZ BAND ~ with many top popular entertainers on a mission!
SAFE DAY EVENTS ~ safe hip trendy social educational events
DRINK DETECTIVES ~ www.drinkdetective.com
CEOSPACE ~ www.ceospace.net, and www.superteaching.org
A MATTER OF TIME ~ movie/book/redemption program
WWW.YAKTIVATE.COM ~ podcast hub
ZTV ~ zero tolerance venues
ExPERIENCE THE GAME ~ global transformation game.
and scores of related services and products.
BREC is formed as a C Corporation for the purpose of promoting a culture of protocols and breakthrough modalities that promote "safe" and healthy lifestyles, as well as having VIP WORK/LEISURE places featuring virtual business centers along with the comforts of home. Our intention is to create a "winning" entertainment brand and become part of a lifestyle that will evoke a certain respect or emotion from the consumer. Brands like the Beatles, Elvis, Star Wars, for example have gone beyond brand status by creating such a strong link to their customers that the customer is willing to display the icon on their garment, attend fan festivals, or line up at midnight for the next product. "Lifestyle" brands weave themselves into the lives of their customers, and these entertainment brands deliver superior results in the marketplace, and present a model worth emulating. This is what we aim to do for our customers.
Elegant experiences for patrons range from the latest technology and protocols for musical recording, video, CD, web, and multi-media to a pampered cutting-edge lifestyle experience. Beginning with properties, this project has multiple, simple revenue generators that reduce risk, increase and maintain rapid growth potential.
Special events, entertainment, education, related products and services, personal, celebrity and professional appearances, WEB branding and product distribution is our focus. BREC is developing capital and has spent 21 years test-marketing entertainment products of musicians and celebrities on Oahu Channel 52, Fridays, 7:30 PM, and since 2004, Buckz Boyz Band (www.buckzboyz.com) have been collecting sponsors, advertisers, and feedback from customers.
Market:
Elegant experiences for patrons range from the latest technology and protocols for musical recording, video, CD, web, and multi-media to a pampered cutting-edge lifestyle experience. Beginning with properties, this project has multiple, simple revenue generators that reduce risk, increase and maintain rapid growth potential.
Special events, entertainment, education, related products and services, personal, celebrity and professional appearances, WEB branding and product distribution is our focus. BREC is developing capital and has spent 21 years test-marketing entertainment products of musicians and celebrities on Oahu Channel 52, Fridays, 7:30 PM, and since 2004, Buckz Boyz Band (www.buckzboyz.com) have been collecting sponsors, advertisers, and feedback from customers.
Market:
Research is ongoing, and preliminary information indicates a recession proof multi-billion dollar industry is experiencing dynamic growth nationwide. Buck and Marilyn Rodgers, as educators and entertainers have a proven track record in owning and operating B & B's, providing entertainment and video programs such as infomercials, special corporate events, commercials, weddings, memorials, and have pioneered health ed programs such as water birthing (1981). They are Melaleuca Senior Directors, and music promoters. They can discuss market particulars. A three-prong marketing approach utilizing entertainment as the attraction, education to build awareness, and "winning" related products and services is being organized.
Management Team: Both a Board of Directors and Advisory Board are under development. Letters of intent, interest, and agreements are being collected. Teams of individuals with extensive background in business, marketing, branding, finance, etc. are being interviewed for advisory board positions, pro bono, for a period of time while a balance sheet is developed and assets are acquired.
Sequence:
Seed capital round, bank accounts, HR accounts, operations accounts, intellectual property (trademarks, service marks, copyrights), legal entities for SAFE DAY, BUCKZ BOYZ, BY CONSENT ONLY, etc., part time assistants, and advisory board. Other Activities: legal compliance and tracking, accounting systems and accounts, service provision and product distribution, market research, professional services (CPA, attorney, strategic and business planning professionals, etc.), strategic plan, business plan, packaging and branding strategy, first round capital compliance.
Current BREC revenue sources have been and will continue to be Buckz Boyz Musical Performances, Buckz Boyz Cds, DVDs, Advertisers and Sponsors, Television Shows, Ringtones, Affiliated Products on www.buckzboyz.com, Buck Rodgers Entertainment, Promotional Events, reproduction of Cds, DVDs, rental income. New income sources are as exclusive distributors of Drink Detectives, Safe Day Packs, and in setting up strong strategic alliances.
Notice:
Any information mentioned or attached by Buck Rodgers Entertainment Corporation (BREC) on this website has not been verified for its accuracy. It is not for use as a primary basis of investment decisions nor is it to be construed to meet the needs of any investor. Any action that you take with respect to the mentioned Company or Companies should be taken based on your own due diligence review. This is not a representation or a solicitation of an offer to sell or buy any security. Any securities to which this material refers may not be eligible for solicitation in all States. BREC, its officers, advisors, affiliates, consultants, employees, and or family members may own, buy, or sell securities and have an interest in the Company represented. Opinions are subject to change and past performance does not guarantee future results. The Company's actual results may differ materially from those noted above due to a variety of circumstances. Forward looking statements involve risks and uncertainties with respect to future events and a Company's plans and expectations may not be achieved. BREC has not provided legal, tax, or investment advice, therefore consult your own legal, tax, and investment advisors with respect to this matter. BREC is not a licensed broker/dealer nor is it acting in that capacity.
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Management Team: Both a Board of Directors and Advisory Board are under development. Letters of intent, interest, and agreements are being collected. Teams of individuals with extensive background in business, marketing, branding, finance, etc. are being interviewed for advisory board positions, pro bono, for a period of time while a balance sheet is developed and assets are acquired.
Sequence:
Seed capital round, bank accounts, HR accounts, operations accounts, intellectual property (trademarks, service marks, copyrights), legal entities for SAFE DAY, BUCKZ BOYZ, BY CONSENT ONLY, etc., part time assistants, and advisory board. Other Activities: legal compliance and tracking, accounting systems and accounts, service provision and product distribution, market research, professional services (CPA, attorney, strategic and business planning professionals, etc.), strategic plan, business plan, packaging and branding strategy, first round capital compliance.
Current BREC revenue sources have been and will continue to be Buckz Boyz Musical Performances, Buckz Boyz Cds, DVDs, Advertisers and Sponsors, Television Shows, Ringtones, Affiliated Products on www.buckzboyz.com, Buck Rodgers Entertainment, Promotional Events, reproduction of Cds, DVDs, rental income. New income sources are as exclusive distributors of Drink Detectives, Safe Day Packs, and in setting up strong strategic alliances.
Notice:
Any information mentioned or attached by Buck Rodgers Entertainment Corporation (BREC) on this website has not been verified for its accuracy. It is not for use as a primary basis of investment decisions nor is it to be construed to meet the needs of any investor. Any action that you take with respect to the mentioned Company or Companies should be taken based on your own due diligence review. This is not a representation or a solicitation of an offer to sell or buy any security. Any securities to which this material refers may not be eligible for solicitation in all States. BREC, its officers, advisors, affiliates, consultants, employees, and or family members may own, buy, or sell securities and have an interest in the Company represented. Opinions are subject to change and past performance does not guarantee future results. The Company's actual results may differ materially from those noted above due to a variety of circumstances. Forward looking statements involve risks and uncertainties with respect to future events and a Company's plans and expectations may not be achieved. BREC has not provided legal, tax, or investment advice, therefore consult your own legal, tax, and investment advisors with respect to this matter. BREC is not a licensed broker/dealer nor is it acting in that capacity.
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Table of Contents ~ November 2007
Volume II
3. Benefits by Buckz Boyz ~ here's what we do & what we'd like!
2. SAFE DAY EVENTS (Please RSVP to confirm), Nov. 20, '07
1. Buckz Boyz prepare for CEO Retreat, LA, 12/9-18/07
Volume I
10. Buckz Boyz voted #1, November 2007
9. Paradise Point Estates and Buck Rodgers Entertainment Corp.
8. Work/Leisure Vacation Destination
7. Healing Love Foundation, October 2007
6. Vision Team, October 2007
5. Blue Angels Air Show, October 2007
4. CeoSpace, October 2007
3. Safe Day Events, September 2007
2. Buckz Boyz, August 2007
1. The Drink Detective, July 2007
BLAST OFF!!!!
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~~Volume II~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
3. What BUCKZ BOYZ (*808-232-6152) will do for you:
1- Build an alliance with your company for SAFE DAY Events.
www.safedayevents.com is our splash website. See tab here on www.buckzboyz.com for current updates. At the moment we are building concise negotiations with Bloomsbury Innovations, the company in London manufacturing Drink Detectives.
2- Promote your company within our advertising ~ print, radio, tv, web.
3- Find sponsors and advertisers for your company.
4- Find artists and performers for your company, if need.
5- Perform to the best of Buckz Boyz ability as great role models.
6- Donate prize(s) for your company....CDs, T-Shirts.
II. Here's BUCKZ BOYZ wish list:
1- Our name (logo) in YOUR media advertising as a celebrity sponsor,
as much as possible, from the start. We have a small postcard saying, "Buckz Boyz mission is to create a culture that promotes healthy living" for www.safedayevents.com. Safe Day Packs are coming out w/ Drink Detectives as a pre-sale intention.
2- Appear as celebrity promoters in media in print, tv, radio, web.
3- MC mentions Buckz Boyz throughout the event (script provided).
4- Pre-arrange for our company, Buck Rodgers Entertainment's
to videotape highlights, edit, and produce DVD to pre-sell to sponsors, performers, participants, etc.
5- Space for our own t-shirts, cd's, products or a place for our own table.
6- Allow us to post our banners for SAFE DAY Event and Buckz Boyz.
7- Opportunity to perform acoustic, unplugged version of our music
for after-party your future events based on your satisfaction.
Marilyn Rodgers for 808-232-6152
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2. SAFE DAY EVENTS ( please phone to confirm)
From Marilyn Rodgers, 808-232-6152,
emcc@hawaii.rr.com
SAFE DAY EVENTS, featuring Drink Detectives
and BUCKZ BOYZ BAND
1) November 30, Friday, 6 - 9 PM
Kailua, Hawaii....please RSVP 808-232-6152
food, fun, friendship!
2) December 29, 2007
7 PM, Rossi's Pizza, SAFE DAY EVENT
156 S. Rancho Santa Fe Rd.
San Mateo, California
Denise 1-951-837-0858
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1. PREPPING FOR LA IN DECEMBER!
Buckz Boyz will be venturing off the island together the end of 2007 to advance their careers and to launch Drink Detectives and SAFE DAY Events. There is alot to be done, so they are actively seeking a team ~ maybe the rest of the Bucks Boys will be right there to partner up!!!!
Buckz Girls too, where are you!? Our mentor BJ says, then we can just call the band "Buckz", some of which we desperately need right now (always on time) for December!!!!
~~Volume I. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
10. November 1, 2007
Buckz Boyz voted #1 in their category on www.ourstage.com! Check out the ratings and the opportunity they have now!
From Our Stage:
Hey!
Congratulations on landing #1 on the Reggae channel on OurStage for October. You'll be hearing from our Community Dept. about prizes and cash. Make sure to get back to them as soon as possible to ensure quick delivery of the prizes.
Thanks so much, and again congratulations! Look forward to hearing from you. Drop me an email if you have any questions.
Cheers,
Julie Pham
ejblog.ourstage.com
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9. Paradie Point Estates & Buck Rodgers Entertainment Corp.
We have an interest in partnering up to have
our BREC Work/Leisure Vacation Destination at www.paradisepointestates.com. Take a look and see how amazing this project is and will be for all of us to benefit from. Let's help get together with Steve
& Alma and make dreams come true!
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8. Work/Leisure Vacation Destination
Dr. Stanley is coming from London to visit us. He is the owner/inventor of the Drink Detectives. Here is a sample of how he is spending 48 hours with us!
Maybe you'll be next! Let me know.
www.kailua.cc ~ this home with splendid rooms and roman baths,
minimum week reservations are available, right on Kailua Beach.
Let me know...sleeps about a dozen....around $1200/night.
MONDAY arrival:
(1) 8:30 PM - Right from the airport, we'll visit our airport office at the Airport Center Building (1 minute away) Wyland's paintings cover the outside walls of 9 stories on all 4 sides! We'll take a look at our 10-minute capital presentation power point there. Meet Sal Hernandez, A Touch of Excellence, our graphics biz man for our projects.
(2) Monday evening: "Home Away From Home"....only a few minutes
from BREC's home, so stop by to meet legendary Buck Rodgers and Buckz Boyz. Plane rides can be weary, so straight to the kailua.cc house, if you please. Full moon and soft breezes, sunsets and waves lapping the sensational shoreline.
TUESDAY:
(1) Wake up, walk, and swim on the beach, R&R.
(2) 7 AM - (a) Breakfast at Business Network International Meeting at Koolau Gold Course, or (b) we can have carrot pancakes at the Cinnamons (not Cinnabuns, please) the best restaurant in Kailua, or (c) have homegrown coffee right on the beach from the Kalapawai Country Store. (Your Choice!)
(3) 10 AM - Marilyn seriously reviews business and leisure goals and will have a heart-to-heart, and head-to-head discussion with our visitor(s).
(4) 11AM - After a little bit of morning sightseeing, we will have a chance to be on conference calls in our home office with members of the team, perhaps Corporate Attorney Cathryn and COO Marcie. If there are any questions, we can confer further with Licensing Specialist Rand, and Manufacturer/Distributor/Marketer Chip from Pro Star.
(5) Afternoon ~ Awesome fresh grown snacks, coconut juice, fresh picked & squeezed lemonade, and whatever pleases you with the Rodgers Family.
(6) 6 PM - CEOSPACE has an intro meeting on Tuesdays with guest speaker Rolf from Alabama Home Office (this week). We can visit there, or bypass this depending on our work need....or just enjoy the time here in Hawaii strolling our scenic drive 1/4 mile down to "The Shack" or the other direction to "Down To Earth".
(7) 8 PM - Dinner and light entertainment at the top of the Waikiki Sheritan "Hanohano Room" with a spectacular view of Waikiki and fantastic live "starlight" music with very important friends who will sponsor and advance our SAFE DAY EVENTS. Music business associate Ken (was imported to Hawaii for the Honolulu Symphony Horn Section) and Kenji (of BMW dealership) interested in live streaming our events (future) and providing us with videophones!!!
WEDNESDAY:
(1) wake up, walk and swim on beach & R&R.
(2) Tentative meeting scheduled with Mayor Mufi and others on our local hawaii team in Honolulu. Confirming later tomorrow.... Isaac (special assistant for Mayor called and said "yes" to helping with SAFE DAY EVENT). Mufi Hanneman is sponsoring an event today at the Waimanalo Country Fair where Buckz Boyz will be performing for 20K. I made banner ads for Drink Detective, Yaktivate, and have our sponsors banners ready to roll out on the fence ~ get your banner ad to us soon!
(3) NOON- Leutenant "Glitch" who put on the Blue Angels Show is taking 3 of us on a private flight all around the islands. Perhaps you'll be up for a private plane ride with the Boyz.....if not, we'll have a few hours to chat and play in the sand and surf.
(4) 3:30 PM - meet with Kehau, Financial Officer for Non-Profits and President of CEOSPACE Hawaii. Our guest says he will be coming to the December Forum....perhaps we can speak to Kehau and get the early discount.
(5) 4:30 PM - Buckz Boyz 15-minute showcasing at our home music studio ~ the newest and the best live music from the islands.
(6) Leave for airport.....be there by 6:15 pm or so ~ a worldwind trip to change the world....How does all this sound, Captain!!!! When are YOU all coming!!!
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7. 10/17/07 - Healing Love Foundation
Let me know if you would like to subscribe to a weekly newsletter to support the "Healing Love Foundation" to help individuals with cancer, desease, or those who are victims of sexual assault and robbery. I went through a drink spiking in 1977 which I believe caused the premature birth (3 months early) of my son David. Little did I know then that I would feel so strongly passionate about the Drink Detective 30 years later. To deposit monetary support into Buck Rodgers Entertainment Corporations V-Account, (501-C3 CityWorks), contact me by email at emcc@hawaii.rr.com or directly phone me at 808-232-6152. I assure you these funds will go to Kelli, Fran, Maggie, and others I know (first and foremost) to assist them in their recovery. They each have logical goals and a plan in place. Aloha, Marilyn
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6. 10/14/07 Vision Team
October 14, 2007 - We have a VISION TEAM Meeting every Monday at 6 PM HT. Call 1-308-344-6400, passcode 608808#. RSVP if you want to participate. In the not too distant future, I anticipate having conference calls for team members, distributors, educators, business persons, entertainers, etc. Please let me know how you would like to help by emailing emcc@hawaii.rr.com or info@buckzboyz.com.
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5. 10/13/07 Blue Angels Air Show
October 13, 2007 - Go to the Media Tent at Air Show (middle of show on air strip side of event) ~ gates open early, show starts at 11 AM, there will be a Sergeant there who will take your name (let them know you are Buckz Boyz guest), and have fun! The show is ours to share and of course, come to the C5 at 4 PM for the musical performance of the BUCKZ BOYZ, and avoid the traffic jam.....see you there.......!
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4. 10/9/07 CEO SPACE FORUM
October 9th, 2007 The CEOSPACE FORUM provided me with another level of support and instruction. Details are forthcoming. Just know that SAFE DAY EVENTS, The DRINK DETECTIVES, and BUCKZ BOYZ have teamed up and are moving forward, by consent only (By God's Consent). A major and very important meeting of the minds will be happening from October 22-24 as the foundation is built to blast off this program. Right now, Richard and Sally are here in Oahu from www.oneproductions.com. RSVP 232-6152 to attend a meeting for those who would like to participate in the making of Glorious Wings. If you would like to have a music video for your band, or other project. Sal, from a Touch of Excellence, is working to get the banner ads ready for the Blues on the Bay Air Show....so get there and blast off with us!!!
Aloha, Mar
BUCKZ BOYZ are privileged and selected to entertain at the "BLUES ON THE BAY" Air Show www.bluesonthebay.org ~ BLUE ANGELS AND NAVY LEAP FROGS, AND MORE on October 13-14th at MCB Kaneohe.....
1- The band plays at the end of the roaring sensational show
at 4:30 PM Sunday from the back of a C17 jumbo plane on the airfield!
2- We are offering FANS a chance to have all-you-can-eat food and alcohol or non-alcohol in the MEDIA CHALET center stage of the show (tented and shaded). MUST RSVP if you want to be there with us for this sensational
performance of the Blue Angels, and the Navy Leap Frogs, otherwise the event is FREE and crowds will be everywhere!.
3- Your BANNER ADS will be displayed on our chalet
and on our stages for the 100,000 expected show-goers to see.
If you haven't arranged that yet with us, there is still plenty of
time to get an ad done but you have to hurry!
It's almost October already, and I am off to the CEOSPACE Forum in LA.
See you there, and talk with me soon about emailing your logo
for an ad in time for this big show! And more to come!!!
From Buck Rodgers Entertainment!!!! 808-263-1136 (Buck)
Buckz Boyz 808-295-4982 (Jai), or 808-258-1403 (Danny)
SAFE DAY EVENTS 808-232-6152 (Marilyn)
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3. 9/28/07 SAFE DAY EVENTS
CALL TO ACTION!!!!! 1-319-741-8100, 608808# on Mondays at 5 PM Hawaii Time....11 PM Eastern Time.
MOM has a team that meets every Monday on a conference call line with Fran McGee (Healing Love Foundation) and Harris Warren (elev8america.com) to plan and develop SAFE DAY EVENTS. She is having these regular calls and you are welcome to join the team. Doing it all takes money, time, and commitment, but 1% of 100 people is better than 100% of her! If you just want to peek into the call....feel welcome....just introduce yourself, and maybe MOM's team will mutually help you.
GIVE HER A CALL anytime at 808-232-6152 OR EMAIL emcc@hawaii.rr.com.
The mission of Buckz Boyz is to create and promote healthy living around the world through music, education, events, products and services. We want to be able to work, play, and live without risky behaviors. Not extreme sports and activities per se, but behaviors like over-drinking, drinking and driving, drugs, unsafe sex, and all the works of the flesh that create anger and ill health. There are better things to focus on than these at-risk things, such as learning to be more loving, more joyful, more peaceful, more kind, having patience, being good, having faith, being mild, and things like these.
SAFE DAY is about saving humans just as EARTH DAY is for the environment. My mom wants to cultivate a place where people can feel safe going out in social circles no matter where they are. Good social circles helps build good communities with good businesses that people will visit to eat, spend their money, and play in.
One product we are endorsing is a unique product, The Drink Detective.
It is available now for wide distribution. We want to also make a SAFE DAY PAK with songs, videos, interactive internet television, games, web clubs, and events for everyone of all ages. Why do we want to do this? Because we are not alone and want to help others. MAY WE GET ON OUR SOAP BOX FOR A MINUTE?
Parents, educators and professionals (young and old) are passionate about staying safe in today’s fast changing world. Having a SAFE DAY and deterring negative drug outcomes is our mission, right?
HERE'S ONE OF THE PROBLEMS WE FACE EVERYWHERE WE GO!
DRUGS! And did you know that drink spiking is on the rise, a 33% increase from 2002 to 2005. Of those reported, 85% are women and 15% are men. Often they secondarily become victims of kidnapping, robbery, rape, DUI, identity theft, violence, and other bodily harm as a result of being drink spiked. Because these crimes tend to be unreported, it is difficult to assess actual damages as a result of drink spiking but we can't keep shuffling it under the carpet or burying it in the sand, can we? It does not have to be an alcoholic drink to be spiked, you know?
SOLUTION
Our team believes that having this drink tester combined with safety education, and an entertaining and fun-filled SAFE DAY PACK and a SAFE DAY Campaign is an effective way to attract and motivate sufficient social networks to reduce at-risk behaviors in our target market. Venues include college campuses, high schools, event locations, teen clubs, and social establishments, such as bars, restaurants and clubs.
THE DRINK DETECTIVE
Drink Detectives are available as single units, 2 units per pack, a dozen units per box, and as a hanging strip, and you can view more detailed information on www.drinkdetective.com
SAFE DAY PACKS
A full educational SAFE DAY PACK will contain Drink Detectives, an enhanced DVD/CD of popular related music and entertainment by local and famous celebrities, candid interviews, web memberships to shows and concerts, and access to related products and services.
TEAM SUPPORT
An experienced and professional team is developing a generous revenue model and expansive sales cycles to benefit our customers and those who team up with us. Wanna help?
COMPETITION
There are no other products available resembling The Drink Detective. One product exists but it only tests for 2 drugs. Our product effectively tests for 60 known drugs including amphetamines, cocaine and ecstacy. To our knowledge, no team has successfully and thoroughly marketed a drink tester with safety education and an awareness campaign as we plan to do.
MARKETING
Distribution will be effective through Home Shopping TV Network, colleges, community agencies and organizations. State, City, and County officials invite collaboration. Film and media celebrities, vendors, and retailers want to participate. Affiliation agreements will financially benefit supporters through multiple profit centers.
ADVERTISING
Web affiliates will reach broad markets via expansive state-of-the-art networks. Traditional advertisers and multi-media advertising resources are also planned.
PLANS
Multi-faceted advisory team meets five times per year in Los Angeles at CEO SPACE (www.ibiglobal.com), and regularly by phone/web conferencing.
COSTS (this example subject to change)
(1) 100,000 DRINK DETECTIVES costs $2.50 each,
sells for $4.50, grosses $450K. We are great at business, and will
have plenty to give back to those who help us now!!!
(2) 100,000 SAFE DAY PACKS costs $25.00 each,
sells for $50.00, grosses $5 million With this kind of profit, we
stand to be part of a great big effort to make things better.
Turn Key Business is available at this time. Interested business persons, please inquire. Percentage of proceeds WILL benefit worthwhile local programs and a SAFE DAY Foundation is intended to be established.
FIRST PHASE
Raise & build our corporate structure, sequence plan for success.
SECOND PHASE
Plan, protect, maintain and grow a state of the art social arts program
and company to decrease at risk behaviors and increase healthy relationships.
Multiple profit centers and affiliations become firm and profitable.
THIRD PHASE
Expand nationally and internationally.
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2. 8/07 BUCKZ BOYZ
BUCK RODGERS ENTERTAINMENT CORPORATION (BREC) is a development company based in Kailua Hawaii with a business strategy promoting safety, health, ecology & wellness to a culture of fans who will ultimately benefit and enjoy socializing, working together, and choosing
healthy lifestyles without "at-risk" behaviors. At this time, BREC promotes:
BUCKZ BOYZ BAND (www.buckzboyz.com) & top popular Hawaiian Entertainers on a mission!
SAFE DAY EVENTS (safe hip trendy entertaining social events, "By Consent Only" Fund on website above)
DRINK DETECTIVES (www.drinkdetective.com ~ flagship product detects 60 drugs, crime prevention & related products & services)
CEOSPACE (www.ceospace.net, ibiglobal & www.superteaching.org)
RESTORING MY FATHER'S HONOR (movie by Impello Films, Elvis's Step Bro)
A MATTER OF TIME (movie/book/redemption program after prison)
e-Xperience Games, Think-A-Lot Games, Mr. Safety Books and Seminars,
WWW.YAKTIVATE.COM (podcast hub), and many other "winning" related products and services.
ExPERIENCE THE GAME (a game to transform by opening communication to advance yourself and others.)
Overview: BREC is formed as a C Corporation for the purpose of promoting a culture of protocols and breakthrough modalities that promote "safe" and healthy lifestyles, as well as having VIP WORK/LEISURE places featuring virtual business centers along with the comforts of home. Our intention is to create a "winning" entertainment brand and become part of a lifestyle that will evoke a certain respect or emotion from the consumer. Brands like the Beatles, Elvis, Star Wars, for example have gone beyond brand status by creating such a strong link to their customers that the customer is willing to display the icon on their garment, attend fan festivals, or line up at midnight for the next product. "Lifestyle" brands weave themselves into the lives of their customers, and these entertainment brands deliver superior results in the marketplace, and present a model worth emulating. This is what we aim to do for our customers.
Elegant experiences for patrons range from the latest technology and protocols for musical recording, video, CD, web, and multi-media to a pampered cutting-edge lifestyle experience. Beginning with a 12,000 square foot property with 4 bedrooms, swimming pool, privacy suites, spectacular views, and vacation opportunities, this project has multiple, simple revenue generators that reduce risk, increase and maintain rapid growth potential.
Special events, entertainment, education, related products and services, personal celebrity and professional appearances, WEB branding and product distribution is our focus. BREC is developing capital and has spent 21 years test-marketing entertainment products of musicians and celebrities on Oahu Channel 52, Fridays, 7:30 PM, and since 2004, Buckz Boyz Band (www.buckzboyz.com) have been collecting sponsors, advertisers, and feedback from customers.
Market: Research is ongoing, and preliminary information indicates a multi-billion dollar industry is experiencing dynamic growth nationwide. Buck and Marilyn Rodgers, as educators and entertainers have a proven track record in owning and operating B & B's, providing entertainment and video programs such as infomercials, special corporate events, commercials, weddings, memorials, and have developed pioneering health ed programs such as water birthing and are Melaleuca Senior Directors, and promoters of various musical groups. They can discuss market particulars. A three-prong marketing approach utilizing entertainment as the attraction, education to build awareness, and "winning" related products and services is being organized.
Management Team: Both a Board of Directors and Advisory Board are under development. Letters of intent, interest, and agreements are being finalized. Teams of individuals with extensive background in business, marketing, branding, finance, etc. are being interviewed for advisory board positions, pro bono, for a period of time while a balance sheet is developed and assets are acquired.
Sequence: seed capital round, bank accounts, HR accounts, operations accounts, intellectual property (trademarks, service marks, copyrights), legal entities for SAFE DAY, BUCKZ BOYZ, BY CONSENT ONLY, etc., part time assistants, and advisory board. Other Activities: legal compliance and tracking, accounting systems and accounts, service provision and product distribution, market research, professional services (CPA, attorney, strategic and business planning professionals, etc.), strategic plan, business plan, packaging and branding strategy, first round capital compliance.
Current BREC revenue sources are Buckz Boyz Musical Performances, Buckz Boyz Cds, DVDs, Advertisers and Sponsors, Television Shows, Ringtones, Affiliated Products on www.buckzboyz.com, Buck Rodgers Entertainment, Promotional Events, reproduction of Cds, DVDs, rental income. Work-in-progress income sources are as exclusive distributors of Drink Detectives, Safe Day Packs, and in various strategic alliances.
Notice: Any information mentioned or attached by Buck Rodgers Entertainment Corporation (BREC) on this website has not been verified for its accuracy. It is not for use as a primary basis of investment decisions nor is it to be construed to meet the needs of any investor. Any action that you take with respect to the mentioned Company or Companies should be taken based on your own due diligence review. This is not a representation or a solicitation of an offer to sell or buy any security. Any securities to which this material refers may not be eligible for solicitation in all States. BREC, its officers, advisors, affiliates, consultants, employees, and or family members may own, buy, or sell securities and have an interest in the Company represented. Opinions are subject to change and past performance does not guarantee future results. The Company's actual results may differ materially from those noted above due to a variety of circumstances. Forward looking statements involve risks and uncertainties with respect to future events and a Company's plans and expectations may not be achieved. BREC has not provided legal, tax, or investment advice, therefore consult your own legal, tax, and investment advisors with respect to this matter. BREC is not a licensed broker/dealer nor is it acting in that capacity.
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1. 7/07 THE DRINK DETECTIVE
Stanley Grossman, Bloomsbury Innovations Ltd Email: "mailto:sig@drinkdetective.com" sig@drinkdetective.com and Marilyn Rodgers, Master Educator and Representative for Buck Rodgers Entertainment Corporation, 808-232-6152, emcc@hawaii.rr.com have joined forces and our offering opportunities to others in every faceet of this project. There are so many lady celebrities who we could approach to help us promote this product. A few men who come to mind are John Walsh of "America's Most Wanted" and
Duane "Dog" Chapman, The Bounty Hunter (#1 on NY Times Best Seller list and television personality). Buckz Boyz Band and SAFE DAY Events will begin as the marketing arm of The Drink Detectives.
BACKGROUND Drink spiking is a horrible crime and it is growing. The non-profit Roofie Foundation which operates a drug-rape hotline in the UK reports about 1,000 drug rapes a year in the UK and this is a fraction of the true total as most such crimes go unreported. In September 2004 the Guardian newspaper reported on the results of a joint study with Channel 4 that found that 25% of all women surveyed had had a drink spiked at some time in their lives.
American Statistics indicate a woman is raped every 2 minutes, according to the U.S. Department of Justice. The FBI estimates that 72 of every 100,000 females in the United States were raped last year. (Federal Bureau of Investigation, Uniform Crime Statistics, 1996.) One of the most startling aspects of sex crimes is how many go unreported. The most common reasons given for not reporting these crimes are the belief that it is a private or personal matter and the fear of reprisal from the assailant. According to the U.S. Department of Justice at least 45% of rapists were under the influence of alcohol or drugs. 47% of rapes, the victim sustained injuries other than rape injuries, including robbery. Half of all rape victims are in the lowest third of income distribution; half are in the upper two-thirds. (Violence against Women, Bureau of Justice Statistics, U.S. Dept. of Justice, 1994.) According to rape crisis agencies, 84% of rape victims do not report the offense to the police. Additionally, drug spiking goes largely unreported and does not even have a crime category. We believe it is the largest unreported crime of the last quarter century. Victims of rap, robbery, and drink spiking often manifest long-term symptoms of chronic headaches, fatigue, sleep disturbance, recurrent nausea, and decreased appetite.
THE PRODUCT The Drink Detective consists of three tests that detect the three groups of drugs used to spike drinks. The drugs are GHB, ketamine and the benzo group that includes Rohypnol (slang name roofie). There is no other product anywhere in the world that tests for all these drugs. The tests come in a credit-card sized trifold and a pipette for putting drops of drink on the card. It takes a few seconds to carry out and is 100% reliable in the sense that if there is a drug in a drink in sufficient concentration to be harmful, the Drink Detective will pick it up. The Drink Detective is protected by two patent applications now in the national phase in the US and Europe.
THE DETERRENCE PROGRAM Experience has shown that when the Drink Detective is given out in bars, pubs and clubs or random testing takes place, incidences of drink spiking drop to zero. We have police endorsements of the program from Reading and Poole (Dorset). In Christmas 2006 the police in Neath Port Talbot in Wales handed out 1,000 Drink Detectives and put warning posters and stickers in licensed premises. The result was a 15.3% reduction in all sexual assaults. Other reports indicate that the increased awareness generated by this program results in significant reductions in all drink related crimes. One additional bonus for a pub or club using the Drink Detective has been an increase in profits as, under the program, women drinkers feel safer and come in greater numbers.
THE MARKET The market for the Drink Detective includes bars, pubs and clubs. There are over 100,000 licensed premises in the UK alone and each of these are potential users—both to increase safety and to make additional profits by reselling the DD.
Police forces
Individual drinkers of all ages (non-alcohol or alcohol). The DD can be sold in pharmacies, supermarkets, gas station and, indeed, everywhere consumer items are sold.
Student groups
MANAGEMENT The MD and 80% shareholder is Dr Stanley Grossman. Dr Grossman was formerly a professor of mathematics and author of about 40 mathematics textbooks. In 1996 he founded Rocky Mountain Traders Ltd which produced a revolutionary CD labelling device called the PressIT. By 1998 the PressIT was generating profits in excess of £1 million/year. The company stopped trading in 2003. Dr Grossman co-founded Bloomsbury Innovations Ltd in October 2003 with Jim Campbell—owner and MD of SureScreen Diagnostics in Derby. SSD is a pre-eminent drug-testing company and has contracted to supply the Drink Detective exclusively to BIL at cost. Mr Campbell is the other shareholder and director of BIL. He is a forensic chemist who developed the benzo test.
FINANCIAL Since the Drink Detective was launched in April 2004, BIL has operated on a shoestring. Mr Campbell, through SSD, has borne the costs of production and bookkeeping. Dr Grossman has run marketing and sales. Apart from the initial launch, no money has been invested in marketing and sales. Total sales to date have been about 200,000 units. To the end of March 2007 the company had a loss of £27,000 or $54,000.
PROJECTIONS AND POST FUNDING VALUATIONS
Five year sales and profit projections have been prepared based on market penetration in various sectors in the UK and US only. For example, it has been conservatively assumed that market penetration in UK drinking establishments will be 0.3% in Year 1, 1% in Year 2 and 2%, 3% and 4% in Years 3, 4 and 5, respectively. Carrying this over into all markets in the UK and US lead to revenue projections of £1.8 million or $3.6 million in Year 1 and revenues in Years 2-5 of, respectively, £5.6 million or $11.2 million, £16.7 million or $33.4 million, £24.7 million or $49.4 million and £33.1 million or $66.2 million.
These projections do not take into account sales in Australia, Canada, Europe and other markets. Assuming a valuation of five times annual profits, the projected valuation of BIL in five years is in excess of £80 million or $160 million.
Full Business Plan is available for The Drink Detective, as well as Marketing Venture from Buck Rodgers Entertainment Corporation (BREC), Kailua Hawaii who have entered into negotiations with Way Point Bio-Medical, and a distribution agreement with Bloomsbury Innovations Ltd. BREC has a unique 3-prong approach to marketing related safety, health, & wellness products including "green" products using entertainment as the attraction, education to build awareness, and "winning" related products and services including The Drink Detective to build and maintain a culture of fans who appreciate events (SAFE DAY EVENTS) without fear of at-risk behaviors. Duane Dog Chapman, The Bounty Hunter is a celebrity they have ingeniously approached and who now is open to a contract offer. Bloomsbury Ltd. believe BREC is definitely on the right track. We invite your support for this great endeavor, therefore contact us! 808-232-6152 (DIRECT), info@buckzboyz.com.
BUCK RODGERS ENTERTAINMENT CORPORATION (BREC) is a development company based in Kailua Hawaii with a business strategy promoting safety, health, ecology & wellness to a culture of fans who will ultimately benefit and enjoy socializing, working together, and choosing
healthy lifestyles without "at-risk" behaviors. At this time, BREC promotes:
BUCKZ BOYZ BAND (www.buckzboyz.com) & top popular Hawaiian Entertainers on a mission!
SAFE DAY EVENTS (safe hip trendy entertaining social events, "By Consent Only" Fund on website above)
DRINK DETECTIVES (www.drinkdetective.com ~ flagship product detects 60 drugs, crime prevention & related products & services)
CEOSPACE (www.ceospace.net, ibiglobal & www.superteaching.org)
RESTORING MY FATHER'S HONOR (movie by Impello Films, Elvis's Step Bro)
A MATTER OF TIME (movie/book/redemption program after prison)
e-Xperience Games, Think-A-Lot Games, Mr. Safety Books and Seminars,
WWW.YAKTIVATE.COM (podcast hub), and many other "winning" related products and services.
ExPERIENCE THE GAME (a game to transform by opening communication to advance yourself and others.)
Overview: BREC is formed as a C Corporation for the purpose of promoting a culture of protocols and breakthrough modalities that promote "safe" and healthy lifestyles, as well as having VIP WORK/LEISURE places featuring virtual business centers along with the comforts of home. Our intention is to create a "winning" entertainment brand and become part of a lifestyle that will evoke a certain respect or emotion from the consumer. Brands like the Beatles, Elvis, Star Wars, for example have gone beyond brand status by creating such a strong link to their customers that the customer is willing to display the icon on their garment, attend fan festivals, or line up at midnight for the next product. "Lifestyle" brands weave themselves into the lives of their customers, and these entertainment brands deliver superior results in the marketplace, and present a model worth emulating. This is what we aim to do for our customers.
Elegant experiences for patrons range from the latest technology and protocols for musical recording, video, CD, web, and multi-media to a pampered cutting-edge lifestyle experience. Beginning with a 12,000 square foot property with 4 bedrooms, swimming pool, privacy suites, spectacular views, and vacation opportunities, this project has multiple, simple revenue generators that reduce risk, increase and maintain rapid growth potential.
Special events, entertainment, education, related products and services, personal celebrity and professional appearances, WEB branding and product distribution is our focus. BREC is developing capital and has spent 21 years test-marketing entertainment products of musicians and celebrities on Oahu Channel 52, Fridays, 7:30 PM, and since 2004, Buckz Boyz Band (www.buckzboyz.com) have been collecting sponsors, advertisers, and feedback from customers.
Market: Research is ongoing, and preliminary information indicates a multi-billion dollar industry is experiencing dynamic growth nationwide. Buck and Marilyn Rodgers, as educators and entertainers have a proven track record in owning and operating B & B's, providing entertainment and video programs such as infomercials, special corporate events, commercials, weddings, memorials, and have developed pioneering health ed programs such as water birthing and are Melaleuca Senior Directors, and promoters of various musical groups. They can discuss market particulars. A three-prong marketing approach utilizing entertainment as the attraction, education to build awareness, and "winning" related products and services is being organized.
Management Team: Both a Board of Directors and Advisory Board are under development. Letters of intent, interest, and agreements are being finalized. Teams of individuals with extensive background in business, marketing, branding, finance, etc. are being interviewed for advisory board positions, pro bono, for a period of time while a balance sheet is developed and assets are acquired.
Sequence: seed capital round, bank accounts, HR accounts, operations accounts, intellectual property (trademarks, service marks, copyrights), legal entities for SAFE DAY, BUCKZ BOYZ, BY CONSENT ONLY, etc., part time assistants, and advisory board. Other Activities: legal compliance and tracking, accounting systems and accounts, service provision and product distribution, market research, professional services (CPA, attorney, strategic and business planning professionals, etc.), strategic plan, business plan, packaging and branding strategy, first round capital compliance.
Current BREC revenue sources are Buckz Boyz Musical Performances, Buckz Boyz Cds, DVDs, Advertisers and Sponsors, Television Shows, Ringtones, Affiliated Products on www.buckzboyz.com, Buck Rodgers Entertainment, Promotional Events, reproduction of Cds, DVDs, rental income. Work-in-progress income sources are as exclusive distributors of Drink Detectives, Safe Day Packs, and in various strategic alliances.
Notice: Any information mentioned or attached by Buck Rodgers Entertainment Corporation (BREC) on this website has not been verified for its accuracy. It is not for use as a primary basis of investment decisions nor is it to be construed to meet the needs of any investor. Any action that you take with respect to the mentioned Company or Companies should be taken based on your own due diligence review. This is not a representation or a solicitation of an offer to sell or buy any security. Any securities to which this material refers may not be eligible for solicitation in all States. BREC, its officers, advisors, affiliates, consultants, employees, and or family members may own, buy, or sell securities and have an interest in the Company represented. Opinions are subject to change and past performance does not guarantee future results. The Company's actual results may differ materially from those noted above due to a variety of circumstances. Forward looking statements involve risks and uncertainties with respect to future events and a Company's plans and expectations may not be achieved. BREC has not provided legal, tax, or investment advice, therefore consult your own legal, tax, and investment advisors with respect to this matter. BREC is not a licensed broker/dealer nor is it acting in that capacity.
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1. 7/07 THE DRINK DETECTIVE
Stanley Grossman, Bloomsbury Innovations Ltd Email: "mailto:sig@drinkdetective.com" sig@drinkdetective.com and Marilyn Rodgers, Master Educator and Representative for Buck Rodgers Entertainment Corporation, 808-232-6152, emcc@hawaii.rr.com have joined forces and our offering opportunities to others in every faceet of this project. There are so many lady celebrities who we could approach to help us promote this product. A few men who come to mind are John Walsh of "America's Most Wanted" and
Duane "Dog" Chapman, The Bounty Hunter (#1 on NY Times Best Seller list and television personality). Buckz Boyz Band and SAFE DAY Events will begin as the marketing arm of The Drink Detectives.
BACKGROUND Drink spiking is a horrible crime and it is growing. The non-profit Roofie Foundation which operates a drug-rape hotline in the UK reports about 1,000 drug rapes a year in the UK and this is a fraction of the true total as most such crimes go unreported. In September 2004 the Guardian newspaper reported on the results of a joint study with Channel 4 that found that 25% of all women surveyed had had a drink spiked at some time in their lives.
American Statistics indicate a woman is raped every 2 minutes, according to the U.S. Department of Justice. The FBI estimates that 72 of every 100,000 females in the United States were raped last year. (Federal Bureau of Investigation, Uniform Crime Statistics, 1996.) One of the most startling aspects of sex crimes is how many go unreported. The most common reasons given for not reporting these crimes are the belief that it is a private or personal matter and the fear of reprisal from the assailant. According to the U.S. Department of Justice at least 45% of rapists were under the influence of alcohol or drugs. 47% of rapes, the victim sustained injuries other than rape injuries, including robbery. Half of all rape victims are in the lowest third of income distribution; half are in the upper two-thirds. (Violence against Women, Bureau of Justice Statistics, U.S. Dept. of Justice, 1994.) According to rape crisis agencies, 84% of rape victims do not report the offense to the police. Additionally, drug spiking goes largely unreported and does not even have a crime category. We believe it is the largest unreported crime of the last quarter century. Victims of rap, robbery, and drink spiking often manifest long-term symptoms of chronic headaches, fatigue, sleep disturbance, recurrent nausea, and decreased appetite.
THE PRODUCT The Drink Detective consists of three tests that detect the three groups of drugs used to spike drinks. The drugs are GHB, ketamine and the benzo group that includes Rohypnol (slang name roofie). There is no other product anywhere in the world that tests for all these drugs. The tests come in a credit-card sized trifold and a pipette for putting drops of drink on the card. It takes a few seconds to carry out and is 100% reliable in the sense that if there is a drug in a drink in sufficient concentration to be harmful, the Drink Detective will pick it up. The Drink Detective is protected by two patent applications now in the national phase in the US and Europe.
THE DETERRENCE PROGRAM Experience has shown that when the Drink Detective is given out in bars, pubs and clubs or random testing takes place, incidences of drink spiking drop to zero. We have police endorsements of the program from Reading and Poole (Dorset). In Christmas 2006 the police in Neath Port Talbot in Wales handed out 1,000 Drink Detectives and put warning posters and stickers in licensed premises. The result was a 15.3% reduction in all sexual assaults. Other reports indicate that the increased awareness generated by this program results in significant reductions in all drink related crimes. One additional bonus for a pub or club using the Drink Detective has been an increase in profits as, under the program, women drinkers feel safer and come in greater numbers.
THE MARKET The market for the Drink Detective includes bars, pubs and clubs. There are over 100,000 licensed premises in the UK alone and each of these are potential users—both to increase safety and to make additional profits by reselling the DD.
Police forces
Individual drinkers of all ages (non-alcohol or alcohol). The DD can be sold in pharmacies, supermarkets, gas station and, indeed, everywhere consumer items are sold.
Student groups
MANAGEMENT The MD and 80% shareholder is Dr Stanley Grossman. Dr Grossman was formerly a professor of mathematics and author of about 40 mathematics textbooks. In 1996 he founded Rocky Mountain Traders Ltd which produced a revolutionary CD labelling device called the PressIT. By 1998 the PressIT was generating profits in excess of £1 million/year. The company stopped trading in 2003. Dr Grossman co-founded Bloomsbury Innovations Ltd in October 2003 with Jim Campbell—owner and MD of SureScreen Diagnostics in Derby. SSD is a pre-eminent drug-testing company and has contracted to supply the Drink Detective exclusively to BIL at cost. Mr Campbell is the other shareholder and director of BIL. He is a forensic chemist who developed the benzo test.
FINANCIAL Since the Drink Detective was launched in April 2004, BIL has operated on a shoestring. Mr Campbell, through SSD, has borne the costs of production and bookkeeping. Dr Grossman has run marketing and sales. Apart from the initial launch, no money has been invested in marketing and sales. Total sales to date have been about 200,000 units. To the end of March 2007 the company had a loss of £27,000 or $54,000.
PROJECTIONS AND POST FUNDING VALUATIONS
Five year sales and profit projections have been prepared based on market penetration in various sectors in the UK and US only. For example, it has been conservatively assumed that market penetration in UK drinking establishments will be 0.3% in Year 1, 1% in Year 2 and 2%, 3% and 4% in Years 3, 4 and 5, respectively. Carrying this over into all markets in the UK and US lead to revenue projections of £1.8 million or $3.6 million in Year 1 and revenues in Years 2-5 of, respectively, £5.6 million or $11.2 million, £16.7 million or $33.4 million, £24.7 million or $49.4 million and £33.1 million or $66.2 million.
These projections do not take into account sales in Australia, Canada, Europe and other markets. Assuming a valuation of five times annual profits, the projected valuation of BIL in five years is in excess of £80 million or $160 million.
Full Business Plan is available for The Drink Detective, as well as Marketing Venture from Buck Rodgers Entertainment Corporation (BREC), Kailua Hawaii who have entered into negotiations with Way Point Bio-Medical, and a distribution agreement with Bloomsbury Innovations Ltd. BREC has a unique 3-prong approach to marketing related safety, health, & wellness products including "green" products using entertainment as the attraction, education to build awareness, and "winning" related products and services including The Drink Detective to build and maintain a culture of fans who appreciate events (SAFE DAY EVENTS) without fear of at-risk behaviors. Duane Dog Chapman, The Bounty Hunter is a celebrity they have ingeniously approached and who now is open to a contract offer. Bloomsbury Ltd. believe BREC is definitely on the right track. We invite your support for this great endeavor, therefore contact us! 808-232-6152 (DIRECT), info@buckzboyz.com.
